Skip to main content
Search Button
United States Kobo store Gift Cards Help

Rakuten Kobo

Wishlist

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...


“marc h meyer”

Showing 1 - 12 of 12 results for “marc h meyer”
Skip side bar filters

  • The Power of Product Platforms

    by Alvin P. Lehnerd, Marc H. Meyer ...
    Most companies know that long-term success does not hinge on any single product but on a continuous stream of value-rich products that target growth markets. Yet many firms inexplicably develop one product at a time, and by doing so fail to embrace commonality, compatibility, standardization, or modularization among different products and product lines. At last, in this timely book, Marc H. Meyer ... Read more

    $13.99 USD

  • The Fast Path to Corporate Growth

    Leveraging Knowledge and Technologies to New Market Applications

    by Marc H. Meyer ...
    Every company can point to a growth strategy. Few, however, systematically implement it; instead, they tweak current products with incremental innovations, or attempt to buy growth through acquisitions. Neither is a satisfactory solution. Internally generated growth accomplished thorugh product line renewal and new service development is essential to the long-term vitality of business across ... Read more

    $43.19 USD

  • New Venture Creation

    An Innovator′s Guide to Entrepreneurship

    by Marc H. Meyer, Frederick G. Crane ...
    Structured around the idea that innovation is at the core of successful entrepreneurship, this insightful guide by Meyer and Crane establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods for gaining industry and customer insight and translating this insight into innovative product and service solutions, ... Read more

    $116.99 USD

People who read these also enjoyed

  • Technology-as-a-Service Playbook

    How to Grow a Profitable Subscription Business

    by Thomas Lah, J. B. Wood ...
    Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pureplay cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the "as-a-service" model to put your company on a path to profitable ... Read more

    $8.69 USD or Free with Kobo Plus

  • Lean Software Development

    An Agile Toolkit: An Agile Toolkit

    by Mary Poppendieck, Tom Poppendieck ...
    Series series Agile Software Development Series
    Lean Software Development: An Agile ToolkitAdapting agile practices to your development organizationUncovering and eradicating waste throughout the software development lifecyclePractical techniques for every development manager, project manager, and technical leaderLean software development: applying agile principles to your organizationIn Lean Software Development</em... ... Read more

    $34.19 USD

  • The Complete Book of Business Plans

    Simple Steps to Writing Powerful Business Plans

    by Joseph A Covello, Brian J Hazelgren ...
    Series series Complete Book of
    Readers have turned to The Complete Book of Business Plans for almost 10 years for advice and information, making it one of the bestselling business planning books of our time.Authors Brian Hazelgren and Joseph Covello have gone back to the drawing board on this updated edition, providing you with more than a dozen brand-new business plans that will help you attract the financing and investment ... Read more

    $17.99 USD

  • Predictable Prospecting: How to Radically Increase Your B2B Sales Pipeline

    by Marylou Tyler, Jeremey Donovan ...
    The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout bestseller hailed as a “sales bible” (Inc.)If your organization’s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a ... Read more

    $16.19 USD

  • Home-Based Business For Dummies

    by Paul Edwards, Sarah Edwards, Peter Economy ...
    Expert tips and advice on starting a home-based businessStarting your own home-based business is a great way to supplement your income in these tough economic times. With thirty percent new and revised material, Home-Based Business For Dummies, 3rd Edition gives you the most current and up-to-date information you need to navigate your way through the whole process.You'll get trusted and creative ... Read more

    $15.00 USD

  • Startup Lessons #102-#202

    An Entrepreneur's Handbook

    by George Deeb, Red Rocket Ventures ...
    Series Book 2 - Startup Lessons
    This is the follow up book from the best selling 101 Startup Lessons—An Entrepreneur’s Handbook. These Startup Lessons #102-#202 continue the startup learnings as a comprehensive, one-stop read for entrepreneurs who want actionable learnings about a wide range of startup and digital-related topics from George Deeb, a serial entrepreneur and partner at Red Rocket Ventures. The book is a startup ... Read more

    Free

  • Business Plan Project

    A Step-by-Step Guide to Writing a Business Plan

    by David Sellars, PhD ...
    Business Plan Project provides detailed instructions on how to write a comprehensive business plan for new ventures. The intended market segments are graduate or upper-level undergraduate students, entrepreneurs, consultants, and college instructors or corporate trainers. Business Plan Project can be used in executive development programs and over 10 college level courses.Business Plan Project is ... Read more

    $6.29 USD

  • Implementing Lean Software Development

    From Concept to Cash

    by Mary Poppendieck, Tom Poppendieck ...
    Series series Addison-Wesley Signature Series (Beck)
    "This remarkable book combines practical advice, ready-to-use techniques, anda deep understanding of why this is the right way to develop software. I haveseen software teams transformed by the ideas in this book."--Mike Cohn, author of Agile Estimating and Planning"As a lean practitioner myself, I have loved and used their first book for years.When this second book came out, I was delighted that ... Read more

    $43.19 USD

  • Business in the Cloud

    What Every Business Needs to Know About Cloud Computing

    by Michael H. Hugos, Derek Hulitzky ...
    A close look at cloud computing's transformational role in businessCovering cloud computing from what the business leader needs to know, this book describes how IT can nimbly ramp up revenue initiatives, positively impact business operations and costs, and how this allows business leaders to shed worry about technology so they can focus on their business. It also reveals the cloud's effect on ... Read more

    $27.00 USD