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Showing 1 - 12 of 12 results for “max keilbach”
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  • From Industrial Organization to Entrepreneurship

    A Tribute to David B. Audretsch

    Edited by Erik E. Lehmann, Max Keilbach ...
    Series series Economics and Finance (R0)
    This book celebrates the contributions of David B. Audretsch, Distinguished Professor at the School of Public and Environment Affairs (SPEA) at Indiana University (USA), co-founder and co-editor of Small Business Economics, and former Director of the Entrepreneurship, Growth and Public Policy Group at the erstwhile Max Planck Institute of Economics (Jena, Germany). For his pioneering work, which ... Read more

    $89.09 USD

  • Sustaining Entrepreneurship and Economic Growth

    Lessons in Policy and Industry Innovations from Germany and India

    Edited by Max Keilbach, Jagannadha Pawan Tamvada, David B. Audretsch ...
    Series series Business and Management (R0)
    Academic research on developed countries has scientifically evaluated the role of entrepreneurship on economic growth, market expansion, commercializing innovation, and reducing unemployment. In this research, regions or industries with higher rates of entrepreneurship show higher levels of innovation and economic growth. The literature on entrepreneurship and innovation has largely ignored ... Read more

    $89.99 USD

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  • Getting It Right

    Business Requirement Analysis Tools and Techniques

    by Kathleen B. Hass PMP, Don J. Wessels PMP, Kevin Brennan ...
    Volume of the Business Analysis Essential Library SeriesGetting It Right: Business Requirement Analysis Tools and Techniques, presents principles and practices for effective requirements analysis and specification, and a broad overview of the requirements analysis and specification processes. This critical reference is designed to help the business analyst decide which requirement artifacts should ... Read more

    $26.99 USD

  • Ethics and Neuromarketing

    Implications for Market Research and Business Practice

    Edited by Andrew R. Thomas, Nicolae Alexandru Pop, Ana Maria Iorga, Cristian Ducu ...
    Series series Business and Management (R0)
    This book addresses the emerging field of neuromarketing, which, at its core, aims to better understand the impact of marketing stimuli by observing and interpreting human emotions. It includes contributions from leading researchers and practitioners, venturing beyond the tactics and strategies of neuromarketing to consider the ethical implications of applying powerful tools for data collection. ... Read more

    $107.09 USD

  • Industrial Research Performance Management

    Key Performance Indicators in the ICT Industry

    by Tatjana Samsonowa ...
    Series series Business and Management (R0)
    Managers are increasingly concerned with the typical methods available for organizational performance measurement and control. Research into performance measurement, within the field of innovation management, has been variously approached through frameworks for performance measurement in general (for example, the Balanced Scorecard by Norton and Kaplan), R&D performance management, and surveys on ... Read more

    $89.09 USD

  • Creativity and Innovation in the Music Industry

    by Peter Tschmuck ...
    Series series Economics and Finance (R0)
    Why did jazz become a dominant popular music genre in the 1920s and rock 'n' roll in the 1950s? Why did heavy metal, punk rock and hiphop find their way from sub-cultures to the established music industry? What are the effects of new communication technologies and the Internet on the creation of music in the early 21st century? These and other questions are answered by Peter Tschmuck through an ... Read more

    $89.09 USD

  • Leading Global Innovation

    Facilitating Multicultural Collaboration and International Market Success

    by Karina R. Jensen ...
    Series series Business and Management (R0)
    Responding to the need for organizations to improve global strategic planning and execution,this bookpresents a framework for effectively conceiving and executing new concepts for international markets. Filling an important gap in knowledge and research on global innovation, the author demonstrates how leaders can facilitate multicultural collaboration in service of organizational performance. ... Read more

    $40.49 USD

  • Banks of the Future

    Putting a Puzzle Together Creatively

    by Sohella Thuiner ...
    Series series Economics and Finance (R0)
    This book will guide financial institutions in developing new approaches and solutions for handling perennial issues. Emphasizing the value of creativity for project management in the banking sector, the author provides new insights for all those working in banking and finance. Presenting a number of new, outside-the-box ideas, the book can be regarded as the missing spice that will creatively ... Read more

    $49.49 USD

  • Increase Online Sales Through Viral Social Networking: How to Building Your Web Site Traffic and Online Sales Using Facebook, Twitter, and LinkedIn In Just 15 Steps

    by Stephen Woessner ...
    Get social and get sold! This book is your complete guide to increasing your online conversion rate by as much as 780 percent and your website traffic by 20 percent or more by gaining access to millions of potential customers through Facebook, Twitter, and LinkedIn. Learn the easy steps to creating conversations within these social networks, building strong relationships with your customers, and ... Read more

    $13.59 USD or Free with Kobo Plus

  • The Socioeconomic Evolution of the European Union

    Exploring the Electronic Frontier

    by Mirela Mărcuț ...
    Series series Economics and Finance (R0)
    This volume explores the role of territory in the creation, maintenance and extension of a new type of frontier, the electronic frontier, from a social and economic point of view. It departs from the earlier concepts of borders – state, social, economic, ethnic, religious, etc. – to investigate the fluidity of borders and their shift towards an axis-based paradigm within the free-movement European ... Read more

    $49.99 USD

  • Dynamics Of Regional Innovation, The: Policy Challenges In Europe And Japan

    by Yveline Lecler, Tetsuo Yoshimoto, Takahiro Fujimoto ...
    Series Book 10 - Series On Innovation And Knowledge Management
    All over the world, open innovation is emerging and requires much more interactions between different actors with different organizational cultures: large firms and SMEs (i.e. industry), universities and research institutions (i.e. academia), as well as national and regional authorities for building the legal or incentive framework of innovation (i.e government). Certainly, flows of knowledge ... Read more

    $56.99 USD

  • Reinventing Innovation

    Designing the Dual Organization

    by Aaron C. T. Smith, Fiona Sutherland, David H. Gilbert ...
    Series series Business and Management (R0)
    Based on research findings and detailed, original cases, this book charts the new innovation imperative, where organizations must deliver on dual goals: an efficient return on current operations, and a burgeoning pipeline of new products. It argues that the two pursuits cannot be achieved through a bland compromise, or by switching priorities back and forth. Only a ‘dual’ organization capable of ... Read more

    $53.99 USD