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  • Psychology and Modern Warfare

    Idea Management in Conflict and Competition

    by M. Taillard ...
    Series series Economics and Finance (R0)
    Throughout history, both military and commercial entities around the world have utilized these methods, and even since the formalization of psychological operations during WW2 our methods have improved greatly, but we are still only touching the 'tip of the iceberg', so to speak, of what is truly possible. ... Read more

    $89.09 USD

  • Analytics and Modern Warfare

    Dominance by the Numbers

    by M. Taillard ...
    Series series Economics and Finance (R0)
    This book details very simply and for even the most novice of potential analysts not only how to perform analytics which describe what is happening, predict what is going to happen, and optimize responses, but also places these analytics in the context of proactive strategy development. ... Read more

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    400 Practice Questions and Answers to help you Pass

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    Series series Business and Management (R0)
    Study for the Project Management Professional (PMP®) Examination with this essential aid in your study program. It contains over 400 realistic multiple choice practice questions, answers, and explanations. PMP® Examination Practice Questions is organized into two useful parts. The first comprises all the questions, organized in chapters by topic, allowing you to simulate the actual test. The ... Read more

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  • Electronic Commerce 2018

    A Managerial and Social Networks Perspective

    Series series Business and Management (R0)
    This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in which transactions take place over electronic networks, mostly the Internet. It is the process of electronically buying and selling goods, services, and information. Certain EC applications, such as buying ... Read more

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  • Electronic Word of Mouth (eWOM) in the Marketing Context

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    Series series Business and Management (R0)
    This SpringerBrief offers a state of the art analysis of electronic word-of-mouth (eWOM) communications and its role in marketing. The book begins with an overview of traditional word-of-mouth (WOM) and its evolution to eWOM. It discusses the differences between traditional and online WOM. The book examines why people engage in eWOM communications, but also how consumers evaluate its ... Read more

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  • Pass the PMP® Exam

    Tools, Tips and Tricks to Succeed

    by Sean Whitaker ...
    Series series Business and Management (R0)
    Pass the Project Management Professional (PMP) credential from the Project Management Institute (PMI). Pass the PMP Exam contains all the information you need to study for and pass the PMP®.In addition to all the information needed to pass the exam, you will also find tips to give insight into how to read and answer questions, and each chapter includes exercises and a multiple-choice quiz to test ... Read more

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  • Operational Research for Emergency Planning in Healthcare: Volume 1

    Edited by Navonil Mustafee ...
    Series series Business and Management (R0)
    This book presents a collection of studies that have applied analytical methods to improve preparedness, planning, and a faster response to A&E and public health emergencies like epidemic and disease outbreak. It explores the application of quantitative Operational Research techniques such as Mathematical Modelling and Optimization, Maximum Likelihood Estimation, Multiple-Criteria Decision ... Read more

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    Finding and Using Power at Work

    by E. Bolland ...
    Series series Business and Management (R0)
    There is one major factor that explains business actions that has thus far escaped thorough exploration. That factor is clout, or as it is more broadly understood, power. Those with clout in the business organizations make the decisions and influence what the business does. Yet the origins and uses of clout are hidden. Everyone wants to know more about this inner world as clout is still largely ... Read more

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    Series series Business and Management (R0)
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  • DW 2.0: The Architecture for the Next Generation of Data Warehousing

    DW 2.0: The Architecture for the Next Generation of Data Warehousing is the first book on the new generation of data warehouse architecture, DW 2.0, by the father of the data warehouse. The book describes the future of data warehousing that is technologically possible today, at both an architectural level and technology level. The perspective of the book is from the top down: looking at the ... Read more

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  • Digital Futures, Digital Transformation

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    Series series Business and Management (R0)
    This book provides an integrated overview of key trends in digital transformation, taking into consideration five interrelated dimensions: strategy and business models, society, organization, technology and regulation. As such, it provides a framework for the analysis of digital business transformation and its emerging factors, analyzing twenty-five key trends in terms of their future impact. On ... Read more

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