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Tackle Your Sales Territory in 4 Weeks

by Michael Rickert ...

Tackle Your Sales Territory in 4 Weeks is a guide to help any sales rep take charge of their territory and build success. If you're in medical sales or wanted to break into the industry, the suggestions and tips you've always wanted are in this book. If you are a sales rep overwhelmed with the daily tasks and prospecting in your entire territory, this book is for you.The author uses his experience ... Read more

$1.50 USD or Free with Kobo Plus

Tackle Your Sales Territory in 4 Weeks is a guide to help any sales rep take charge of their territory and build success. If you're in medical sales or wanted to break into the industry, the suggestions and tips you've always wanted are in this book. If you are a sales rep overwhelmed with the daily tasks and prospecting in your entire territory, this book is for you.The author uses his experience
... Read more

Marketing

by Peter Spalton ...

Series series Collins Business Secrets
The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology ... Read more

$0.99 USD

Also available as: Audiobook

The marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology
... Read more

Also available as: Audiobook
DK Essential Managers: Marketing Effectively

by Moi Ali ...

Series series DK Essential Managers
Learn all you need to know to improve your marketing skills, from researching and analyzing customers' buying habits to creating and managing a strong brand. Marketing Effectively not only shows you how to maximize market share by keeping up with trends, improving your competitiveness, exploiting new opportunities, and developing a winning marketing strategy, it also provides practical information ... Read more

$4.99 USD

Learn all you need to know to improve your marketing skills, from researching and analyzing customers' buying habits to creating and managing a strong brand. Marketing Effectively not only shows you how to maximize market share by keeping up with trends, improving your competitiveness, exploiting new opportunities, and developing a winning marketing strategy, it also provides practical information
... Read more
Pricing Services and Revenue Management

by Jochen Wirtz ...

Series Book 4 - Winning in Service Markets Series
Creating a viable service requires a business model that allows for the costs of creating and delivering the service, in addition to a margin for profits, to be recovered through realistic pricing and revenue management strategies. However, the pricing of services is complicated. Pricing Services and Revenue Management explains how to set an effective pricing and revenue management strategy that ... Read more

$4.99 USD

Creating a viable service requires a business model that allows for the costs of creating and delivering the service, in addition to a margin for profits, to be recovered through realistic pricing and revenue management strategies. However, the pricing of services is complicated. Pricing Services and Revenue Management explains how to set an effective pricing and revenue management strategy that
... Read more
Strategic Marketing Management

by Richard M.S. Wilson, Colin Gilligan ...

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive coverage of the five key strategic stages:* Where are we now? - Strategic and marketing analysis* Where do we want to be? - Strategic direction and strategy formulation* How might we get there? - Strategic choice* Which way is best? - Strategic ... Read more

$102.99 USD

This third edition of Strategic Marketing Management confirms it as the classic textbook on the subject. Its step- by- step approach provides comprehensive coverage of the five key strategic stages:* Where are we now? - Strategic and marketing analysis* Where do we want to be? - Strategic direction and strategy formulation* How might we get there? - Strategic choice* Which way is best? - Strategic
... Read more
Critical Marketing

by Pauline Maclaran, Michael Saren, Christina Goulding, Richard Elliott, Miriam Caterall ...

Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective without reflecting on the wider societal implications of the effects of marketing activities. In ... Read more

$76.99 USD

Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective without reflecting on the wider societal implications of the effects of marketing activities. In
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Book Fairs

by Dan Poynter ...

Is There a Book Fair in Your Future?You can learn more about the book industry, marketing, and current trends in two days at a book fair—if you are prepared—than you could in a year of school.You will discover:• The book fairs best for your books• Types of displays: build, buy, or rent?• Setting objectives for maximum results• How to work the booth• How to work the floor• How to make money, get ... Read more

$7.97 USD or Free with Kobo Plus

Is There a Book Fair in Your Future?You can learn more about the book industry, marketing, and current trends in two days at a book fair—if you are prepared—than you could in a year of school.You will discover:• The book fairs best for your books• Types of displays: build, buy, or rent?• Setting objectives for maximum results• How to work the booth• How to work the floor• How to make money, get
... Read more
The Business Leader's Guide to the Low-carbon Economy

by Larry Reynolds ...

Rising energy prices and concerns about climate change are driving us towards a new kind of economy - a low-carbon economy. What will this low-carbon economy be like, and what does your business have to do to prosper in this new business environment? Larry Reynolds shows how successful organisations are already learning to be more energy efficient, manage their carbon footprint, adapt to climate ... Read more

$72.99 USD

Rising energy prices and concerns about climate change are driving us towards a new kind of economy - a low-carbon economy. What will this low-carbon economy be like, and what does your business have to do to prosper in this new business environment? Larry Reynolds shows how successful organisations are already learning to be more energy efficient, manage their carbon footprint, adapt to climate
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Managing Customer Relationships and Building Loyalty

by Jochen Wirtz ...

Series Book 10 - Winning in Service Markets Series
Targeting, acquiring, and retaining the 'right' customers is at the core of many successful service firms. The objective is to build the relationships and develop loyal customers who will contribute to a growing volume of business with the firm in the future. Managing Customer Relationships and Building Loyalty describes how to acquire and develop desirable, loyal customers within the chosen ... Read more

$4.99 USD

Targeting, acquiring, and retaining the 'right' customers is at the core of many successful service firms. The objective is to build the relationships and develop loyal customers who will contribute to a growing volume of business with the firm in the future. Managing Customer Relationships and Building Loyalty describes how to acquire and develop desirable, loyal customers within the chosen
... Read more
Keep Your Business on Top

by Toula Kountouris ...

Build up sales in your district with this booklet, Keep Your Business on Top. It's packed with top leadership strategies guaranteed to build up, to develop further, and to maintain a more productive district. Each chapter contains tips and techniques for finding sales-driven managers, developing them more effectively, and motivating them to stay on track, to take your district to super success.The ... Read more

$9.99 USD or Free with Kobo Plus

Build up sales in your district with this booklet, Keep Your Business on Top. It's packed with top leadership strategies guaranteed to build up, to develop further, and to maintain a more productive district. Each chapter contains tips and techniques for finding sales-driven managers, developing them more effectively, and motivating them to stay on track, to take your district to super success.The
... Read more
Presentation Book, The

How To Create It, Shape It And Deliver It! Improve Your Presentation Skills Now

by Emma Ledden ...

Emma Ledden is a leading international Presentation and Communication Skills specialist, working with private and public organisations as well as individual business leaders. During her career to date she has done it all - MTV VJ, BBC TV presenter, radio host, business woman and most recently author of The Presentation Book and The Communication Book. ... Read more

$10.99 USD

Emma Ledden is a leading international Presentation and Communication Skills specialist, working with private and public organisations as well as individual business leaders. During her career to date she has done it all - MTV VJ, BBC TV presenter, radio host, business woman and most recently author of The Presentation Book and The Communication Book.
... Read more
International Marketing in the Fast Changing World

Edited by Shaoming Zou, Bodo B. Schlegelmilch, Barbara Stottinger ...

Series Book 26 - Advances in International Marketing
Volume 26 of Advances in International Marketing is devoted to a set of papers that attempt to develop new knowledge or refine the existing knowledge to account for the emerging international marketing issues in a fast changing world. These include topics such as dynamic capabilities of international marketers, entrepreneurial orientation, rise of emerging markets MNCs, cultural and institutional ... Read more

$150.99 USD

Volume 26 of Advances in International Marketing is devoted to a set of papers that attempt to develop new knowledge or refine the existing knowledge to account for the emerging international marketing issues in a fast changing world. These include topics such as dynamic capabilities of international marketers, entrepreneurial orientation, rise of emerging markets MNCs, cultural and institutional
... Read more

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Tackle Your Sales Territory in 4 Weeks

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Marketing

DK Essential Managers: Marketing Effectively

Pricing Services and Revenue Management

Strategic Marketing Management

Critical Marketing

Book Fairs

The Business Leader's Guide to the Low-carbon Economy

Managing Customer Relationships and Building Loyalty

Keep Your Business on Top

Presentation Book, The

International Marketing in the Fast Changing World

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