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  • The Complete Tradesman

    A Study of Retailing, 1550–1820

    by Nancy Cox ...
    Series series The History of Retailing and Consumption
    The Complete Tradesman redresses the relative paucity of studies on the history of retailing before 1800. Based upon extensive research into diverse trade sources, Cox takes issue with the surprisingly resilient stereotype of the 'dull' and 'out of date' shopkeeper in the early modern period, showing that the retailing sector was well adapted to the social and economic needs of the day and quick ... Read more

    $73.99 USD

  • Retailing and the Language of Goods, 1550-1820

    by Nancy Cox ...
    In this book the author explores the various meanings assigned to goods sold retail from 1550 to 1820 and how their labels were understood. The first half of the book focuses on these labels and on mercantile language more broadly; how it was used in trade and how lexicographers and others approached what, for them, were new vocabularies. In the second half, the author turns to the goods ... Read more

    $56.99 USD

  • Perceptions of Retailing in Early Modern England

    Series series The History of Retailing and Consumption
    Whilst there has been much recent scholarly work on retailing during the early modern period, less is known about how people at the time perceived retailing, both as onlookers, artists and commentators, and as participants. Centred on the general theme of perceptions, the authors address this gap in our knowledge by looking at a different aspect of consumption. They focus on two ancillary themes: ... Read more

    $61.99 USD