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  • Essentials of Supply Chain Management

    Strategy, Planning, and Operations

    This book provides a thorough introduction to the core principles of SCM and provides a thoughtprovoking analysis of supply chain innovation and technology. With chapters on the crucial elements of supply chain management and procurement, the book addresses logistics planning, logistics sourcing and outsourcing, inventory management, logistics functions, transportation functions, warehousing, the ... Read more

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  • The Growing Business Intelligence

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    In today’s fast-paced and technologically driven society, businesses face unprecedented challenges and opportunities. This new volume explores how the application of artificial intelligence in the fields of management, finance, HR, hospitality, and marketing can enhance effectiveness, enabling business professionals and marketers to develop deeper connections with clients, extract valuable ... Read more

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  • Strategic Leadership and Management

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  • Green Marketing: A Comprehensive Guide

    An exploration of how environmental consciousness and sustainable practices are reshaping modern marketing strategies. It examines the evolution of green marketing, key principles, and actionable tactics that align ecological responsibility with brand competitiveness. Covering topics such as the green marketing mix, adoption factors, green packaging, and authentic communication strategies, the ... Read more

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  • Fintech Revolution and Financial Inclusion in Emerging Markets: Shaping Sustainable Digital Finance

    Explore how modern technologies are transforming access to finance across developing economies in Fintech Revolution and Financial Inclusion in Emerging Markets: Shaping Sustainable Digital Finance. The book highlights how AI, blockchain, mobile banking, and digital lending platforms are helping bridge financial gaps, empower underserved communities, and promote equitable economic participation. ... Read more

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  • Fintech Revolution and Financial Inclusion in Emerging Markets: Shaping Sustainable Digital Finance

    Explore how modern technologies are transforming access to finance across developing economies in Fintech Revolution and Financial Inclusion in Emerging Markets: Shaping Sustainable Digital Finance. The book highlights how AI, blockchain, mobile banking, and digital lending platforms are helping bridge financial gaps, empower underserved communities, and promote equitable economic participation. ... Read more

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  • Green Marketing: A Comprehensive Guide

    An exploration of how environmental consciousness and sustainable practices are reshaping modern marketing strategies. It examines the evolution of green marketing, key principles, and actionable tactics that align ecological responsibility with brand competitiveness. Covering topics such as the green marketing mix, adoption factors, green packaging, and authentic communication strategies, the ... Read more

    $28.09 USD

  • Contemporary Issues in Supply Chain Management

    Covering myriad issues and current trends in supply chain management and logistics, the volume discusses integrating advanced technology in SCM, such as artificial intelligence, blockchain, the Internet of Things, cyber security techniques, etc.; the impact of social media and consumer behavior on supply chain management, applying green supply chain management policies and methods, new smart ... Read more

    $240.00 USD

  • Navigating the Fintech Frontier Transformative Innovations and Risk Factors in Financial Services

    Navigating the Fintech Frontier Transformative Innovations and Risk Factors in Financial Services explores the transformative impact of financial technology on banking and financial services. It examines key opportunities and challenges in fintech adoption, including AI-driven banking, blockchain innovations, big data analytics, and the role of IoT in financial services. The book also addresses ... Read more

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  • Disruptive Technologies and Business Innovation: IoT in Perspective

    This book explores the transformative impact of the Internet of Things (IoT) on business innovation and marketing strategies. It delves into how IoT is disrupting traditional approaches and creating new opportunities for businesses to thrive in a rapidly evolving technological landscape.The book begins by introducing IoT in marketing and its role in shaping modern business practices. It discusses ... Read more

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  • Navigating the Fintech Frontier Transformative Innovations and Risk Factors in Financial Services

    Navigating the Fintech Frontier Transformative Innovations and Risk Factors in Financial Services explores the transformative impact of financial technology on banking and financial services. It examines key opportunities and challenges in fintech adoption, including AI-driven banking, blockchain innovations, big data analytics, and the role of IoT in financial services. The book also addresses ... Read more

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  • Disruptive Technologies and Business Innovation: IoT in Perspective

    This book explores the transformative impact of the Internet of Things (IoT) on business innovation and marketing strategies. It delves into how IoT is disrupting traditional approaches and creating new opportunities for businesses to thrive in a rapidly evolving technological landscape. The book begins by introducing IoT in marketing and its role in shaping modern business practices. It discusses ... Read more

    $28.09 USD