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Rating the Audience

The Business of Media

by Prof. Mark Balnaves, Prof. Tom O'Regan, Dr. Ben Goldsmith ...

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.Knowing, measuring and understanding media audiences have become a multi-billion dollar business. But the convention that underpins that business, audience ratings, is in crisis. Rating the Audience is the first book to show why and how audience ratings research ... Read more

$30.79 USD

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.Knowing, measuring and understanding media audiences have become a multi-billion dollar business. But the convention that underpins that business, audience ratings, is in crisis. Rating the Audience is the first book to show why and how audience ratings research
... Read more

The Seventh Sense

Power, Fortune, and Survival in the Age of Networks

by Joshua Cooper Ramo ...

Endless terror. Refugee waves. An unfixable global economy. Surprising election results. New billion-dollar fortunes. Miracle medical advances. What if they were all connected? What if you could understand why?The Seventh Sense is the story of what all of today's successful figures see and feel: the forces that are invisible to most of us but explain everything from explosive technological change ... Read more

$11.99 USD

Also available as: Audiobook

Endless terror. Refugee waves. An unfixable global economy. Surprising election results. New billion-dollar fortunes. Miracle medical advances. What if they were all connected? What if you could understand why?The Seventh Sense is the story of what all of today's successful figures see and feel: the forces that are invisible to most of us but explain everything from explosive technological change
... Read more

Also available as: Audiobook
The Internet Is Not the Answer

by Andrew Keen ...

The renowned Internet commentator and author of How to Fix the Future"expos[es] the greed, egotism and narcissism that fuels the tech world" ( Chicago Tribune).The digital revolution has contributed to the world in many positive ways, but we are less aware of the Internet's deeply negative effects. The Internet Is Not the Answer, by longtime Internet skeptic Andrew Keen, offers a comprehensive ... Read more

Was $12.99 USD Now $2.99 USD or Free with Kobo Plus

The renowned Internet commentator and author of How to Fix the Future"expos[es] the greed, egotism and narcissism that fuels the tech world" ( Chicago Tribune).The digital revolution has contributed to the world in many positive ways, but we are less aware of the Internet's deeply negative effects. The Internet Is Not the Answer, by longtime Internet skeptic Andrew Keen, offers a comprehensive
... Read more
Humans Need Not Apply

A Guide to Wealth & Work in the Age of Artificial Intelligence

by Jerry Kaplan ...

An "intriguing, insightful" look at how algorithms and robots could lead to social unrest—and how to avoid it ( The Economist, Books of the Year).After decades of effort, researchers are finally cracking the code on artificial intelligence. Society stands on the cusp of unprecedented change, driven by advances in robotics, machine learning, and perception powering systems that rival or exceed ... Read more

$12.99 USD or Free with Kobo Plus

Also available as: Audiobook

An "intriguing, insightful" look at how algorithms and robots could lead to social unrest—and how to avoid it ( The Economist, Books of the Year).After decades of effort, researchers are finally cracking the code on artificial intelligence. Society stands on the cusp of unprecedented change, driven by advances in robotics, machine learning, and perception powering systems that rival or exceed
... Read more

Also available as: Audiobook
Eccentric Orbits

The Iridium Story

by John Bloom ...

"Good corporate drama . . . an enlightening narrative of how new communications infrastructures often come about." — The Economist, "A Book of the Year 2016"In the early 1990s, Motorola developed a revolutionary satellite system called Iridium that promised to be its crowning achievement. Its constellation of 66 satellites in polar orbit was a mind-boggling technical accomplishment, surely the ... Read more

$12.99 USD or Free with Kobo Plus

Also available as: Audiobook

"Good corporate drama . . . an enlightening narrative of how new communications infrastructures often come about." — The Economist, "A Book of the Year 2016"In the early 1990s, Motorola developed a revolutionary satellite system called Iridium that promised to be its crowning achievement. Its constellation of 66 satellites in polar orbit was a mind-boggling technical accomplishment, surely the
... Read more

Also available as: Audiobook
Instant Songwriting: Musical Improv from Dunce to Diva Part 2 (Decent Level)

by Nancy Howland Walker ...

Instant Songwriting is the ultimate how-to book for musical improvisers and an excellent resource for songwriters. With over two decades of musical improv experience, Nancy Howland Walker guides you with clear, logical and fun step-by-step exercises, from the very basics of putting a song together, to highly advanced song techniques.Whether you are new to the art form or experienced, your songs ... Read more

$3.99 USD or Free with Kobo Plus

Instant Songwriting is the ultimate how-to book for musical improvisers and an excellent resource for songwriters. With over two decades of musical improv experience, Nancy Howland Walker guides you with clear, logical and fun step-by-step exercises, from the very basics of putting a song together, to highly advanced song techniques.Whether you are new to the art form or experienced, your songs
... Read more
Gurus, Hired Guns, and Warm Bodies

Itinerant Experts in a Knowledge Economy

by Gideon Kunda, Stephen R. Barley ...

Over the last several decades, employers have increasingly replaced permanent employees with temporary workers and independent contractors to cut labor costs and enhance flexibility. Although commentators have focused largely on low-wage temporary work, the use of skilled contractors has also grown exponentially, especially in high-technology areas. Yet almost nothing is known about contracting or ... Read more

$35.99 USD

Over the last several decades, employers have increasingly replaced permanent employees with temporary workers and independent contractors to cut labor costs and enhance flexibility. Although commentators have focused largely on low-wage temporary work, the use of skilled contractors has also grown exponentially, especially in high-technology areas. Yet almost nothing is known about contracting or
... Read more
The Video Game Industry

Formation, Present State, and Future

Edited by Peter Zackariasson, Timothy Wilson ...

Series series Routledge Studies in Innovation, Organizations and Technology
The Video Game Industry provides a platform for the research on the video game industry to draw a coherent and informative picture of this industry. Previously this has been done sparsely through conference papers, research articles, and popular science books. Although the study of this industry is still stigmatized as frivolous and ‘only’ game oriented, those who grew up with video games are ... Read more

$77.99 USD

The Video Game Industry provides a platform for the research on the video game industry to draw a coherent and informative picture of this industry. Previously this has been done sparsely through conference papers, research articles, and popular science books. Although the study of this industry is still stigmatized as frivolous and ‘only’ game oriented, those who grew up with video games are
... Read more
The Economics of Network Industries

by Oz Shy ...

This book introduces upper-level undergraduates, graduate students, and researchers to the latest developments in network economics, one of the fastest-growing fields in all industrial organization. Network industries include the Internet, e-mail, telephony, computer hardware and software, music and video players, and service operations in the banking, legal, and airlines industries among many ... Read more

$50.89 USD

This book introduces upper-level undergraduates, graduate students, and researchers to the latest developments in network economics, one of the fastest-growing fields in all industrial organization. Network industries include the Internet, e-mail, telephony, computer hardware and software, music and video players, and service operations in the banking, legal, and airlines industries among many
... Read more
Utopia as Method

The Imaginary Reconstitution of Society

by R. Levitas ...

Series series Social Sciences (R0)
Utopia should be understood as a method rather than a goal. This book rehabilitates utopia as a repressed dimension of the sociological and in the process produces the Imaginary Reconstitution of Society, a provisional, reflexive and dialogic method for exploring alternative possible futures. ... Read more

$152.09 USD

Utopia should be understood as a method rather than a goal. This book rehabilitates utopia as a repressed dimension of the sociological and in the process produces the Imaginary Reconstitution of Society, a provisional, reflexive and dialogic method for exploring alternative possible futures.
... Read more
Beginning AutoCAD® 2015

by Cheryl R. Shrock, Steve Heather ...

This is the right book for users if they’re new to AutoCAD or want to brush up on the basics, they’re looking for a clear, no nonsense, easy-to-follow text, or they want to learn AutoCAD quickly and easily. All exercises print easily on a standard 8 ½” x 11” printer. For use with the PC version of AutoCAD 2015 only.New Features include …· The “New Tab” page containing two sliding content frames – ... Read more

$50.99 USD

This is the right book for users if they’re new to AutoCAD or want to brush up on the basics, they’re looking for a clear, no nonsense, easy-to-follow text, or they want to learn AutoCAD quickly and easily. All exercises print easily on a standard 8 ½” x 11” printer. For use with the PC version of AutoCAD 2015 only.New Features include …· The “New Tab” page containing two sliding content frames –
... Read more
Switching to Digital Television

UK Public Policy and the Market

by Michael Starks ...

Between 2008 and 2012 the UK plans to turn off its conventional analogue terrestrial television and switch fully to digital TV. This is part of a trend across all the technologically advanced nations of the world. The city of Berlin led the way in 2003. The Netherlands became the first country to switch fully in 2006. Digital television was launched in the UK in 1998. Its growth has been dramatic ... Read more

$28.79 USD

Between 2008 and 2012 the UK plans to turn off its conventional analogue terrestrial television and switch fully to digital TV. This is part of a trend across all the technologically advanced nations of the world. The city of Berlin led the way in 2003. The Netherlands became the first country to switch fully in 2006. Digital television was launched in the UK in 1998. Its growth has been dramatic
... Read more

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Rating the Audience

People who read this also enjoyed

The Seventh Sense

The Internet Is Not the Answer

Humans Need Not Apply

Eccentric Orbits

Instant Songwriting: Musical Improv from Dunce to Diva Part 2 (Decent Level)

Gurus, Hired Guns, and Warm Bodies

The Video Game Industry

The Economics of Network Industries

Utopia as Method

Beginning AutoCAD® 2015

Switching to Digital Television

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