Skip to main content
Search Button
United States Kobo store Gift Cards Help

Rakuten Kobo

Wishlist

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...


Top Series in United States

Showing 1 - 12 of 12 results for “prof john heeley”
Skip side bar filters

  • Urban Destination Marketing in Contemporary Europe

    Uniting Theory and Practice

    by Prof. John Heeley ...
    Series Book 66 - Aspects of Tourism
    This book aims to unite theory and practice in the field of destination marketing. It attempts to reconcile the gap between the academic literature on urban destination marketing and the manner in which it is actually undertaken by destination marketing organisations (DMOs). While analysing and critically assessing the current destination marketing paradigm, the author outlines the basis for a ... Read more

    $23.79 USD

  • Inside City Tourism

    A European Perspective

    by Prof. John Heeley ...
    Series Book 47 - Aspects of Tourism
    Cities are the dominant geographical focus of business and leisure tourism travel, and cities everywhere are regenerating and reinventing themselves so as to attract visitors, students and investment. Inside City Tourism explores the organisational challenges to which this gives rise, and in particular examines the history, structure and functioning of the urban delivery mechanisms set up to raise ... Read more

    $23.79 USD

People who read these also enjoyed

  • How Cycling Can Save the World

    by Peter Walker ...
    Peter Walker—reporter at the Guardian and curator of its popular bike blog—shows how the future of humanity depends on the bicycle.Car culture has ensnared much of the world—and it's no wonder. Convenience and comfort (as well as some clever lobbying) have made the car the transportation method of choice for generations. But as the world evolves, the high cost of the automobile is made clearer ... Read more

    $5.99 USD

  • A Practical Approach to Planning Law

    by Victor Moore, Michael Purdue ...
    Series series A Practical Approach
    Despite repeated attempts in recent years to simplify the planning system, planning law has continued to be so complex that practitioners and students alike have found it difficult to disentangle the issues and principles involved. The twelfth edition of this popular and accessible book aims to remove the mystery which planning law has for so many people. A Practical Approach to Planning Law ... Read more

    $98.99 USD

  • How To Run A Successful Pub

    by Mark S. Elliott ...
    If you are thinking about leaving the rat race to run your own pub, but don't know how to go about it, this book is for you. How to Run a Successful Pub provides you with all the information and advice you need to make your dream a reality. It will help you to: FIND YOUR IDEAL PUB PLAN AND SET UP YOUR BUSINESS TARGET YOUR CUSTOMERS MAKE MORE MONEY CONTROL YOUR SALES MAXIMISE YOUR PROFITS This book ... Read more

    $3.99 USD

  • Event Policy

    From Theory to Strategy

    by Malcolm Foley, David McGillivray, Gayle McPherson ...
    As the event management field expands, there has been an emergence of a distinctive ‘events’ policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation.Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management. Its main aim is to locate the phenomena ... Read more

    $70.99 USD

  • How to Open a Financially Successful Coffee, Espresso & Tea Shop

    by Douglas Robert Brown ...
    The explosive growth of coffee shops across the country has been phenomenal. Few people realize that coffee is now the largest food import to the United States! There is money to be made on those beans! Here is the manual you need to cash in on this highly lucrative business. ... Read more

    $15.99 USD

  • Failed Olympic Bids and the Transformation of Urban Space

    Lasting Legacies?

    by Robert Oliver, John Lauermann ...
    Series series Social Sciences (R0)
    This book evaluates why cities choose to bid for the Olympics, why Olympic bids fail, and whether cities can benefit from failed bids. Attention is shifted away from host cities (or winners), to consider the impact of the bidding process on urban development in losing cities. Oliver and Lauermann show that bidding is often a politically strategic exercise, as planning ideas are recycled from one ... Read more

    $62.99 USD

  • How to Open & Operate a Financially Successful Import Export Business

    by Maritza Manresa ...
    The import export business is not just for large corporations. In fact, small- to mid-size businesses account for 97 percent of U.S. exporters, so an individual armed with the right information can get far in on this enormous industry. ... Read more

    $14.99 USD

  • Leadership and Entrepreneurship in the Hospitality Industry

    by Chris Sheppardson, Heather Gibson ...
    Many aspire to be leaders and entrepreneurs where they too could set the tone of business. This is particularly true in the hospitality industry where entrepreneurship is a dominant force, yet few people understand what it demands to be a leader in the sector. Much has been written over the years about leadership and entrepreneurship; this insightful and widely researched new book is unique ... Read more

    $45.09 USD

  • The Darker Side of Travel

    The Theory and Practice of Dark Tourism

    Edited by Prof. Richard Sharpley, Philip R. Stone ...
    Series Book 41 - Aspects of Tourism
    Over the last decade, the concept of dark tourism has attracted growing academic interest and media attention. Nevertheless, perspectives on and understanding of dark tourism remain varied and theoretically fragile whilst, to date, no single book has attempted to draw together the conceptual themes and debates surrounding dark tourism, to explore it within wider disciplinary contexts and to ... Read more

    $14.29 USD

  • Alternative Tourism in Turkey

    Role, Potential Development and Sustainability

    Edited by Istvan Egresi ...
    Series Book 121 - GeoJournal Library
    This book takes inventory of and evaluates the available resources for the development of alternative tourism in Turkey. It examines the role of alternative tourism in future tourism development plans and proposes public policies necessary to assure sustainability. Although tourism started later in Turkey than in the Western Mediterranean countries it has grown very rapidly during the last three ... Read more

    $89.09 USD