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Starring You!

The Insiders' Guide to Using Television and Media to Launch Your Brand, Your Business, and Your Life

by Marta Tracy, Terence Noonan, Karen Kelly ...

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality—and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true—whether that dream is to appear on reality television, to showcase your catering skills on The ... Read more

$12.99 USD or Free with Kobo Plus

Today, with thousands of TV hours to fill, there's room on television for virtually every product, service, and personality—and no one understands that better than producers Marta Tracy and Terence Noonan. Their one-of-a-kind handbook shows you how to make your dreams of on-screen success come true—whether that dream is to appear on reality television, to showcase your catering skills on The
... Read more

The Rules for Online Dating

Capturing the Heart of Mr. Right in Cyberspace

by Ellen Fein, Sherrie Schneider ...

What the international phenomenon of The Rules did for conventional dating, The Rules for Online Dating does for the search for love on the Internet. You'll never hit the "reply" button the same way again.Millions of women around the world are meeting men on the Internet, or they've met in person and are corresponding by e-mail. But though e-mail and Net-based dating services have revolutionized ... Read more

$13.99 USD

What the international phenomenon of The Rules did for conventional dating, The Rules for Online Dating does for the search for love on the Internet. You'll never hit the "reply" button the same way again.Millions of women around the world are meeting men on the Internet, or they've met in person and are corresponding by e-mail. But though e-mail and Net-based dating services have revolutionized
... Read more
In Fashion

From Runway to Retail, Everything You Need to Know to Break Into the Fashion Industry

by Annemarie Iverson ...

If you've ever dreamed of working at Vogue, photographing supermodels, or outfitting celebrities, In Fashion will equip you with everything you need to know to get an “in” into fashion. Former beauty and fashion news director of Harper's Bazaar and editor in chief of Seventeen, Annemarie Iverson—the outsider’s insider—knows just how to get noticed and stay on top. In Fashion is packed with her ... Read more

$9.99 USD

If you've ever dreamed of working at Vogue, photographing supermodels, or outfitting celebrities, In Fashion will equip you with everything you need to know to get an “in” into fashion. Former beauty and fashion news director of Harper's Bazaar and editor in chief of Seventeen, Annemarie Iverson—the outsider’s insider—knows just how to get noticed and stay on top. In Fashion is packed with her
... Read more
The Most Powerful Woman in the Room Is You

Command an Audience and Sell Your Way to Success

by Lydia Fenet ...

The Senior Vice President of Christie’s and seasoned auctioneer Lydia Fenet, with her “razor-sharp humor and her don’t-mess-with-me gavel strike” (Mariska Hargitay, star of Law & Order: Special Victims Unit**), shares the secrets of success and the strategies behind her revolutionary sales approach to show you how to embrace and channel your own power in any room.**Who is the most powerful woman ... Read more

$13.99 USD

Also available as: Audiobook

The Senior Vice President of Christie’s and seasoned auctioneer Lydia Fenet, with her “razor-sharp humor and her don’t-mess-with-me gavel strike” (Mariska Hargitay, star of Law & Order: Special Victims Unit**), shares the secrets of success and the strategies behind her revolutionary sales approach to show you how to embrace and channel your own power in any room.**Who is the most powerful woman
... Read more

Also available as: Audiobook
Blockbusters

Hit-making, Risk-taking, and the Big Business of Entertainment

by Anita Elberse ...

Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professorsWhat's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, ... Read more

$14.99 USD

Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professorsWhat's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music,
... Read more
Celebrity, Inc.: How Famous People Make Money

How Famous People Make Money

by Jo Piazza ...

From $10,000 tweets to making money in the afterlife, a recovering gossip columnist explores the business lessons that power the Hollywood Industrial ComplexWhy do celebrities get paid so much more than regular people to do a job that seems to afford them the same amount of leisure time as most retirees? What do Bush-era economics have to do with the rise of Kim Kardashian? How do the laws of ... Read more

$12.99 USD or Free with Kobo Plus

From $10,000 tweets to making money in the afterlife, a recovering gossip columnist explores the business lessons that power the Hollywood Industrial ComplexWhy do celebrities get paid so much more than regular people to do a job that seems to afford them the same amount of leisure time as most retirees? What do Bush-era economics have to do with the rise of Kim Kardashian? How do the laws of
... Read more
Your Network Is Your Net Worth

Unlock the Hidden Power of Connections for Wealth, Success, and Happiness in the Digital Age

by Porter Gale ...

An internationally known public speaker, entrepreneur, and marketing executive shares practical, up-to-date tips for mastering the skills of networking.Networking doesn’t have to be that frenzied old-school game of calendars packed with stuffy power lunches and sterile evenings at community business gatherings. We’ve entered a new era, one in which shifting cultural values and the explosion of ... Read more

$12.99 USD

An internationally known public speaker, entrepreneur, and marketing executive shares practical, up-to-date tips for mastering the skills of networking.Networking doesn’t have to be that frenzied old-school game of calendars packed with stuffy power lunches and sterile evenings at community business gatherings. We’ve entered a new era, one in which shifting cultural values and the explosion of
... Read more
Self-Promotion for the Creative Person

Get the Word Out About Who You Are and What You Do

by Lee Silber ...

Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply.Everything you need to know about marketing yourself is included in this book ... Read more

Was $14.99 USD Now $4.99 USD

Are you a creative person who desperately wants to tell the world about your talents and your art but lacks the time, money, and know-how? Self-Promotion for the Creative Person is full of clever and creative ideas you can use to successfully get the word out about who you are and what you do quickly, easily, and cheaply.Everything you need to know about marketing yourself is included in this book
... Read more
Acting as a Business

Strategies for Success

by Brian O'Neil ...

An essential handbook for actors–a modern classic–in a newly updated edition.Since its original publication, Acting as a Business has earned a reputation as an indispensable tool for working and aspiring actors. Avoiding the usual advice about persistence and luck, Brian O’Neil provides clear-cut guidelines that will give actors a solid knowledge of the business behind their art. It’s packed with ... Read more

$4.99 USD

An essential handbook for actors–a modern classic–in a newly updated edition.Since its original publication, Acting as a Business has earned a reputation as an indispensable tool for working and aspiring actors. Avoiding the usual advice about persistence and luck, Brian O’Neil provides clear-cut guidelines that will give actors a solid knowledge of the business behind their art. It’s packed with
... Read more
Animation Development

From Pitch to Production

by David B. Levy ...

Whether a novice curious about the cartoon production process, a visual arts student who has not yet experienced that big break, or a seasoned professional looking for valuable insight, Animation Development is the go-to guide for creating the perfect pitch. David Levy has been through every aspect of the pitching process--preparation, hope, rejection, success--and now he wraps up his valuable ... Read more

$17.99 USD

Whether a novice curious about the cartoon production process, a visual arts student who has not yet experienced that big break, or a seasoned professional looking for valuable insight, Animation Development is the go-to guide for creating the perfect pitch. David Levy has been through every aspect of the pitching process--preparation, hope, rejection, success--and now he wraps up his valuable
... Read more
Pick Me

Breaking Into Advertising and Staying There

by Nancy Vonk, Janet Kestin ...

Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you're a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job and how to thrive once you're in and the pressure is on. Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative ... Read more

$12.99 USD or Free with Kobo Plus

Advertising is a fantastic industry, but actually getting a job (or even your foot in the door) can seem next to impossible. Whether you're a student or a young professional loaded with questions, this one-of-a-kind guide shows you how to land a job and how to thrive once you're in and the pressure is on. Authors Nancy Vonk and Janet Kestin are seasoned creative directors and longtime creative
... Read more
Bang!

Getting Your Message Heard in a Noisy World

by Linda Kaplan Thaler, Robin Koval ...

The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences' ... Read more

$4.99 USD

Also available as: Audiobook

The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences'
... Read more

Also available as: Audiobook

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Starring You!

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The Rules for Online Dating

In Fashion

The Most Powerful Woman in the Room Is You

Blockbusters

Celebrity, Inc.: How Famous People Make Money

Your Network Is Your Net Worth

Self-Promotion for the Creative Person

Acting as a Business

Animation Development

Pick Me

Bang!

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