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  • The NBA Story

    How the Sports League Slam-Dunked Its Way into a Global Business Powerhouse

    Series series The Business Storybook Series
    The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketball league to become the powerhouse it is today.Today’s NBA is filled with larger-than-life figures, like LeBron James, James Harden and Stephen Curry, who effortlessly dominate the courts. But it wasn’t always so glamorous.The multi-billion ... Read more

    $9.49 USD

  • Start Your Own Pet Business

    Series series Startup
    The cat’s out of the bag – the pet industry is booming. From grooming to pet sitting, spas to nutrition, the pet business is teaming with consistent clientele who want the best for their balls of joy. Animal lovers and aspiring entrepreneurs look no further, Start Your Own Pet Business is here to unlock your pet-tential.Detailing how to find your market, create your specific business plan, finance ... Read more

    $14.99 USD

  • Start Your Own Food Truck Business

    Your Step-By-Step Guide to Success

    Series series Startup
    Satisfy Your Hunger for SuccessCatering to a new generation of foodies looking for quick and unique specialties, the mobile food business is booming with new opportunities for eager entrepreneurs like you. From gourmet food to all-American basics and hot dog wagons to bustaurants, our experts give you the delicious details behind starting and running a successful mobile food business. Covers:Six ... Read more

    $14.99 USD

  • Start Your Own Restaurant and More

    Pizzeria, Coffeehouse, Deli, Bakery, Catering Business

    Series series Startup
    Americans spend more than $600 billion a year eating out. Busy consumers don't have the time or inclination to cook - they want tasty, nutritious meals without dishes to wash. Singles, working parents and seniors are demanding greater convenience and are turning to restaurants to fill that need. With so much dining and taking out, there's plenty of room for more food businesses, but for a ... Read more

    $14.99 USD

  • Start Your Own Grant Writing Business

    Your Step-By-Step Guide to Success

    Series series Startup
    This second edition reveals how to prepare foundation, federal and corporate grant applications and includes a comprehensive directory of major funders’ contact information. It then offers readers cutting-edge business advice on setting up and registering a grant-seeking business and marketing themselves as savvy grant seekers. It covers current trends in grant seeking, topics that are on the ... Read more

    $14.99 USD

  • Start Your Own e-Business

    Your Step-By-Step Guide to Success

    Series series Startup
    With retail e-commerce sales booming, and millions of people now flourishing as internet entrepreneurs, the web is the place for new businesses to be. This guide makes tapping into highly lucrative markets with an easy-to-start, inexpensive internet business easier than ever. Readers can use the successful strategies and extensive step-by-step process outlined in this book to turn their dream of ... Read more

    $14.99 USD

  • The Story of So So Def Recordings

    by Rich Mintzer ...
    Series series Hip-Hop Hitmakers
    During the early 1990s, successful music producer Jermaine Dupri started So So Def Records. The Atlanta-based label began at a time when Southern hip-hop music was just beginning to get a lot of attention. Dupri signed distribution deals with much-larger record companies like Columbia and Arista. This allowed him to focus on what he did best: finding talented unknown artists and producing hit ... Read more

    $9.99 USD

  • Howard Stern

    A Biography

    by Rich Mintzer ...
    Series series Greenwood Biographies
    This revealing look at the life and career of Howard Stern examines his role as a champion of free speech and his amazing success at bringing his own unique brand of "reality" radio to the airwaves.First Amendment rights, particularly freedom of speech, play an integral part in all modern means of communication. Howard Stern has tested the limits and pushed the boundaries of freedom of speech to ... Read more

    $35.99 USD

  • Start Your Own Tutoring and Test Prep Business

    Your Step-By-Step Guide to Success

    Series series Startup
    Are you an advocate of higher education? Do you enjoy teaching others? Are you interested in starting a business that makes money and a positive impact? If so, then you’ll earn high marks in the tutoring and test prep arena! Whether you want to start a one-on-one tutoring business from home, an online-based education support program, or manage your own learning facility, our experts cover ... Read more

    $8.99 USD

  • Start Your Own Travel Business

    Cruises, Adventure Travel, Tours, Senior Travel

    Series series Startup
    Pack Your Bags…Full of Profits!At over a billion dollars, the travel industry is evolving, creating new trends and new opportunities for eager entrepreneurs like you. Our experts take you step-by-step as you embark on your most exciting adventure—starting a business. Discover success as an independent travel or specialty tour professional offering unique opportunities—in both geography and market ... Read more

    $14.99 USD

  • Online Coupon or Daily Deal Business

    Step-by-Step Startup Guide

    by Rich Mintzer ...
    Series series Startup
    Unlike old-school design your own coupon book” titles, this book moves straight into computer technology and proceeds to the latest trend in couponing… apps, which provide deals to mobile users wherever they may be.Of particular interest are the sections describing how to make a splash in the highly lucrative, but also competitive daily deal segment of the market, where Groupon and LivingSocial ... Read more

    $14.99 USD

  • Start Your Own Construction and Contracting Business

    Your Step-by-Step Guide to Success

    Series series Startup
    Focusing on budgeting and estimating — the least understood but most important factors of a contracting business — this guide shows contractors how to price their services to recover expenses and still have money for capital expenses and profits. It goes into detail on accounting issues and provides checklists for required government accounts. Plus, it covers concerns such as dealing with problem ... Read more

    $14.99 USD