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Deploy Empathy

A practical guide to interviewing customers (Updated and Expanded Edition)

by Michele Hansen ...

With over 5,000 copies sold worldwide, Deploy Empathy has become a go-to guide for anyone interested in learning how to interview customers. This updated and expanded edition includes guidance on using AI in customer research, a customer interview workshop guide, additional analysis methods with worked examples, and more."Deploy Empathy is a playbook for making empathy part of your daily work, and ... Read more

$9.99 USD

With over 5,000 copies sold worldwide, Deploy Empathy has become a go-to guide for anyone interested in learning how to interview customers. This updated and expanded edition includes guidance on using AI in customer research, a customer interview workshop guide, additional analysis methods with worked examples, and more."Deploy Empathy is a playbook for making empathy part of your daily work, and
... Read more
Deploy Empathy

A Practical Guide to Interviewing Customers

by Michele Hansen ...

Deploy Empathy will help you learn the skill of talking to your customers-learning to truly listen to them-so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you'll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will ... Read more

$9.99 USD

Also available as: Audiobook

Deploy Empathy will help you learn the skill of talking to your customers-learning to truly listen to them-so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you'll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will
... Read more

Also available as: Audiobook
Audiobook

Deploy Empathy

A Practical Guide to Interviewing Customers

by Michele Hansen ...

Narrated by Michele Hansen ...

Unabridged

7 hours 9 min

Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will ... Read more

Was $25.99 USD Now $15.99 USD or Free with Kobo Plus

Also available as: eBook

Deploy Empathy will help you learn the skill of interviewing your customers—learning to truly listen to them—so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you’ll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will
... Read more

Also available as: eBook

Audiobook

The Jobs To Be Done Playbook

Align Your Markets, Organization, and Strategy Around Customer Needs

by Jim Kalbach ...

Narrated by Tom Parks ...

Unabridged

8 hours 10 min

"Jobs To Be Done is key to building successful products, and this book masterfully gives a step–by–step guide on how to put it into practice." —Melissa Perri, author of Escaping the Build TrapThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative.The ... Read more

$19.99 USD

Also available as: eBook

"Jobs To Be Done is key to building successful products, and this book masterfully gives a step–by–step guide on how to put it into practice." —Melissa Perri, author of Escaping the Build TrapThese days, consumers have real power: they can research companies, compare ratings, and find alternatives with a simple tap. Focusing on customer needs isn't a nice–to–have, it's a strategic imperative.The
... Read more

Also available as: eBook
The Manager's Path

A Guide for Tech Leaders Navigating Growth and Change

by Camille Fournier ...

Managing people is difficult wherever you work. But in the tech industry, where management is also a technical discipline, the learning curve can be brutal—especially when there are few tools, texts, and frameworks to help you. In this practical guide, author Camille Fournier (tech lead turned CTO) takes you through each stage in the journey from engineer to technical manager.From mentoring ... Read more

$24.99 USD

Also available as: Audiobook

Managing people is difficult wherever you work. But in the tech industry, where management is also a technical discipline, the learning curve can be brutal—especially when there are few tools, texts, and frameworks to help you. In this practical guide, author Camille Fournier (tech lead turned CTO) takes you through each stage in the journey from engineer to technical manager.From mentoring
... Read more

Also available as: Audiobook
The Staff Engineer's Path

A Guide for Individual Contributors Navigating Growth and Change

by Tanya Reilly ...

For years, companies have rewarded their most effective engineers with management positions. But treating management as the default path for an engineer with leadership ability doesn't serve the industry well--or the engineer. The staff engineer's path allows engineers to contribute at a high level as role models, driving big projects, determining technical strategy, and raising everyone's skills ... Read more

$24.49 USD

Also available as: Audiobook

For years, companies have rewarded their most effective engineers with management positions. But treating management as the default path for an engineer with leadership ability doesn't serve the industry well--or the engineer. The staff engineer's path allows engineers to contribute at a high level as role models, driving big projects, determining technical strategy, and raising everyone's skills
... Read more

Also available as: Audiobook
Scaling People

Tactics for Management and Company Building

by Claire Hughes Johnson ...

**From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people.Selected for "Best Books of 2023" by Bloomberg and The Economist!**“Whether you are a new manager or a CEO, there are going to be moments when you feel alone and need help. Odds are, the advice you need is in Scaling People. You are going to pull this book off your ... Read more

$9.99 USD or Free with Kobo Plus

**From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people.Selected for "Best Books of 2023" by Bloomberg and The Economist!**“Whether you are a new manager or a CEO, there are going to be moments when you feel alone and need help. Odds are, the advice you need is in Scaling People. You are going to pull this book off your
... Read more
Making Things Happen

Mastering Project Management

by Scott Berkun ...

In the updated edition of this critically acclaimed and bestselling book, Microsoft project veteran Scott Berkun offers a collection of essays on field-tested philosophies and strategies for defining, leading, and managing projects. Each essay distills complex concepts and challenges into practical nuggets of useful advice, and the new edition now adds more value for leaders and managers of ... Read more

$28.99 USD

Also available as: Audiobook

In the updated edition of this critically acclaimed and bestselling book, Microsoft project veteran Scott Berkun offers a collection of essays on field-tested philosophies and strategies for defining, leading, and managing projects. Each essay distills complex concepts and challenges into practical nuggets of useful advice, and the new edition now adds more value for leaders and managers of
... Read more

Also available as: Audiobook
DONE

A Simple and Proven System to Earn More while Managing Less

by Brad Callen ...

Learn how to recruit, hire, and manage a 100% remote team of super-talented people … with the step-by-step blueprint that built and grew a $40M/year online business from scratch!If you’re doing everything yourself in your business and feeling burnt-out … have big office overhead and a mandatory in-office requirement that feels like a ball and chain … or already have a moderately successful remote ... Read more

$9.99 USD

Learn how to recruit, hire, and manage a 100% remote team of super-talented people … with the step-by-step blueprint that built and grew a $40M/year online business from scratch!If you’re doing everything yourself in your business and feeling burnt-out … have big office overhead and a mandatory in-office requirement that feels like a ball and chain … or already have a moderately successful remote
... Read more
Product Leadership

How Top Product Managers Launch Awesome Products and Build Successful Teams

by Richard Banfield, Martin Eriksson, Nate Walkingshaw ...

In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?This ... Read more

$24.49 USD

Also available as: Audiobook

In today’s lightning-fast technology world, good product management is critical to maintaining a competitive advantage. Yet, managing human beings and navigating complex product roadmaps is no easy task, and it’s rare to find a product leader who can steward a digital product from concept to launch without a couple of major hiccups. Why do some product leaders succeed while others don’t?This
... Read more

Also available as: Audiobook
Managing Up

How to Get What You Need from the People in Charge

by Melody Wilding ...

**An indispensable guide to navigating power dynamics, building effective relationships with higher-ups, and earning more authority, freedom, and confidence at work—from one of today’s “most innovative career coaches” (Insider).“Outstanding. Wilding's scripts and strategies show us a better way to get ahead at work.”—Greg McKeown*, New York Times* bestselling author of Essentialism and Effortless* ... Read more

$8.99 USD

Also available as: Audiobook

**An indispensable guide to navigating power dynamics, building effective relationships with higher-ups, and earning more authority, freedom, and confidence at work—from one of today’s “most innovative career coaches” (Insider).“Outstanding. Wilding's scripts and strategies show us a better way to get ahead at work.”—Greg McKeown*, New York Times* bestselling author of Essentialism and Effortless*
... Read more

Also available as: Audiobook
Articulating Design Decisions

by Tom Greever ...

Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you canâ??t get their support, your work will never see the light of dayâ??no matter how good it is.This practical guide focuses on principles, ... Read more

$30.99 USD

Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other nondesigners may be more important than the designs themselves. Because if you canâ??t get their support, your work will never see the light of dayâ??no matter how good it is.This practical guide focuses on principles,
... Read more

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Deploy Empathy

Deploy Empathy

Deploy Empathy

People who read these also enjoyed

The Jobs To Be Done Playbook

The Manager's Path

The Staff Engineer's Path

Scaling People

Making Things Happen

DONE

Product Leadership

Managing Up

Articulating Design Decisions

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Available:

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“michele hansen”

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