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mike hoefflinger

Showing 1 - 12 of 12 results for “mike hoefflinger
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  • Becoming Facebook

    The 10 Challenges That Defined the Company that's Disrupting the World

    Discover the hard learned lessons to creating a successful company, straight from a stakeholder who had a front-row seat to Facebook’s growing pains, stumbles, and reinventions.You can’t create a $300 billion company by accident in between classes. You may think you know the legendary story behind the beginning of Facebook by wunderkind Harvard student Mark Zuckerberg, but those who were there on ... Read more

    $7.99 USD or Free with Kobo Plus

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  • Hatching Twitter

    A True Story of Money, Power, Friendship, and Betrayal

    by Nick Bilton ...
    The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondentThe San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events ... Read more

    Was $10.99 USD Now $4.99 USD

  • Grinding It Out

    The Making of McDonald's

    by Ray Kroc ...
    "He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It OutFew entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising ... Read more

    $9.99 USD

  • BP - Where Did it All Go Wrong?

    by Paul Andrews ...
    Series Book 12 - AUK New Authors
    BP - Where did it all go wrong? is a quick-read business biography; it is a history and current breakdown of British Petroleum. The book introduces the reader to BP, how the company was formed, the chequered past it has, and discusses the recent disaster of one of the biggest oil spills in history. The book is skillfully written by Paul Andrews, who interprets many of the more advanced ... Read more

    $2.99 USD or Free with Kobo Plus

  • The Partnership

    The Making of Goldman Sachs

    The inside story of one of the world?s most powerful financial InstitutionsNow with a new foreword and final chapter, The Partnership chronicles the most important periods in Goldman Sachs?s history and the individuals who built one of the world?s largest investment banks. Charles D. Ellis, who worked as a strategy consultant to Goldman Sachs for more than thirty years, reveals the secrets behind ... Read more

    $14.99 USD

  • Corporate Culture and Performance

    Going far beyond previous empirical work, John Kotter and James Heskett provide the first comprehensive critical analysis of how the "culture" of a corporation powerfully influences its economic performance, for better or for worse. Through painstaking research at such firms as Hewlett-Packard, Xerox, ICI, Nissan, and First Chicago, as well as a quantitative study of the relationship between ... Read more

    $11.99 USD

  • West Point Way of Leadership

    West Point has bred more CEOs than any business school, and the leadership skills taught there are truly matters of life and death. Bolder than Sun Tzu, savvier than Gracian -- THE book on learning to lead. ... Read more

    $12.99 USD

  • Uncontrolled Risk: Lessons of Lehman Brothers and How Systemic Risk Can Still Bring Down the World Financial System

    by Mark Williams ...
    How Excessive Risk Destroyed Lehman and Nearly Brought Down the Financial Industry“Uncontrolled Risk will ruffle feathers—and for good reason—as voters and legislators learn the diffi cult lessons of Lehman’s collapse and demand that we never forget them.”Dr. David C. Shimko, Board of Trustees, Global Association of Risk Professionals“Uncontrolled Risk is a drama as gripping as any work of fiction ... Read more

    $27.39 USD

  • Terms of Service

    Social Media and the Price of Constant Connection

    Social networking has grown into a staple of modern society, but its continued evolution is becoming increasingly detrimental to our lives. Shifts in communication and privacy are affecting us more than we realize or understand. Terms of Service crystalizes this current moment in technology and contemplates its implications: the identity-validating pleasures and perils of online visibility; our ... Read more

    $12.99 USD or Free with Kobo Plus

  • The Huawei Way: Lessons from an International Tech Giant on Driving Growth by Focusing on Never-Ending Innovation

    by Yang Shaolong ...
    Model your company’s future on the success of tech’s quiet giantBusinessWeek once listed Chinese tech firm Huawei as one of the ten most influential companies on the planet, and Time placed its founder Ren Zhengfei in the top 100 most influential men in the world. Once considered an insignificant upstart bound for failure like so many other early tech companies, Huawei is now a $62 billion company ... Read more

    $29.59 USD

  • Reach for the Skies

    Ballooning, Birdmen, and Blasting into Space

    One of the world's most famous business leaders (and a well-known avian fanatic) explores the pioneers of flight.Bestselling author and billionaire entrepreneur Sir Richard Branson has always been obsessed with the skies. To promote a new Virgin Airlines route, he became the first man to water ski behind a blimp. His Virgin Galactic venture will soon offer ordinary people the opportunity to ... Read more

    $14.99 USD

  • Managing Global Legal Systems

    International Employment Regulation and Competitive Advantage

    Series series Global HRM
    Presenting a framework for understanding the corporate strategy-public policy interface as it relates to human capital management, this unique text treats legal systems as factors that must be actively managed in the firm’s larger pursuit of international competitive advantage. It provides readers with the most comprehensive description to date of the role that transnational, regional and national ... Read more

    $91.99 USD