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The Anatomy of Humbug

How to Think Differently About Advertising

by Paul Feldwick ...

How does advertising work? Does it have to attract conscious attention in order to transmit a ‘Unique Selling Proposition’? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else? In Paul Feldwick’s radical new view, all theories of how advertising works have their uses – and all are dangerous if they are taken too ... Read more

$9.89 USD

Also available as: Audiobook

How does advertising work? Does it have to attract conscious attention in order to transmit a ‘Unique Selling Proposition’? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else? In Paul Feldwick’s radical new view, all theories of how advertising works have their uses – and all are dangerous if they are taken too
... Read more

Also available as: Audiobook
Why Does The Pedlar Sing?

What Creativity Really Means in Advertising

by Paul Feldwick ...

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multi-million dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological ... Read more

$8.69 USD

Also available as: Audiobook

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today’s celebrities who launch their own multi-million dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological
... Read more

Also available as: Audiobook
Audiobook

The Anatomy of Humbug

How to Think Differently About Advertising

by Paul Feldwick ...

Narrated by Paul Feldwick ...

Unabridged

4 hours 5 min

How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else? In Paul Feldwick's radical new view, all theories of how advertising works have their uses – and all are dangerous if they are taken too ... Read more

$16.99 USD or Free with Kobo Plus

Also available as: eBook

How does advertising work? Does it have to attract conscious attention in order to transmit a 'Unique Selling Proposition'? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous... or maybe something else? In Paul Feldwick's radical new view, all theories of how advertising works have their uses – and all are dangerous if they are taken too
... Read more

Also available as: eBook
Audiobook

Why Does The Pedlar Sing?

What Creativity Really Means in Advertising

by Paul Feldwick ...

Narrated by Paul Feldwick ...

Abridged

8 hours 28 min

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today's celebrities who launch their own multi-million dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological ... Read more

$26.99 USD or Free with Kobo Plus

Also available as: eBook

Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today's celebrities who launch their own multi-million dollar brands. There are good reasons for this; we now understand better than ever before the psychological and sociological
... Read more

Also available as: eBook

Audiobook

How Great Is Our God

100 Indescribable Devotions About God and Science

by Louie Giglio ...

Narrated by Louie Giglio, Tory Vore, James Vore ...

Series series Indescribable Kids
Unabridged

4 hours 34 min

Invite children to embark on another adventure to discover more about God and His incredible creation. Based on Louie Giglio's popular messages about science and the Bible,?How Great Is Our God?shows kids the awe-inspiring connection between the natural world and the God who created it.The bestselling children's devotional?Indescribable: 100 Devotions for Kids About God and Science?resonated with ... Read more

$20.99 USD

Also available as: eBook

Invite children to embark on another adventure to discover more about God and His incredible creation. Based on Louie Giglio's popular messages about science and the Bible,?How Great Is Our God?shows kids the awe-inspiring connection between the natural world and the God who created it.The bestselling children's devotional?Indescribable: 100 Devotions for Kids About God and Science?resonated with
... Read more

Also available as: eBook
More Plants Less Waste

Plant-based Recipes + Zero Waste Life Hacks with Purpose

by Max La Manna ...

DELICIOUS PLANT-BASED RECIPES TO WASTE LESS FOOD!Max La Manna, low waste chef and climate activist, bridges the gap between vegan food and waste-free cooking - inviting us to channel the MORE PLANTS LESS WASTE mindset and discover a stronger purpose in the kitchen and in our daily routines.--Through his viral recipe videos and work with BBC Earth and beyond, Max has inspired hundreds of thousands ... Read more

$2.99 USD

DELICIOUS PLANT-BASED RECIPES TO WASTE LESS FOOD!Max La Manna, low waste chef and climate activist, bridges the gap between vegan food and waste-free cooking - inviting us to channel the MORE PLANTS LESS WASTE mindset and discover a stronger purpose in the kitchen and in our daily routines.--Through his viral recipe videos and work with BBC Earth and beyond, Max has inspired hundreds of thousands
... Read more
SHE IS Women in STEAM

Stories of Women in the field of Science, Technology, Engineering, Arts & Culture, and Mathematics

by ElsaMarie D'Silva, Supreet K Singh ...

“This book showcases the journey of remarkable women who dared to create an inclusive STEM ecosystem in India. It also highlights the need for a robust strategy to address the root causes of and solutions for gender imbalance in STEM, including the unconscious biases that women in science face.”Kanta Singh, Deputy Representative, UN WomenThis book celebrates gender, leadership, and sustainable ... Read more

$5.99 USD

“This book showcases the journey of remarkable women who dared to create an inclusive STEM ecosystem in India. It also highlights the need for a robust strategy to address the root causes of and solutions for gender imbalance in STEM, including the unconscious biases that women in science face.”Kanta Singh, Deputy Representative, UN WomenThis book celebrates gender, leadership, and sustainable
... Read more
How Great Is Our God

100 Indescribable Devotions About God and Science

by Louie Giglio ...

Illustrated by Nicola Anderson ...

Series series Indescribable Kids
Invite children to embark on another adventure to discover more about God and His incredible creation. Based on Louie Giglio's popular messages about science and the Bible,?How Great Is Our God?shows kids the awe-inspiring connection between the natural world and the God who created it.The bestselling children's devotional?Indescribable: 100 Devotions for Kids About God and Science?resonated with ... Read more

$10.99 USD

Also available as: Audiobook

Invite children to embark on another adventure to discover more about God and His incredible creation. Based on Louie Giglio's popular messages about science and the Bible,?How Great Is Our God?shows kids the awe-inspiring connection between the natural world and the God who created it.The bestselling children's devotional?Indescribable: 100 Devotions for Kids About God and Science?resonated with
... Read more

Also available as: Audiobook
Broke Vegan

Over 100 plant-based recipes that don't cost the earth

by Saskia Sidey ...

Series Book 1 - Broke Vegan
As seen on TV**'There's something for everyone here... Brilliant recipes... A really clever book' - G**eorgina Hayden, Sunday BrunchWe all want to help do our bit to save the planet by moving towards a plant-based diet, but let's face it: eating vegan can be expensive.With over 100 plant-based recipes using supermarket staples along with hints and tips for making your food go further, Broke Vegan ... Read more

$6.99 USD

As seen on TV**'There's something for everyone here... Brilliant recipes... A really clever book' - G**eorgina Hayden, Sunday BrunchWe all want to help do our bit to save the planet by moving towards a plant-based diet, but let's face it: eating vegan can be expensive.With over 100 plant-based recipes using supermarket staples along with hints and tips for making your food go further, Broke Vegan
... Read more
How not to Plan

66 ways to screw it up

by APG Ltd ...

In the sink or swim world of planners, strategists and their clients, now more than ever, there is a need for a practical handbook to guide us through all the main parts of the process. And thanks to Les Binet and Sarah Carter at Adam&eveDDB we now have just that.The original inspiration for the book was a set of articles that they wrote for Admap over 6 years. In these they set out to bust a lot ... Read more

$8.69 USD

In the sink or swim world of planners, strategists and their clients, now more than ever, there is a need for a practical handbook to guide us through all the main parts of the process. And thanks to Les Binet and Sarah Carter at Adam&eveDDB we now have just that.The original inspiration for the book was a set of articles that they wrote for Admap over 6 years. In these they set out to bust a lot
... Read more
Marketing plan for Small Businesses

The Internet is open for new project!

by Daniel Nytra ...

Series Book 1 - Smart Marketing
You obtained a manual how to create a simplified marketing plan for your project. It is primarily intended for online marketing. This document is a simple notebook: Update it, edit it and write down your notes, analysis results and ideas into it. Everything presented here contains examples. Should you have any questions, contact me.Since I keep posting articles on this topic on my blog CutSEO.com, ... Read more

Free

You obtained a manual how to create a simplified marketing plan for your project. It is primarily intended for online marketing. This document is a simple notebook: Update it, edit it and write down your notes, analysis results and ideas into it. Everything presented here contains examples. Should you have any questions, contact me.Since I keep posting articles on this topic on my blog CutSEO.com,
... Read more
The Quick Guide to WordPress and Pinterest: Surviving the Social Media Revolution

by Gazella D.S. Pistorious ...

The popularity of Pinterest has taken off, many WordPress theme designs are now becoming more image focused. This means it’s now possible to find themes that actually encourage people to view your images more often. Many of these themes feature a graphic above the content snippet. You have the ability to entice visitors to individual pages based on the images you have.You can incorporate Pinterest ... Read more

Free

The popularity of Pinterest has taken off, many WordPress theme designs are now becoming more image focused. This means it’s now possible to find themes that actually encourage people to view your images more often. Many of these themes feature a graphic above the content snippet. You have the ability to entice visitors to individual pages based on the images you have.You can incorporate Pinterest
... Read more

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Recommended For You

“paul feldwick”

The Anatomy of Humbug

Why Does The Pedlar Sing?

The Anatomy of Humbug

Why Does The Pedlar Sing?

People who read these also enjoyed

How Great Is Our God

More Plants Less Waste

SHE IS Women in STEAM

How Great Is Our God

Broke Vegan

How not to Plan

Marketing plan for Small Businesses

The Quick Guide to WordPress and Pinterest: Surviving the Social Media Revolution

eReaders

Apps

Accessories

Shopping Cart

You're getting the VIP treatment!

Your Shopping Cart is empty

Available:

1 audiobook monthly

+ FREE 30-day trial

Available:

1 audiobook monthly

+ FREE 30-day trial

Recommended For You

“paul feldwick”

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