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philippe massol

Showing 1 - 12 of 12 results for “philippe massol
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  • Cello Method

    Cello working methods to improve faster in less time

    This book is like no other. It won't teach you how to play the cello: there are dozens of effective methods for that.It will teach you how to practice the cello efficiently so that you can improve your cello as quickly as possible in the shortest time possible. You will be able to play harder and faster scores.ADVICES FOR MOTIVATION TO PLAY CELLODissociate working the cello and playing the ... Read more

    $15.99 USD

  • Entrepreneurship : Start Business With No Money No Risk No Failure

    effectuation in motion

    WARNING : READ CAREFULLY TO THE END BEFORE BUYING THIS BOOK.You can only be skeptical with a title like that. And yet... Twenty-seven super-entrepreneurs went out on their own, with no money, no money, and developed businesses worth over $500 million. Their way of running a business is completely different from the way taught in business schools. The purpose of this book is to explain their logic ... Read more

    $29.90 USD

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  • Value Proposition Design

    How to Create Products and Services Customers Want

    Series Book 2 - The Strategyzer Series
    The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resistValue Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create ... Read more

    $22.00 USD

  • The Complete Idiot's Guide to Piano Exercises

    by Karen Berger ...
    Make sure you hit all the right notesPlaying the piano is much more than just learning notes and reading music; having good dexterity, building independent finger strength, and learning proper technique is absolutely essential to mastering the instrument. Packed with everything a player needs to become a great pianist, The Complete Idiot's Guide® to Piano Exercises is the perfect companion to the ... Read more

    $10.99 USD

  • The Brand Gap, Revised Edition

    Series series AIGA Design Press
    THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five ... Read more

    $27.39 USD

  • The Complete Idiot's Mini Guide to Music Theory Must-Know Terms

    You have a passion for making beautiful music, but when it comes to understanding and speaking the musical language, you need a little help. The Complete Idiot's Mini Guide to Music Theory Must-Know Terms compiles dozens of the most important and commonly used terms in the musical lexicon - from notations and chords to modes and scales - explaining them all in clear, concise language. ... Read more

    $7.99 USD

  • Blue Ocean Shift

    Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth

    **NEW YORK TIMESBESTSELLER#1 WALL STREET JOURNAL BESTSELLERBlue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne."Groundbreaking." ―Daniel H. Pink, New York Times bestselling author of Drive and To Sell Is Human**Drawing on more than a decade of new work, Kim and ... Read more

    $16.99 USD

  • Sight-Reading

    For the Contemporary Musician

    So what is sight-reading? Sight-reading is the ability to take a piece of music for the very first time and play it through as if you knew it your whole life. So when do you master Sight-Reading? Being a good reader is only half way there, you master Sight-reading when you are able to read anything in any given key, with any metric modulation, in any Clef, when you are able to transpose the ... Read more

    $3.99 USD

  • Thinking in New Boxes

    A New Paradigm for Business Creativity

    When BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters.LIGHTERS?With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now ... Read more

    $5.99 USD

  • Jobs to Be Done

    A Roadmap for Customer-Centered Innovation

    In a challenging economy filled with multiple competitors, no one can afford to stagnate. Yet, innovation is notoriously difficult. How do you pinpoint the winning ideas that customers will love?Sifting through purchasing data for clues about what might sell or haphazardly brainstorming ideas are typical strategies. However, innovation expert Stephen Wunker offers the effective Jobs method: ... Read more

    $19.99 USD or Free with Kobo Plus

  • Global Brand Power

    Leveraging Branding for Long-Term Growth

    The branding bible for today's globalized worldToday, brands have become even more important than the products they represent: their stories travel with lightning speed through social media and the Internet and across countries and diverse cultures. A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, ... Read more

    $12.99 USD

  • Chords for Guitar

    Transposable Chord Shapes using the CAGED System

    by Gareth Evans ...
    Chords for Guitar is about moveable chord shapes based on the CAGED guitar system. Rather than presenting the same shapes for the same chord types as different chords when moved up or down the fret-board, giving 1000's of chords, Chords for Guitar makes this into a simple unified process by showing only the moveable shapes and how to move them up or down the fret-board, allowing for more chord ... Read more

    $3.99 USD or Free with Kobo Plus