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The Ultimate Question 2.0 (Revised and Expanded Edition)

How Net Promoter Companies Thrive in a Customer-Driven World

by Fred Reichheld ...

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a ... Read more

$25.99 USD or Free with Kobo Plus

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a
... Read more
Audiobook

The Ultimate Question 2.0

How Net Promoter Companies Thrive in a Customer-Driven World

by Rob Markey, Fred Reichheld ...

Narrated by Walter Dixon ...

Unabridged

8 hours

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a ... Read more

$27.99 USD

In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: “Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a
... Read more

Audiobook

Answering the Ultimate Question

How Net Promoter Can Transform Your Business

by Laura L. Brooks, Richard Owen ...

Narrated by Melissa Edris ...

Unabridged

8 hours 57 min

"Would you recommend this company to your friends and colleagues?" That's the ultimate question. Fred Reichheld's book of the same name created quite a stir in 2006. Reichheld is co-founder along with Owen and Brooks of the methodology behind answering the question. The original book challenged the conventional wisdom of customer satisfaction surveys and coined the terms "bad profits" and "good ... Read more

$19.99 USD

Also available as: eBook

"Would you recommend this company to your friends and colleagues?" That's the ultimate question. Fred Reichheld's book of the same name created quite a stir in 2006. Reichheld is co-founder along with Owen and Brooks of the methodology behind answering the question. The original book challenged the conventional wisdom of customer satisfaction surveys and coined the terms "bad profits" and "good
... Read more

Also available as: eBook
Audiobook

How Google Works

by Eric Schmidt, Jonathan Rosenberg ...

Narrated by Jonathan Rosenberg, Holter Graham ...

Unabridged

9 hours 47 min

In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning ... Read more

$27.99 USD

Also available as: eBook

In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious.Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning
... Read more

Also available as: eBook
Audiobook

To Sell Is Human

The Surprising Truth About Moving Others

by Daniel H. Pink ...

Narrated by Daniel H. Pink ...

Unabridged

6 hours 6 min

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by ... Read more

$17.99 USD

Also available as: eBook

**#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by
... Read more

Also available as: eBook
Audiobook

Advantage, The

Why Organizational Health Trumps Everything Else In Business

by Patrick Lencioni ...

Narrated by Patrick Lencioni ...

Unabridged

5 hours 25 min

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference between successful companies and mediocre ones has little to do with what they know and how smart they are and more to do with how healthy they are. In this book ... Read more

$35.99 USD

Also available as: eBook

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick Lencioni, argues that the seminal difference between successful companies and mediocre ones has little to do with what they know and how smart they are and more to do with how healthy they are. In this book
... Read more

Also available as: eBook
Audiobook

Creating Magic

10 Common Sense Leadership Strategies from a Life at Disney

by Lee Cockerell ...

Narrated by Lee Cockerell ...

Unabridged

7 hours 36 min

“It’s not the magic that makes it work; it’s the way we work that makes it magic.”The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results.No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World® ... Read more

$17.99 USD

Also available as: eBook

“It’s not the magic that makes it work; it’s the way we work that makes it magic.”The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—the kind that inspires employees, delights customers, and achieves extraordinary business results.No one knows more about this kind of leadership than Lee Cockerell, the man who ran Walt Disney World®
... Read more

Also available as: eBook
Audiobook

The Icarus Deception

How High Will You Fly?

by Seth Godin ...

Narrated by Seth Godin ...

Unabridged

7 hours 13 min

What are you afraid of?The old rules: Play it safe. Stay in your comfort zone. Find an institution, a job, a set of rules to stick to. Keep your head down. Don’t fly too close to the sun.The new truth: It’s better to be sorry than safe. You need to fly higher than ever.In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance. ... Read more

$20.99 USD

Also available as: eBook

What are you afraid of?The old rules: Play it safe. Stay in your comfort zone. Find an institution, a job, a set of rules to stick to. Keep your head down. Don’t fly too close to the sun.The new truth: It’s better to be sorry than safe. You need to fly higher than ever.In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an economy that rewards art, not compliance.
... Read more

Also available as: eBook
Audiobook

Your Brain at Work

Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long

by David Rock ...

Narrated by Bob Walter ...

Unabridged

9 hours 42 min

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone calls, yet more emails, meetings, projects, proposals, and plans. Just staying ahead of the storm has ... Read more

$28.99 USD

Also available as: eBook

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of marketing at a large corporation while Paul works from home or from clients' offices as an independent IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone calls, yet more emails, meetings, projects, proposals, and plans. Just staying ahead of the storm has
... Read more

Also available as: eBook
Audiobook

The Hard Thing About Hard Things

Building a Business When There Are No Easy Answers

by Ben Horowitz ...

Narrated by Kevin Kenerly ...

Unabridged

7 hours 57 min

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult ... Read more

$25.99 USD

Also available as: eBook

Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog.While many people talk about how great it is to start a business, very few are honest about how difficult
... Read more

Also available as: eBook
Audiobook

Buyology

Truth and Lies About Why We Buy

by Martin Lindstrom ...

Narrated by Don Leslie ...

Unabridged

7 hours 22 min

Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts:• Sex doesn’t sell - people in skimpy clothing and provocative poses don’t persuade us to buy products.• Despite government bans, subliminal advertising is ubiquitous — from bars ... Read more

$17.99 USD

Also available as: eBook

Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars. Among the long-held assumptions and myths Buyology confronts:• Sex doesn’t sell - people in skimpy clothing and provocative poses don’t persuade us to buy products.• Despite government bans, subliminal advertising is ubiquitous — from bars
... Read more

Also available as: eBook
Audiobook

Good Strategy Bad Strategy

The Difference and Why It Matters

by Richard Rumelt ...

Narrated by Sean Runnette ...

Unabridged

11 hours 49 min

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world.Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by ... Read more

$22.99 USD

Also available as: eBook

Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world.Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by
... Read more

Also available as: eBook

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The Ultimate Question 2.0 (Revised and Expanded Edition)

The Ultimate Question 2.0

People who read these also enjoyed

Answering the Ultimate Question

How Google Works

To Sell Is Human

Advantage, The

Creating Magic

The Icarus Deception

Your Brain at Work

The Hard Thing About Hard Things

Buyology

Good Strategy Bad Strategy

eReaders

Apps

Accessories

Shopping Cart

You're getting the VIP treatment!

Your Shopping Cart is empty

Available:

1 audiobook monthly

+ FREE 30-day trial

Available:

1 audiobook monthly

+ FREE 30-day trial

Recommended For You

“rob markey”

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