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Crisis Communication

Practical PR Strategies for Reputation Management & Company Survival

by Peter Anthonissen ...

Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this ... Read more

$31.99 USD

Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this
... Read more

The Chasm Companion

A Fieldbook to Crossing the Chasm and Inside the Tornado

by Paul Wiefels ...

Was $9.99 USD Now $1.99 USD
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Making the Most of First Impressions, Body Language, and Charisma

by Patti Wood ...

From business meetings to social events to first dates to job interviews, we all encounter new people every day. Our ability to read body cues and convey the right first impression drives the success and quality of our personal and professional lives. Body language expert Patti Wood, a sought-after consultant and speaker to Fortune 500 companies, helps businesses and individuals stand out, create ... Read more

$10.69 USD

From business meetings to social events to first dates to job interviews, we all encounter new people every day. Our ability to read body cues and convey the right first impression drives the success and quality of our personal and professional lives. Body language expert Patti Wood, a sought-after consultant and speaker to Fortune 500 companies, helps businesses and individuals stand out, create
... Read more
Top Secrets for Doing Your Own PR

by Gini Graham Scott ...

This book will help you do PR through promotion, publicity, networking, and social media. Chapters include launching your PR campaign, approaching the press, creating your press materials, using a website or blog, sending press materials to the media, handling follow-up, timing and keeping track of your PR, using e-books, networking at events, using the social media, and assessing your campaign. ... Read more

$2.99 USD or Free with Kobo Plus

This book will help you do PR through promotion, publicity, networking, and social media. Chapters include launching your PR campaign, approaching the press, creating your press materials, using a website or blog, sending press materials to the media, handling follow-up, timing and keeping track of your PR, using e-books, networking at events, using the social media, and assessing your campaign.
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Link Building Is Dead. Long Live Link Building!

by Sage Lewis ...

Is coming up in the search results of Google important to you? Then quite simply you must understand how to properly build links to your Web site. The Google search algorithm is heavily influenced by how many links you have to your Web site and who is linking to your Web site.Link building, however, is fraught with danger. If you build links to your Web site in ways that go against Google's terms ... Read more

$4.95 USD or Free with Kobo Plus

Is coming up in the search results of Google important to you? Then quite simply you must understand how to properly build links to your Web site. The Google search algorithm is heavily influenced by how many links you have to your Web site and who is linking to your Web site.Link building, however, is fraught with danger. If you build links to your Web site in ways that go against Google's terms
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Customer Service How I See

by Dureed Rahim ...

This book is all about how to deal with customers with simple techniques on calls. These techniques are not only useful in calls but also useful with overall customers. ... Read more

Free

This book is all about how to deal with customers with simple techniques on calls. These techniques are not only useful in calls but also useful with overall customers.
... Read more
Public Relations

An Easy, Step-by-step Guide to Creating a Public Relations Plan

by Pamela Wigglesworth ...

In this eBook, Public Relations, An easy, step-by-step guide to creating a small business public relations and media plan, you will find a step-by-step guide for creating publicity for your business without having to hire a PR firm. Learn what public relations (PR) is and isn’t and discover how you can make PR part of your marketing strategy.  Aim to become your own PR agency  Become familiar ... Read more

$5.99 USD or Free with Kobo Plus

In this eBook, Public Relations, An easy, step-by-step guide to creating a small business public relations and media plan, you will find a step-by-step guide for creating publicity for your business without having to hire a PR firm. Learn what public relations (PR) is and isn’t and discover how you can make PR part of your marketing strategy.  Aim to become your own PR agency  Become familiar
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The Rise of the New East

Business Strategies for Success in a World of Increasing Complexity

by B. Simpfendorfer ...

Series series Business and Management (R0)
Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment. ... Read more

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Taking the reader on a tour of the fast changing East, Simpfendorfer urges the business world to respond by planning for the unexpected. Now that the East has secured its role as a powerful player on the world stage, The Rise of the New East provides simple business strategies for dealing with an increasingly complex global environment.
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How To Get A Job In PR

by Sarah Stimson ...

A career in the PR and corporate communications industry is an increasingly desirable choice for many, and competition for every job is fierce. If the sector appeals to you, then you need to stay one step ahead of your peers. How are you going to get that all-important foot in the door? Will you find it easier to find a job if you have a degree in PR? What practical skills will you need to ... Read more

$7.99 USD or Free with Kobo Plus

A career in the PR and corporate communications industry is an increasingly desirable choice for many, and competition for every job is fierce. If the sector appeals to you, then you need to stay one step ahead of your peers. How are you going to get that all-important foot in the door? Will you find it easier to find a job if you have a degree in PR? What practical skills will you need to
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by Konnie G. Kustron ...

The Internet and technology present continuing challenges to U.S. law as technology often changes faster than the law can be rewritten. The ability to access, store and the transmit information electronically challenges the law with many new and interesting paradigms. This book reviews many of the legal challenges created by these new technologies. Topics include jurisdiction; privacy; copyright ... Read more

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The Internet and technology present continuing challenges to U.S. law as technology often changes faster than the law can be rewritten. The ability to access, store and the transmit information electronically challenges the law with many new and interesting paradigms. This book reviews many of the legal challenges created by these new technologies. Topics include jurisdiction; privacy; copyright
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Sales and Selling: The Essential Guide

by Moi Ali ...

Series series Need2Know Books
This book is for anyone who has to sell, whether self-employed or working for a small business, including those completely new to sales, those who’ve tried before and failed, and those who’d like to brush up their skills and learn a few new tricks.Find out in this book the secrets of successful salespeople, get an insight into the psychology of buying and selling, and pick up tips on how to write ... Read more

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This book is for anyone who has to sell, whether self-employed or working for a small business, including those completely new to sales, those who’ve tried before and failed, and those who’d like to brush up their skills and learn a few new tricks.Find out in this book the secrets of successful salespeople, get an insight into the psychology of buying and selling, and pick up tips on how to write
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Simply Seven

Seven Ways to Create a Sustainable Internet Business

by E. Schlie, J. Rheinboldt, N. Waesche ...

Series series Business and Management (R0)
Published as part of Palgrave Macmillan's IE Business Publishing Series, Simply Seven is a practical guide to Internet business for students, entrepreneurs and executives. The book presents a practical blueprint created to get entrepreneurs and executives started on finding the right Internet business model for their web site. ... Read more

$49.49 USD

Published as part of Palgrave Macmillan's IE Business Publishing Series, Simply Seven is a practical guide to Internet business for students, entrepreneurs and executives. The book presents a practical blueprint created to get entrepreneurs and executives started on finding the right Internet business model for their web site.
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“peter anthonissen”

Crisis Communication

People who read this also enjoyed

The Chasm Companion

Snap

Top Secrets for Doing Your Own PR

Link Building Is Dead. Long Live Link Building!

Customer Service How I See

Public Relations

The Rise of the New East

How To Get A Job In PR

internet-and-technology-law-a-u-s-perspective

Sales and Selling: The Essential Guide

Simply Seven

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