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  • Professional Selling

    A Skill-Building Approach

    Professional Selling: A Skill-Building Approach teaches the principles of in-person, remote, and digital selling today through active learning. Discussions of modern technologies, social selling, and sales analytics show students how to combine effective face-to-face and remote selling skills with data-driven strategies. Unlike other texts, authors Aaron Arndt, Nicole Flink, Barb Barney-McNamara, ... Read more

    $100.99 USD