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Showing 1 - 12 of 13 results for “muzaffer uysal”
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  • Theories and Models in Tourism and Hospitality Research

    Edited by Muzaffer Uysal, Dr Orhan Icoz, Dr Ibrahim Çetin, Dr Onur Icoz, Yigit Sebahattin Bozkurt ...
    Theories and models are crucial components of academic research, aiding the processes of formulating hypotheses, data collection and analysis, and interpretation, to name just a few. This comprehensive book unravels knowledge generation through theory and model exploration within the fields of tourism and hospitality. An introductory chapter aids the reader in unveiling the significance of ... Read more

    $169.99 USD

  • Handbook of Tourism and Quality-of-Life Research II

    Enhancing the Lives of Tourists, Residents of Host Communities and Service Providers

    Edited by Muzaffer Uysal, M. Joseph Sirgy ...
    Series series Social Sciences (R0)
    The second volume of this handbook develops on and extends the discussion in the successful first volume, published in 2012. This is a timely addition to the literature, drawing on the momentum that quality of life (QOL) research in tourism has gained in the 21st century and on the boom in the tourism industry itself. It focuses on four areas of growth in QOL research in the recent past: (1) ... Read more

    $215.09 USD

  • Co - Creation in Tourist Experiences

    Edited by Nina Prebensen, Joseph Chen, Muzaffer Uysal ...
    Series series Contemporary Geographies of Leisure, Tourism and Mobility
    The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation. The tourists then become vital in creating value for themselves together with the service provider. Experience value cannot be pre-produced, but is co-created between host and guest(s) in the servicescape. The tourist managers can therefore only plan for and facilitate for value co-creation to ... Read more

    $59.99 USD

  • Handbook of Tourism and Quality-of-Life Research

    Enhancing the Lives of Tourists and Residents of Host Communities

    Edited by Muzaffer Uysal, Richard Perdue, M. Joseph Sirgy ...
    Series series International Handbooks of Quality-of-Life
    Quality of life (QOL) research in tourism has gained much momentum over the last two decades. Academics working in this area research issues related to tourists and host communities. Practitioners are becoming increasingly interested in understanding the science that allows them to develop better marketing and managerial programs designed to enhance the quality of life of tourists. Tourism bureaus ... Read more

    $287.09 USD

  • Recent Advances in Tourism Marketing Research

    by Muzaffer Uysal, Daniel Fesenmaier, Joseph O'Leary ...
    In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Recent Advances in Tourism Marketing Research offers tourism marketers an excellent basis for developing and evaluating their marketing efforts. The book explores exciting new approaches to conducting ... Read more

    $33.99 USD

  • Management Science in Hospitality and Tourism

    Theory, Practice, and Applications

    Edited by Muzaffer Uysal, Zvi Schwartz, Ercan Sirakaya-Turk ...
    Series series Advances in Hospitality and Tourism
    Management Science in Hospitality and Tourism is a timely and unique book focusing on management science applications. The first section of the book introduces the concept of management science application in hospitality and tourism and related issues to set the stage for subsequent sections. Section II focuses on management science applications with conceptual pieces, empirical applications, and ... Read more

    $175.99 USD

  • Sustainable Island Tourism

    Competitiveness and Quality of Life

    by Louise Twining-Ward, Robertico Croes, Haywantee Ramkissoon, Jack Carlsen, Professor Kelly Bricker, Allan S Allan S, Elisa Elisa, Maria Maria, Gyumin Gyumin, Deborah Kerstetter, Dr Anna Farmaki, Professor Levent Altinay, Dr Muhammet Yasarata, Meghan Beardsley, Dr Marketa Kubickova, Mariyam Zulfa ...
    Series series CABI Series in Tourism Management Research
    Tourism continues to grow, and as the industry develops, it is important for researchers and practitioners to fully understand and examine issues such as sustainability, competiveness, and stakeholder quality of life in tourism centres around the world. Focusing on the unique perspective of island tourism destinations, this book outlines impacts on, and potential strategies for protecting, the ... Read more

    $123.09 USD

  • Managing Quality of Life in Tourism and Hospitality

    Edited by Muzaffer Uysal, M. Joseph Sirgy, Professor Stefan Kruger ...
    Quality-of-life research in tourism and hospitality has gained much momentum in the past two decades. This line of research covers three main areas of focus: (i) the impacts of specific tourism and hospitality programmes on the overall quality of life of tourists/guests; (ii) the providers of goods and services; (iii) tourist communities, including the impact of different programmes and events on ... Read more

    $49.99 USD

  • Creating Experience Value in Tourism

    by Professor Levent Altinay, Lidia Andrades Caldito, Peter Björk, Prakash Chathoth, Tove I. Dahl, Frederic Dimanche, Tor Korneliussen, Vincent Magnini, Line Mathisen, Lena Mossberg, Bruce Prideaux, Haywantee Ramkissoon, M. Joseph Sirgy, Xiaojuan Yu, Dr Eric Chan, Dr Dong-Jin Lee, Dr Grace B Yu, Dr Monica Hanefors, Ann Heidi Hansen, Dr Robert Harrington, Dr Fevzi Okumus, Kay Roach, Professor Zvi Schwartz, Dr Gerardo R Ungson, Young-Sook Lee ...
    Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with others. Now updated throughout, Creating Experience Value in Tourism, 2nd Edition provides a clarification of these approaches as well as a practical translation as to how they can work within industry. ... Read more

    $49.89 USD

  • Current Issues and Development in Hospitality and Tourism Satisfaction

    by Muzaffer Uysal, John A Williams ...
    Stay ahead of your customers as their service expectations change!In Current Issues and Development in Hospitality and Tourism Satisfaction, experts from the field explore customer satisfaction strategies, examining both the long-term and short-term results. This vital tool shows you new and effective approaches for understanding customer satisfaction and providing quality service at all levels of ... Read more

    $77.99 USD

  • Global Tourist Behavior

    by Erdener Kaynak, Muzaffer Uysal ...
    Global Tourist Behavior contains travel and marketing research that explores the integral global nature of tourism. The globalization of tourism has resulted in more culturally diverse travelers with different preferences, motivations, expectations, and needs, while at the same time worldwide movements toward democracy have made some locations more accessible than ever before. New diversity in ... Read more

    $89.99 USD

  • Communication and Channel Systems in Tourism Marketing

    by Muzaffer Uysal, Daniel Fesenmaier ...
    What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides new insight into these important questions and more on developing tourism marketing strategies using the key factors of communication and channel systems. Communication and Channel Systems in Tourism ... Read more

    $47.99 USD