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The Internet Ideology

From A as in Advertising to Z as in Zipcar

by Massimo Moruzzi ...

Regardless of the question, the Internet is the answer. Or so we are told.It seemed perfectly normal to Jeff Jarvis, a famous American journalist, to ask: "What Would Google Do?" if the company based in Mountain View were put in charge of the public sector.It apparently didn't occur to him that the rules and goals the public sector lives by are, or at least should be, different from those of a ... Read more

Free

Regardless of the question, the Internet is the answer. Or so we are told.It seemed perfectly normal to Jeff Jarvis, a famous American journalist, to ask: "What Would Google Do?" if the company based in Mountain View were put in charge of the public sector.It apparently didn't occur to him that the rules and goals the public sector lives by are, or at least should be, different from those of a
... Read more
15 Questions About Online Advertising

by Massimo Moruzzi ...

Series Book 1 - 15 Questions
#NOT a real book (Just a screed)The real question of course is: Does online advertising work?Unfortunately, it's impossible to give a simple answer to this apparently straightforward question.For starters, this is not a single question, but at least three different ones.The right question to ask would be: for whom does online advertising work?Do banner ads, what we once called interactive ... Read more

Free

#NOT a real book (Just a screed)The real question of course is: Does online advertising work?Unfortunately, it's impossible to give a simple answer to this apparently straightforward question.For starters, this is not a single question, but at least three different ones.The right question to ask would be: for whom does online advertising work?Do banner ads, what we once called interactive
... Read more
15 Questions About Social Media

by Massimo Moruzzi ...

Series Book 2 - 15 Questions
#NOT a real book (Just a screed)Does all the hype surrounding social media make sense?Isn't it time that somebody tried to deconstruct all this bullshit?What are social media? Are they the same websites we used to call social networks? Why did we start calling them social media?What is social media marketing? Are companies doing it right? Does it make sense to send your website visitors to Twitter ... Read more

Free

#NOT a real book (Just a screed)Does all the hype surrounding social media make sense?Isn't it time that somebody tried to deconstruct all this bullshit?What are social media? Are they the same websites we used to call social networks? Why did we start calling them social media?What is social media marketing? Are companies doing it right? Does it make sense to send your website visitors to Twitter
... Read more
15 Questions About Native Advertising

by Massimo Moruzzi ...

Series Book 3 - 15 Questions
#NOT a real book (Just a screed)Is native advertising something new, or just a new name?Is it the same as content marketing? How does it relate to social media marketing?Does native advertising work? Does it have negative consequences for society?Should native advertisement be deregulated, or should it be more seriously regulated?The 15 Questions:What Is Native Advertising?Is It a New Practice?Is ... Read more

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#NOT a real book (Just a screed)Is native advertising something new, or just a new name?Is it the same as content marketing? How does it relate to social media marketing?Does native advertising work? Does it have negative consequences for society?Should native advertisement be deregulated, or should it be more seriously regulated?The 15 Questions:What Is Native Advertising?Is It a New Practice?Is
... Read more
How to Be a Stoic

Using Ancient Philosophy to Live a Modern Life

by Massimo Pigliucci ...

**An engaging guide to how Stoicism—the ancient philosophy of Epictetus and Marcus Aurelius—can help us flourish today.“One of the best explorations of Stoic philosophy that I’ve read.” —Timothy Ferriss, author of The 4-Hour Workweek**Whenever we worry about what to eat, how to love, or simply how to be happy, we are worrying about how to lead a good life. No goal is more elusive.In this ... Read more

$14.99 USD

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**An engaging guide to how Stoicism—the ancient philosophy of Epictetus and Marcus Aurelius—can help us flourish today.“One of the best explorations of Stoic philosophy that I’ve read.” —Timothy Ferriss, author of The 4-Hour Workweek**Whenever we worry about what to eat, how to love, or simply how to be happy, we are worrying about how to lead a good life. No goal is more elusive.In this
... Read more

Also available as: Audiobooks
Nonsense on Stilts

How to Tell Science from Bunk

by Massimo Pigliucci ...

"This crash course in critical thinking . . . includes handy rules for evaluating the confused public discourse on climate change, evolution, and even UFOs." — DiscoverRecent polls suggest that fewer than forty percent of Americans believe in Darwin's theory of evolution, despite it being one of science's best-established findings. Parents still refuse to vaccinate their children for fear it ... Read more

$18.79 USD or Free with Kobo Plus

"This crash course in critical thinking . . . includes handy rules for evaluating the confused public discourse on climate change, evolution, and even UFOs." — DiscoverRecent polls suggest that fewer than forty percent of Americans believe in Darwin's theory of evolution, despite it being one of science's best-established findings. Parents still refuse to vaccinate their children for fear it
... Read more
A Field Guide to a Happy Life

53 Brief Lessons for Living

by Massimo Pigliucci ...

**A brilliant philosopher reimagines Stoicism for our modern age in this thought-provoking guide to a better life.“A bold, contemporary updating of Stoicism for the present day.” ―John Sellars, author of Stoicism**How do we find joy and meaning in our lives when everything we care about can be destroyed in an instant?Philosopher Massimo Pigliucci found the answer in ancient Stoicism, and in A ... Read more

$11.99 USD

Also available as: Audiobook

**A brilliant philosopher reimagines Stoicism for our modern age in this thought-provoking guide to a better life.“A bold, contemporary updating of Stoicism for the present day.” ―John Sellars, author of Stoicism**How do we find joy and meaning in our lives when everything we care about can be destroyed in an instant?Philosopher Massimo Pigliucci found the answer in ancient Stoicism, and in A
... Read more

Also available as: Audiobook
How to Live a Good Life

A Guide to Choosing Your Personal Philosophy

by Massimo Pigliucci, Skye Cleary, Daniel Kaufman ...

A collection of essays by fifteen philosophers presenting a thoughtful, introductory guide to choosing a philosophy for living an examined and meaningful life.Socrates famously said "the unexamined life is not worth living," but what does it mean to truly live philosophically?This thought-provoking, wide-ranging collection brings together essays by fifteen leading philosophers reflecting on what ... Read more

$9.99 USD

Also available as: Audiobook

A collection of essays by fifteen philosophers presenting a thoughtful, introductory guide to choosing a philosophy for living an examined and meaningful life.Socrates famously said "the unexamined life is not worth living," but what does it mean to truly live philosophically?This thought-provoking, wide-ranging collection brings together essays by fifteen leading philosophers reflecting on what
... Read more

Also available as: Audiobook
A Handbook for New Stoics: How to Thrive in a World Out of Your Control

52 Week-by-Week Lessons

by Gregory Lopez, Massimo Pigliucci ...

A pragmatic philosophy more popular than ever—here are 52 ancient lessons to help you overcome adversity and find tranquility in the modern worldStress often comes from situations that are beyond our control—such as preparing for a meeting, waiting for test results, or arguing with a loved one. But we can control our response to these everyday tensions—through the wisdom and practice of Stoicism ... Read more

$12.99 USD or Free with Kobo Plus

A pragmatic philosophy more popular than ever—here are 52 ancient lessons to help you overcome adversity and find tranquility in the modern worldStress often comes from situations that are beyond our control—such as preparing for a meeting, waiting for test results, or arguing with a loved one. But we can control our response to these everyday tensions—through the wisdom and practice of Stoicism
... Read more
The Master of Knots

by Massimo Carlotto ...

Translated by Christopher Woodall ...

Series Book 2 - The Alligator Mysteries
"Dangerous, edgy noir crime fiction at its absolute finest and certain to be one of my books of the year" featuring PI Marco "The Alligator" Burrati (reviewingtheevidence.com).A woman has gone missing. Her husband, too ashamed to admit to the police that he and his wife were part of a ring of sexual adventurers that organized sadomasochistic orgies, turns instead to the Alligator. Marco Burrati ... Read more

$11.59 USD

"Dangerous, edgy noir crime fiction at its absolute finest and certain to be one of my books of the year" featuring PI Marco "The Alligator" Burrati (reviewingtheevidence.com).A woman has gone missing. Her husband, too ashamed to admit to the police that he and his wife were part of a ring of sexual adventurers that organized sadomasochistic orgies, turns instead to the Alligator. Marco Burrati
... Read more
Poisonville

by Massimo Carlotto, Marco Videtta ...

"[An] outstanding fable of greed, corruption and moral abandonment. Filled with echoes of Dante's Inferno." — Publishers Weekly (starred review)Poisonville is noir par excellence—there's murder, moral ambiguity, and a less than heroic main character. In this bestselling novel, however, the real killer is not an individual but an entire system.The heavily industrialized northeast, Italy's richest ... Read more

$2.99 USD

"[An] outstanding fable of greed, corruption and moral abandonment. Filled with echoes of Dante's Inferno." — Publishers Weekly (starred review)Poisonville is noir par excellence—there's murder, moral ambiguity, and a less than heroic main character. In this bestselling novel, however, the real killer is not an individual but an entire system.The heavily industrialized northeast, Italy's richest
... Read more
The Quest for Character

What the Story of Socrates and Alcibiades Teaches Us about Our Search for Good Leaders

by Massimo Pigliucci ...

**The author of *How to Be a Stoic *asks what might be philosophy's ultimate question: can we learn to be better people?  “Pigliucci’s expert account of ancient ethics will help us save our souls, and thereby, just maybe, save the world.”―James Romm, author of Plato and the Tyrant**Are good people born, or made? Since ancient times, the question has been of paramount importance. In the Athens of ... Read more

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Also available as: Audiobook

**The author of *How to Be a Stoic *asks what might be philosophy's ultimate question: can we learn to be better people?  “Pigliucci’s expert account of ancient ethics will help us save our souls, and thereby, just maybe, save the world.”―James Romm, author of Plato and the Tyrant**Are good people born, or made? Since ancient times, the question has been of paramount importance. In the Athens of
... Read more

Also available as: Audiobook

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15 Questions

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The Internet Ideology

15 Questions About Online Advertising

15 Questions About Social Media

15 Questions About Native Advertising

How to Be a Stoic

Nonsense on Stilts

A Field Guide to a Happy Life

How to Live a Good Life

A Handbook for New Stoics: How to Thrive in a World Out of Your Control

The Master of Knots

Poisonville

The Quest for Character

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Top Series in United States

1

15 Questions

The Marseilles Trilogy

The Alligator Mysteries

The Holy Trinity Next Generation (2) Series

ZEdLab

Big Ideas

ZEdEx

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