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Event Sponsorship

by Ian McDonnell, Malcolm Moir ...

This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gained and successfully managed to the benefit of both the sponsor and sponsee.The text starts with an investigation of the origins of sponsorship and then considers all important elements of Events sponsorship management. It considers what ... Read more

$89.99 USD

This introduction to Event Sponsorship provides students with an essential understanding of the important role of sponsorship in an event, how this can be gained and successfully managed to the benefit of both the sponsor and sponsee.The text starts with an investigation of the origins of sponsorship and then considers all important elements of Events sponsorship management. It considers what
... Read more

The Masters

Golf, Money, and Power in Augusta, Georgia

by Curt Sampson ...

The Masters golf tournament weaves a hypnotic spell. It is the toughest ticket in sports, with black-market tickets selling for $10,000 and more. Success at Augusta National breeds legends, while failure can overshadow even the most brilliant of careers. But as Curt Sampson, author of the bestselling Hogan, reveals in The Masters, a cold heart beats behind the warm antebellum façade of this famous ... Read more

$13.99 USD

The Masters golf tournament weaves a hypnotic spell. It is the toughest ticket in sports, with black-market tickets selling for $10,000 and more. Success at Augusta National breeds legends, while failure can overshadow even the most brilliant of careers. But as Curt Sampson, author of the bestselling Hogan, reveals in The Masters, a cold heart beats behind the warm antebellum façade of this famous
... Read more
Brazil's Dance with the Devil

The World Cup, The Olympics, and the Struggle for Democracy

by Dave Zirin ...

One of the Boston Globe's Best Sports Books of the Year: "Incisive, heartbreaking, important and even funny" (Jeremy Schaap, New York Times–bestselling author of Cinderella Man).The people of Brazil celebrated when it was announced that they were hosting the World Cup—the world's most-viewed athletic tournament—in 2014 and the 2016 Summer Olympics. But as the events were approaching, ordinary ... Read more

$12.99 USD or Free with Kobo Plus

One of the Boston Globe's Best Sports Books of the Year: "Incisive, heartbreaking, important and even funny" (Jeremy Schaap, New York Times–bestselling author of Cinderella Man).The people of Brazil celebrated when it was announced that they were hosting the World Cup—the world's most-viewed athletic tournament—in 2014 and the 2016 Summer Olympics. But as the events were approaching, ordinary
... Read more
Bloody Confused!

A Clueless American Sportswriter Seeks Solace in English Soccer

by Chuck Culpepper ...

Chuck Culpepper was a veteran sports journalist edging toward burnout . . . then he went to London and discovered the high-octane, fanatical (and bloody confusing!) world of English soccer.After covering the American sports scene for fifteen years, Chuck Culpepper suffered from a profound case of Common Sportswriter Malaise. He was fed up with self-righteous proclamations, steroid scandals, and ... Read more

$5.99 USD

Chuck Culpepper was a veteran sports journalist edging toward burnout . . . then he went to London and discovered the high-octane, fanatical (and bloody confusing!) world of English soccer.After covering the American sports scene for fifteen years, Chuck Culpepper suffered from a profound case of Common Sportswriter Malaise. He was fed up with self-righteous proclamations, steroid scandals, and
... Read more
LEARN HOW TO PLAY CHESS

by V.GURU PRASAD ...

Chess is a game played between two opponents on opposite sides of a board containing 64 squares of alternating colors. Each player has 16 pieces: 1 king, 1 queen, 2 rooks, 2 bishops, 2 knights, and 8 pawns. The goal of the game is to checkmate the other king.If you play it right, you can feel how attractive the game is. But, still many people does not know how to play chess. For them I have ... Read more

$1.00 USD or Free with Kobo Plus

Chess is a game played between two opponents on opposite sides of a board containing 64 squares of alternating colors. Each player has 16 pieces: 1 king, 1 queen, 2 rooks, 2 bishops, 2 knights, and 8 pawns. The goal of the game is to checkmate the other king.If you play it right, you can feel how attractive the game is. But, still many people does not know how to play chess. For them I have
... Read more
Forty Million Dollar Slaves

The Rise, Fall, and Redemption of the Black Athlete

by William C. Rhoden ...

NEW YORK TIMES BESTSELLER • “An explosive and absorbing discussion of race, politics, and the history of American sports.”—EbonyFrom Jackie Robinson to Muhammad Ali and Arthur Ashe, African American athletes have been at the center of modern culture, their on-the-field heroics admired and stratospheric earnings envied. But for all their money, fame, and achievement, says New York Times columnist ... Read more

Was $11.99 USD Now $9.99 USD

Also available as: Audiobook

NEW YORK TIMES BESTSELLER • “An explosive and absorbing discussion of race, politics, and the history of American sports.”—EbonyFrom Jackie Robinson to Muhammad Ali and Arthur Ashe, African American athletes have been at the center of modern culture, their on-the-field heroics admired and stratospheric earnings envied. But for all their money, fame, and achievement, says New York Times columnist
... Read more

Also available as: Audiobook
Boy Wonder

Tales from the Sidelines of an Irish Childhood

by Dave Hannigan ...

A collage of personal memories passed over into family myth, Boy Wonder is a funny and moving account of a childhood spent, like countless others, on pitches, sidelines and stands, struggling to make sense of competition and the outsized role it plays in the lives of men and boys, fathers and sons. From tough lessons on the parish field and the politics of afterschool football to the euphoria of ... Read more

$9.99 USD or Free with Kobo Plus

A collage of personal memories passed over into family myth, Boy Wonder is a funny and moving account of a childhood spent, like countless others, on pitches, sidelines and stands, struggling to make sense of competition and the outsized role it plays in the lives of men and boys, fathers and sons. From tough lessons on the parish field and the politics of afterschool football to the euphoria of
... Read more
Best Canadian Sports Writing

Edited by Stacey May Fowles, Pasha Malla ...

38 pieces that will be remembered for seasons to comeFor 25 years, sports journalists south of the border have been collected in best-of anthologies. With Best Canadian Sports Writing, editors Stacey May Fowles and Pasha Malla offer a long overdue rejoinder from the North, showcasing top literary sports writing from diverse homegrown talent.This extraordinary anthology of recent writing mixes ... Read more

$10.69 USD or Free with Kobo Plus

38 pieces that will be remembered for seasons to comeFor 25 years, sports journalists south of the border have been collected in best-of anthologies. With Best Canadian Sports Writing, editors Stacey May Fowles and Pasha Malla offer a long overdue rejoinder from the North, showcasing top literary sports writing from diverse homegrown talent.This extraordinary anthology of recent writing mixes
... Read more
Beyond Sport for Development and Peace

Transnational Perspectives on Theory, Policy and Practice

Edited by Lyndsay M. C. Hayhurst, Tess Kay, Megan Chawansky ...

Series series Routledge Research in Sport, Culture and Society
Debates around the ‘sport for development and peace’ (SDP) movement have entered a new phase, moving on from simple questions surrounding the utility of sport as a tool of international development. Beyond Sport for Development and Peace argues that critical research and new perspectives and methodologies are necessary to balance the local aspects and global influences of sport and to better ... Read more

$67.99 USD

Debates around the ‘sport for development and peace’ (SDP) movement have entered a new phase, moving on from simple questions surrounding the utility of sport as a tool of international development. Beyond Sport for Development and Peace argues that critical research and new perspectives and methodologies are necessary to balance the local aspects and global influences of sport and to better
... Read more
Sport and the Transformation of Modern Europe

States, media and markets 1950-2010

Edited by Alan Tomlinson, Christopher Young, Richard Holt ...

Series series CRESC
In the modern era, sport has been an important agent, and symptom, of the political, cultural and commercial pressures for convergence and globalization. In this fascinating, inter-disciplinary study, leading international scholars explore the making of modern sport in Europe, illuminating sport and its cultural and economic impacts in the context of the supra-state formations and global markets ... Read more

$45.99 USD

In the modern era, sport has been an important agent, and symptom, of the political, cultural and commercial pressures for convergence and globalization. In this fascinating, inter-disciplinary study, leading international scholars explore the making of modern sport in Europe, illuminating sport and its cultural and economic impacts in the context of the supra-state formations and global markets
... Read more
The Making of Les Bleus

Sport in France, 1958-2010

by Lindsay Sarah Krasnoff ...

The Making of Les Bleus traces the Fifth Republic’s quest to create elite athletes in two global team sports, football and basketball, primarily at the youth level. While the objective of this mission was to improve performances at international competitions, such programs were quickly seized upon to help ease domestic issues and tensions.The onset of the Cold War forced countries of all sizes to ... Read more

$105.99 USD

The Making of Les Bleus traces the Fifth Republic’s quest to create elite athletes in two global team sports, football and basketball, primarily at the youth level. While the objective of this mission was to improve performances at international competitions, such programs were quickly seized upon to help ease domestic issues and tensions.The onset of the Cold War forced countries of all sizes to
... Read more
The Victor's Crown

A History of Ancient Sport from Homer to Byzantium

by David Potter ...

The Victor's Crown brings to vivid life the signal role of sport in the classical world. Ranging over a dozen centuries--from Archaic Greece through to the late Roman and early Byzantine empires--David Potter's lively narrative shows how sport, to the ancients, was not just a dim reflection of religion and politics but a potent social force in its own right. The passion for sport among the ... Read more

$34.19 USD

The Victor's Crown brings to vivid life the signal role of sport in the classical world. Ranging over a dozen centuries--from Archaic Greece through to the late Roman and early Byzantine empires--David Potter's lively narrative shows how sport, to the ancients, was not just a dim reflection of religion and politics but a potent social force in its own right. The passion for sport among the
... Read more

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Event Sponsorship

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The Masters

Brazil's Dance with the Devil

Bloody Confused!

LEARN HOW TO PLAY CHESS

Forty Million Dollar Slaves

Boy Wonder

Best Canadian Sports Writing

Beyond Sport for Development and Peace

Sport and the Transformation of Modern Europe

The Making of Les Bleus

The Victor's Crown

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