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ne malcolm

Showing 1 - 12 of 12 results for “ne malcolm
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  • The Decision Intelligence Handbook

    Practical Steps for Evidence-Based Decisions in a Complex World

    Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies.But until now, ... Read more

    $41.99 USD

  • Audiobook

    The Decision Intelligence Handbook

    Practical Steps for Evidence-Based Decisions in a Complex World

    Narrated by Daniel Henning ...

    Unabridged

    10 hours 2 min

    Decision intelligence (DI) has been widely named as a top technology trend for several years, and Gartner reports that more than a third of large organizations are adopting it. Some even say that DI is the next step in the evolution of AI. Many software vendors offer DI solutions today, as they help organizations implement their evidence-based or data-driven decision strategies.But until now, ... Read more

    $19.99 USD

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  • Project Quality Management, Second Edition

    Why, What and How

    by Ken Rose ...
    Project Quality Management: Why, What and How, Second Edition demonstrates how to implement the general methods defined in A Guide to the Project Management Body of Knowledge—Fifth Edition (PMBOK® Guide) and augments those methods with more detailed, hands-on procedures that have been proven through actual practice. This edition presents case examples that illuminate the theory of quality planning ... Read more

    $28.99 USD

  • Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification

    by Rajat Paharia ...
    The New York Times and Wall Street Journal bestseller!The new secret to driving LOYALTY THAT PAYSOnce revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will ... Read more

    $25.99 USD

  • Digital Neuromarketing

    The Psychology Of Persuasion In The Digital Age

    by Sam Page ...
    Marketing is psychology, in practice. That’s all it is.This book will introduce you to fascinating research in the areas of social psychology and consumer behavior. But more importantly, this book will show you exactly how you can apply these research findings to acquire more customers for your business.Focused specifically on digital marketing strategies, Digital Neuromarketing is packed full of ... Read more

    $9.99 USD

  • Lean Customer Development

    Building Products Your Customers Will Buy

    by Cindy Alvarez ...
    How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research—before you waste months and millions on a product or service that no one needs or wants.With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers ... Read more

    $14.99 USD

  • UX Research

    Practical Techniques for Designing Better Products

    One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. Fact is, anyone can conduct product research. With this quick reference guide, you’ll learn a common ... Read more

    $24.99 USD

  • Leading with Obeya

    Using a big room to lead successful strategies

    by Tim Wiegel ...
    In 2014 when Tim Wiegel was introduced to the concept of Obeya, pieces of a puzzle started falling into place. The Obeya (Japanese for ‘big room’) is a physical space where visual management is used to align operational teams and leadership in their efforts to translate strategy into meaningful day-to-day work and results. Toyota started using Obeya during the development of the Prius in the 90’s. ... Read more

    $14.99 USD or Free with Kobo Plus

  • Engaged

    Designing for Behavior Change

    by Amy Bucher ...
    Behavior change design creates entrancing—and effective—products and experiences. Whether you've studied psychology or are new to the field, you can incorporate behavior change principles into your designs to help people achieve meaningful goals, learn and grow, and connect with one another. Engaged offers practical tips for design professionals to apply the psychology of engagement to their work. ... Read more

    $40.99 USD

  • Project Quality Management

    Why, What and How

    by Ken Rose ...
    This highly focused book approaches quality specifically in the context of project management. It goes beyond the usual descriptions and advice for manufactured products to give project managers a framework of deliberate steps to take in managing quality for the benefit of project outcomes in any domain. This user-friendly guide presents tools and techniques that implement the general methods ... Read more

    $26.99 USD

  • Design Thinking for Training and Development

    Creating Learning Journeys That Get Results

    Better Learning Solutions Through Better Learning ExperiencesWhen training and development initiatives treat learning as something that occurs as a one-time event, the learner and the business suffer. Using design thinking can help talent development professionals ensure learning sticks to drive improved performance.Design Thinking for Training and Development offers a primer on design thinking, a ... Read more

    $20.99 USD or Free with Kobo Plus

  • Systems Thinking Strategy

    The New Way to Understand Your Business and Drive Performance

    Why are some organizations more successful than others? Is it better products? Is it a superior service model? Is it some mixture of the two? Is it merely a matter of lining up the products and services to meet the needs of the marketplace at a particular time? Or did they just get lucky? Many business leaders believe that the answer to these questions is a matter of strategy. Find the right ... Read more

    $3.99 USD