Skip to main content

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...


michael dart

Showing 1 - 12 of 12 results for “michael dart
Skip side bar filters
  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

    The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. ... Read more

    $12.99 USD

  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

    In The New Rules of Retail, industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the ... Read more

    $12.99 USD

  • Retail's Seismic Shift

    How to Shift Faster, Respond Better, and Win Customer Loyalty

    In their previous book, The New Rules of Retail, Dart and Lewis predicted nearly every defining characteristic of today's marketplace. Here, they do the same for the next era, in which retailers will have to be ready for anything.For one hundred years, retail was designed for the car—buildings and malls to travel to. Now it is designed for the mobile smart device—for consumers to travel with. In a ... Read more

    $12.99 USD

People who read these also enjoyed

  • The Retail Revival

    Reimagining Business for the New Age of Consumerism

    by Doug Stephens ...
    Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters. High Street and Main Street are becoming the stuff of nostalgia. The Big Box is losing ground to new models ... Read more

    $17.00 USD

  • This Will Make You Smarter

    150 New Scientific Concepts to Improve Your Thinking

    by John Brockman ...
    Series series Edge Question Series
    Featuring a foreword by David Brooks, This Will Make You Smarter presents brilliant—but accessible—scientific concepts to expand every mind.What scientific concept would improve everybody’s cognitive toolkit? This is the question John Brockman, publisher of Edge.org, posed to the world’s most influential thinkers. Their visionary answers flow from the frontiers of psychology, philosophy, economics ... Read more

    $7.99 USD

  • To Sell Is Human

    The Surprising Truth About Moving Others

    **#1 New York Times Business Bestseller#1 Wall Street Journal Business Bestseller#1 Washington Post bestsellerFrom the bestselling author of Drive: the insightful and pragmatic book that explores the powerful role selling plays in our lives.**According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by ... Read more

    Was $9.99 USD Now $8.99 USD

  • Rework

    Rework shows you a better, faster, easier way to succeed in business.Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the ... Read more

    Was $14.99 USD Now $9.99 USD

  • The King of Madison Avenue

    David Ogilvy and the Making of Modern Advertising

    by Kenneth Roman ...
    From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David OgilvyFamous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education ... Read more

    $2.99 USD

  • Fashion Brands

    Branding Style from Armani to Zara

    by Mark Tungate ...
    Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of ... Read more

    $28.99 USD

  • Bargain Fever

    How to Shop in a Discounted World

    by Mark Ellwood ...
    When Coca-Cola offered the first retail coupon in the 1880s, customers were thrilled. But today, one in four American shoppers will buy something only if it's on sale, and almost half of all merchandise carries a promotional price. The relentless pursuit of deals has totally disrupted the relationship between buyers and sellers. In this playful, well-researched book, journalist Mark Ellwood ... Read more

    $14.99 USD

  • The Rx Factor: Strategic Creativity in Pharmaceutical Marketing

    ”Brilliant, bright, blasphemous ....Blows much of what we have held to be sacrosanct—USP, marketing warfare, positioning—to smithreens…The author has captured the essence of successful marketing in this readable text, focusing on the pharmaceutical industry.” - Elsa Davies (Fellow, Institute of Management, UK)  “Written in a racy, ’un-put-downable’ style, one reaches the end only ’asking for more’ ... Read more

    $1.00 USD