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Corporate Communication

Transformation of Strategy and Practice

by Michael B. Goodman, Peter B. Hirsch ...

The forces of uncertainty, globalization, the networked enterprise, Web 2.0, privacy, "big data," and shifting demographics have dramatically transformed corporate communication strategy and practice. Now more than ever, it is more complex, strategic, and essential to the organization’s survival. Corporate Communication: Transformation of Strategy and Practice examines, analyzes, and illustrates ... Read more

$45.39 USD

The forces of uncertainty, globalization, the networked enterprise, Web 2.0, privacy, "big data," and shifting demographics have dramatically transformed corporate communication strategy and practice. Now more than ever, it is more complex, strategic, and essential to the organization’s survival. Corporate Communication: Transformation of Strategy and Practice examines, analyzes, and illustrates
... Read more
Corporate Communication

Critical Business Asset for Strategic Global Change

by Michael Goodman, Peter B. Hirsch ...

The communication role in organizations has changed, just as the nature of organizations has changed in response to the explosion of new communication technologies as well as global networks within organizations. Communication is more complex, strategic, and vital to the health of the organization than it used to be, and it will become increasingly important in the information-driven economy. This ... Read more

$55.99 USD

The communication role in organizations has changed, just as the nature of organizations has changed in response to the explosion of new communication technologies as well as global networks within organizations. Communication is more complex, strategic, and vital to the health of the organization than it used to be, and it will become increasingly important in the information-driven economy. This
... Read more

Business Environment

by Hiriyappa B ...

Business Environment can use as a manual for how to develop and analysis of business in a complex, critical, dynamic and progressive competitive environment. It is ideal for self- study and context includes the analysis of business and its components.This book is specially designed for those who are the students of Business, MBA, PGDM & Executives. IT management, businessmen, entrepreneurs, ... Read more

$4.99 USD or Free with Kobo Plus

Business Environment can use as a manual for how to develop and analysis of business in a complex, critical, dynamic and progressive competitive environment. It is ideal for self- study and context includes the analysis of business and its components.This book is specially designed for those who are the students of Business, MBA, PGDM & Executives. IT management, businessmen, entrepreneurs,
... Read more
Feminine Capital

Unlocking the Power of Women Entrepreneurs

by Barbara Orser, Catherine Elliott ...

Today, there are over 200,000,000 women business owners around the world. Many of these entrepreneurs are not doing business as usual, nor are they simply leaning in. Rather, they are tapping into feminine capital—the unique skills and sensibilities that they have cultivated as women—to create enviable successes.Drawing on four decades of award-winning research, Feminine Capital reveals how women ... Read more

$31.49 USD

Today, there are over 200,000,000 women business owners around the world. Many of these entrepreneurs are not doing business as usual, nor are they simply leaning in. Rather, they are tapping into feminine capital—the unique skills and sensibilities that they have cultivated as women—to create enviable successes.Drawing on four decades of award-winning research, Feminine Capital reveals how women
... Read more
Strategic Corporate Social Responsibility

Sustainable Value Creation

by David Chandler ...

Strategic Corporate Social Responsibility: Sustainable Value Creation (Sixth Edition) redefines corporate social responsibility (CSR) as being central to the value-creating purpose of the firm. Based on a theory of empowered stakeholders, this bestselling text argues that the responsibility of a corporation is to create value, broadly defined. The primary challenge for managers today is to balance ... Read more

$100.79 USD

Strategic Corporate Social Responsibility: Sustainable Value Creation (Sixth Edition) redefines corporate social responsibility (CSR) as being central to the value-creating purpose of the firm. Based on a theory of empowered stakeholders, this bestselling text argues that the responsibility of a corporation is to create value, broadly defined. The primary challenge for managers today is to balance
... Read more
Reputation Management

Building and Protecting Your Company's Profile in a Digital World

Edited by Andrew Hiles ...

Series series Key Concepts
Managing and understanding the value of an organization's reputation is essential in the digital age, where the slightest negative incident can go "viral" and quickly become a major PR containment exercise. Reputation management is an integrated part of any organization's risk management plan, so this intangible yet vital asset has to be assessed, managed, and protected.Reputation Management ... Read more

$33.99 USD

Managing and understanding the value of an organization's reputation is essential in the digital age, where the slightest negative incident can go "viral" and quickly become a major PR containment exercise. Reputation management is an integrated part of any organization's risk management plan, so this intangible yet vital asset has to be assessed, managed, and protected.Reputation Management
... Read more
The Tyranny of Metrics

by Jerry Z. Muller ...

How the obsession with quantifying human performance threatens business, medicine, education, government—and the quality of our livesToday, organizations of all kinds are ruled by the belief that the path to success is quantifying human performance, publicizing the results, and dividing up the rewards based on the numbers. But in our zeal to instill the evaluation process with scientific rigor, we ... Read more

$14.99 USD

Also available as: Audiobook

How the obsession with quantifying human performance threatens business, medicine, education, government—and the quality of our livesToday, organizations of all kinds are ruled by the belief that the path to success is quantifying human performance, publicizing the results, and dividing up the rewards based on the numbers. But in our zeal to instill the evaluation process with scientific rigor, we
... Read more

Also available as: Audiobook
The Sharing Economy

The End of Employment and the Rise of Crowd-Based Capitalism

by Arun Sundararajan ...

“An insightful guide to the forces shaping our economy” that explores the far-ranging implications of the shift to crowd-based capitalism—with case studies on Uber, Airbnb, and others (Hal Varian, Chief Economist at Google)Sharing isn’t new. Giving someone a ride, having a guest in your spare room, running errands for someone, participating in a supper club—these are not revolutionary concepts. ... Read more

$15.99 USD

Also available as: Audiobook

“An insightful guide to the forces shaping our economy” that explores the far-ranging implications of the shift to crowd-based capitalism—with case studies on Uber, Airbnb, and others (Hal Varian, Chief Economist at Google)Sharing isn’t new. Giving someone a ride, having a guest in your spare room, running errands for someone, participating in a supper club—these are not revolutionary concepts.
... Read more

Also available as: Audiobook
Five Good Ideas

Practical Strategies for Non-Profit Success

Edited by Alan Broadbent, Ratna Omidvar ...

Non-profits are big business. According to a recent Johns Hopkins report, third-sector institutions in Belgium, the Czech Republic, Japan, the U.S. and Canada have been growing at an average rate that is twice the growth rate of their GDPs. Canada is home to the second largest non-profit workforce in the world, employing 2 million paid staff and contributing $112 billion to our economy each year. ... Read more

$11.59 USD

Non-profits are big business. According to a recent Johns Hopkins report, third-sector institutions in Belgium, the Czech Republic, Japan, the U.S. and Canada have been growing at an average rate that is twice the growth rate of their GDPs. Canada is home to the second largest non-profit workforce in the world, employing 2 million paid staff and contributing $112 billion to our economy each year.
... Read more
Strategic Organizational Communication

In a Global Economy

by Charles Conrad, Marshall Scott Poole ...

Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communicationPlaces organizations and organizational communication within a broader social, economic, and cultural contextApplies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, ... Read more

$96.00 USD

Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communicationPlaces organizations and organizational communication within a broader social, economic, and cultural contextApplies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership,
... Read more
Governing for Results

A Director's Guide to Good Governance

by Mel D. Gill ...

BEST SELLERThis BEST SELLIING book provides a comprehensive guide to effective governance for board members and their senior executives. The author offers a new framework for understanding boards and proposes practices that boards can use to fulfill their stewardship responsibilities, strengthen board performance and improve organizational effectiveness. The book discusses the basics of governance ... Read more

$3.99 USD

BEST SELLERThis BEST SELLIING book provides a comprehensive guide to effective governance for board members and their senior executives. The author offers a new framework for understanding boards and proposes practices that boards can use to fulfill their stewardship responsibilities, strengthen board performance and improve organizational effectiveness. The book discusses the basics of governance
... Read more
International Management Behavior

Global and Sustainable Leadership

by Henry W. Lane, Martha L. Maznevski ...

This is the seventh edition of International Management Behavior, an established text for students and executives developing the knowledge, perspective and skills required for leading and managing people in global business.This guide provides a comprehensive overview of international management, structured around the core challenges and opportunities faced by global managers. This encompasses: the ... Read more

$47.00 USD

This is the seventh edition of International Management Behavior, an established text for students and executives developing the knowledge, perspective and skills required for leading and managing people in global business.This guide provides a comprehensive overview of international management, structured around the core challenges and opportunities faced by global managers. This encompasses: the
... Read more

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Corporate Communication

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Business Environment

Feminine Capital

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Reputation Management

The Tyranny of Metrics

The Sharing Economy

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Governing for Results

International Management Behavior

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