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“mark aaron polger”

Showing 1 - 12 of 12 results for “mark aaron polger”
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  • Library Marketing Basics

    by Mark Aaron Polger ...
    Here is an accessible, step-by-step, easy to understand, and hands-on resource for any librarian who is interested in learning basic marketing tips to raise the profile of their library. While other books on library marketing are dense and assume that the library has a full-time marketing staff person, a publicist, a graphic designer, and a big fat budget., this book offers tips and tricks (often ... Read more

    $38.99 USD

  • Engaging Diverse Learners

    Teaching Strategies for Academic Librarians

    by Mark Aaron Polger, Scott Sheidlower ...
    This book connects teaching practical strategies and ideas with educational theories to give you techniques to use in the classroom to capture students' attention and engage them with instruction.Drawing on the literatures of adult education and of teaching skills, Engaging Diverse Learners: Teaching Strategies for Academic Librarians presents a wide range of methods to improve how you teach. ... Read more

    $55.99 USD

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  • Online Consumer Behavior

    Theory and Research in Social Media, Advertising and E-tail

    Edited by Angeline Close Scheinbaum ...
    Series series Marketing and Consumer Psychology Series
    Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the ... Read more

    $54.99 USD

  • The Wiley Handbook of Learning Technology

    Edited by Nick Rushby, Dan Surry ...
    Series series Wiley Handbooks in Education
    The Wiley Handbook of Learning Technology is an authoritative and up-to-date survey of the fast-growing field of learning technology, from its foundational theories and practices to its challenges, trends, and future developments.Offers an examination of learning technology that is equal parts theoretical and practical, covering both the technology of learning and the use of technology in ... Read more

    $181.00 USD

  • Teaching Online

    A Guide to Theory, Research, and Practice

    by Claire Howell Major ...
    Series series Tech.edu: A Hopkins Series on Education and Technology
    Demystifies online teaching for both enthusiastic and wary educators and helps faculty who teach online do their best work as digital instructors.It is difficult to imagine a college class today that does not include some online component—whether a simple posting of a syllabus to course management software, the use of social media for communication, or a full-blown course offering through a MOOC ... Read more

    $27.09 USD

  • Game On!

    Gamification, Gameful Design, and the Rise of the Gamer Educator

    by Kevin Bell ...
    Series series Tech.edu: A Hopkins Series on Education and Technology
    Helping teachers take advantage of game design principles and intrinsic motivators to build more effective courses.The changing student body in American higher education demands a new approach to teaching, one that moves toward inclusive, hyperpersonalized learning environments that have much in common with games and social media. Kevin Bell’s Game On! presents dynamic case studies of gamer ... Read more

    $35.29 USD

  • The Embedded Librarian

    Innovative Strategies for Taking Knowledge Where It's Needed

    by David Shumaker ...
    Here is the first comprehensive survey of the growing practice of "embedded librarianship"—a strategic model for placing information professionals into partnerships with the individuals and working groups that depend upon their knowledge and expertise. David Shumaker looks at implementations in all types of organizations, identifies the characteristics of successful embedded librarians, and ... Read more

    $32.99 USD or Free with Kobo Plus

  • Going Online

    Perspectives on Digital Learning

    by Robert Ubell ...
    In Going Online, one of our most respected online learning leaders offers insights into virtual education—what it is, how it works, where it came from, and where it may be headed. Robert Ubell reaches back to the days when distance learning was practiced by mail in correspondence schools and then leads us on a tour behind the screen, touching on a wide array of topics along the way, including what ... Read more

    $51.99 USD

  • The Challenges to Library Learning

    Solutions for Librarians

    by Bruce E. Massis ...
    Series series Routledge Studies in Library and Information Science
    The Challenges to Library Learning: Solutions for Librarians is an insightful volume that offers a practical philosophy of engagement that can be used to meet the growing challenges facing librarians, including staffing shortages, depleted or eliminated training budgets, longer hours, greater workloads, and rapidly-changing technology, hindering the ability—and willingness—of employees to continue ... Read more

    $76.99 USD

  • Online Education

    Foundations, Planning, and Pedagogy

    by Anthony G. Picciano ...
    Online Education is a comprehensive exploration of blended and fully online teaching platforms, addressing history, theory, research, planning, and practice. As colleges, universities, and schools around the world adopt large-scale technologies and traditional class models shift into seamless, digitally interactive environments, critical insights are needed into the implications for administration ... Read more

    $59.99 USD

  • An Education in Facebook?

    Higher Education and the World's Largest Social Network

    Edited by Mike Kent, Tama Leaver ...
    An Education in Facebook? examines and critiques the role of Facebook in the evolving landscape of higher education. At times a mandated part of classroom use, at others an informal network for students, Facebook has become an inevitable component of college life, acting alternately as an advertising, recruitment and learning tool. But what happens when educators use a corporate product, which ... Read more

    $40.99 USD

  • International Handbook of E-Learning Volume 1

    Theoretical Perspectives and Research

    Edited by Badrul H. Khan, Mohamed Ally ...
    Series series Routledge International Handbooks of Education
    The International Handbook of e-Learning, Volume 1 provides a comprehensive compendium of research and theory in all aspects of e-learning, one of the most significant ongoing global developments in the entire field of education. Covering history, design models, instructional strategies, best practices, competencies, evaluation, assessment, and more, these twenty-seven contributions tackle the ... Read more

    $150.00 USD