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The Electric Meme

A New Theory of How We Think

by Robert Aunger ...

From biology to culture to the new new economy, the buzzword on everyone's lips is "meme." How do animals learn things? How does human culture evolve? How does viral marketing work? The answer to these disparate questions and even to what is the nature of thought itself is, simply, the meme. For decades researchers have been convinced that memes were The Next Big Thing for the understanding of ... Read more

$15.99 USD

From biology to culture to the new new economy, the buzzword on everyone's lips is "meme." How do animals learn things? How does human culture evolve? How does viral marketing work? The answer to these disparate questions and even to what is the nature of thought itself is, simply, the meme. For decades researchers have been convinced that memes were The Next Big Thing for the understanding of
... Read more
Gaining Control

How human behavior evolved

by Robert Aunger, Valerie Curtis ...

'Gaining control' tells the story of how human behavioral capacities evolved from those of other animal species. Exploring what is known about the psychological capacities of other groups of animals, the authors reconstruct a fascinating history of our own mental evolution. In the book, the authors see mental evolution as a series of steps in which new mechanisms for controlling behavior develop ... Read more

$53.09 USD

'Gaining control' tells the story of how human behavioral capacities evolved from those of other animal species. Exploring what is known about the psychological capacities of other groups of animals, the authors reconstruct a fascinating history of our own mental evolution. In the book, the authors see mental evolution as a series of steps in which new mechanisms for controlling behavior develop
... Read more
Reset

An Introduction to Behavior Centered Design

by Robert Aunger ...

Many of us would like to change one or more of our own behaviors, or those of others. Governments and public health officials frequently initiate programs to promote behavior change on a broad scale. But behavior change is difficult, and success frequently eludes us. Reset: An Introduction to Behavior Centered Design presents a new framework for achieving behavior change that draws on recent ... Read more

$28.49 USD

Many of us would like to change one or more of our own behaviors, or those of others. Governments and public health officials frequently initiate programs to promote behavior change on a broad scale. But behavior change is difficult, and success frequently eludes us. Reset: An Introduction to Behavior Centered Design presents a new framework for achieving behavior change that draws on recent
... Read more

How to Choose the Sex of Your Baby

Fully revised and updated

by Landrum B. Shettles, David M. Rorvik ...

More Than 1.5 Million Copies Sold!Now Revised and Updated to Include the Latest Scientific Information and Even More Success StoriesFor almost forty years, How to Choose the Sex of Your Baby has been the standard reference for couples trying to increase their chances of having the son or daughter they hope for. In this new edition of their classic book, Dr. Shettles and David Rorvik provide ... Read more

Was $9.99 USD Now $5.99 USD

More Than 1.5 Million Copies Sold!Now Revised and Updated to Include the Latest Scientific Information and Even More Success StoriesFor almost forty years, How to Choose the Sex of Your Baby has been the standard reference for couples trying to increase their chances of having the son or daughter they hope for. In this new edition of their classic book, Dr. Shettles and David Rorvik provide
... Read more
The Voyage Of The Beagle

by Charles Darwin ...

Voyage of the Beagle chronicles Charles Darwin's five years as a naturalist on board the H.M.S. Beagle. The notes and observations that he recorded in his diary included Chile, Argentina and Galapagos Islands and encompasses the ecology, geology and anthropology of the places he visits. A fascinating travel memoir the ideas that were later to evolve into Darwin's theory of natural selection find ... Read more

$4.99 USD

Also available as: Audiobook

Voyage of the Beagle chronicles Charles Darwin's five years as a naturalist on board the H.M.S. Beagle. The notes and observations that he recorded in his diary included Chile, Argentina and Galapagos Islands and encompasses the ecology, geology and anthropology of the places he visits. A fascinating travel memoir the ideas that were later to evolve into Darwin's theory of natural selection find
... Read more

Also available as: Audiobook
The Wasp That Brainwashed the Caterpillar

Evolution's Most Unbelievable Solutions to Life's Biggest Problems

by Matt Simon ...

**“A bizarre collection of evolution tales . . . the weirder, the better.” —Entertainment WeeklyA fascinating exploration of the awe-inspiring, unsettling ingenuity of evolution from Wired writer Matt Simon, author of Plight of the Living Dead (coming soon from Penguin Books)**On a barren seafloor, the pearlfish swims into the safety of a sea cucumber’s anus. To find a meal, the female bolas ... Read more

Was $7.99 USD Now $6.99 USD

Also available as: Audiobook

**“A bizarre collection of evolution tales . . . the weirder, the better.” —Entertainment WeeklyA fascinating exploration of the awe-inspiring, unsettling ingenuity of evolution from Wired writer Matt Simon, author of Plight of the Living Dead (coming soon from Penguin Books)**On a barren seafloor, the pearlfish swims into the safety of a sea cucumber’s anus. To find a meal, the female bolas
... Read more

Also available as: Audiobook
Bozo Sapiens

Why to Err is Human

by Ellen Kaplan, Michael Kaplan ...

The New York Times called Chances Are, the authors' look at the application of probability in everyday life, a "dizzying, exhilarating ride." In Bozo Sapiens, they take us on a another funhouse journey, exploring the surprising, or alarming, number of ways that humans can make bad judgments and poor decisions. The Kaplans' ability to explain everything from statistics to evolutionary biology in ... Read more

$11.29 USD

The New York Times called Chances Are, the authors' look at the application of probability in everyday life, a "dizzying, exhilarating ride." In Bozo Sapiens, they take us on a another funhouse journey, exploring the surprising, or alarming, number of ways that humans can make bad judgments and poor decisions. The Kaplans' ability to explain everything from statistics to evolutionary biology in
... Read more
The Domestic Dog

Its Evolution, Behavior and Interactions with People

Edited by James Serpell ...

Why do dogs behave in the ways that they do? Why did our ancestors tame wolves? How have we ended up with so many breeds of dog, and how can we understand their role in contemporary human society? Explore the answers to these questions and many more in this study of the domestic dog. Building on the strengths of the first edition, this much-anticipated update incorporates two decades of new ... Read more

$49.19 USD

Why do dogs behave in the ways that they do? Why did our ancestors tame wolves? How have we ended up with so many breeds of dog, and how can we understand their role in contemporary human society? Explore the answers to these questions and many more in this study of the domestic dog. Building on the strengths of the first edition, this much-anticipated update incorporates two decades of new
... Read more
How the Zebra Got Its Stripes

by Léo Grasset ...

Why do giraffes have such long necks? Why are zebras striped? And why does the clitoris of the female hyena exactly resemble and in most respects function like the male's penis?Deploying the latest scientific research and his own extensive observations in Africa, Léo Grasset offers answers to these questions and many more in a book of post-Darwinian Just So stories. Complex natural phenomena are ... Read more

$12.99 USD

Why do giraffes have such long necks? Why are zebras striped? And why does the clitoris of the female hyena exactly resemble and in most respects function like the male's penis?Deploying the latest scientific research and his own extensive observations in Africa, Léo Grasset offers answers to these questions and many more in a book of post-Darwinian Just So stories. Complex natural phenomena are
... Read more
Nature's Compass

The Mystery of Animal Navigation

by James L. Gould, Carol Grant Gould ...

Series series Science Essentials
The mysterious and remarkable ways that animals navigateWe know that animals cross miles of water, land, and sky with pinpoint precision on a daily basis. But it is only in recent years that scientists have learned how these astounding feats of navigation are actually accomplished. With colorful and thorough detail, Nature's Compass explores the remarkable methods by which animals find their way ... Read more

$12.99 USD or Free with Kobo Plus

The mysterious and remarkable ways that animals navigateWe know that animals cross miles of water, land, and sky with pinpoint precision on a daily basis. But it is only in recent years that scientists have learned how these astounding feats of navigation are actually accomplished. With colorful and thorough detail, Nature's Compass explores the remarkable methods by which animals find their way
... Read more
How We Do It

The Evolution and Future of Human Reproduction

by Robert Martin ...

Despite the widespread belief that natural is better when it comes to sex, pregnancy, and parenting, most of us have no idea what "natural" really means; the origins of our reproductive lives remain a mystery. Why are a quarter of a billion sperm cells needed to fertilize one egg? Are women really fertile for only a few days each month? How long should babies be breast-fed?In How We Do It, ... Read more

Was $18.99 USD Now $1.99 USD

Despite the widespread belief that natural is better when it comes to sex, pregnancy, and parenting, most of us have no idea what "natural" really means; the origins of our reproductive lives remain a mystery. Why are a quarter of a billion sperm cells needed to fertilize one egg? Are women really fertile for only a few days each month? How long should babies be breast-fed?In How We Do It,
... Read more
Pistis: Reology The Three Grand Illusions and The Power To Choose

by Anonymous Author ...

Who Am I? Why Am I Here? What Is Reality Really All About? Throughout mankind's history our perceptive reality has led us to question who what and why we are here. What is this universe we perceive around us? These questions have been the driving force of our survival and have contributed to the evolution and proliferation of man's existence. While there have been many disciplines of thought which ... Read more

$7.95 USD or Free with Kobo Plus

Who Am I? Why Am I Here? What Is Reality Really All About? Throughout mankind's history our perceptive reality has led us to question who what and why we are here. What is this universe we perceive around us? These questions have been the driving force of our survival and have contributed to the evolution and proliferation of man's existence. While there have been many disciplines of thought which
... Read more

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The Electric Meme

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Reset

People who read these also enjoyed

How to Choose the Sex of Your Baby

The Voyage Of The Beagle

The Wasp That Brainwashed the Caterpillar

Bozo Sapiens

The Domestic Dog

How the Zebra Got Its Stripes

Nature's Compass

How We Do It

Pistis: Reology The Three Grand Illusions and The Power To Choose

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