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  • Hey Whipple, Squeeze This

    The Classic Guide to Creating Great Advertising

    by Luke Sullivan ...
    The new edition of the book readers call the bible for advertisingThe sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s ... Read more

    $18.00 USD

  • UFO Disclosure

    Forgotten Links

    The UFO phenomenon will simply not go away. It is here to stay. Recent moves by former intelligence personnel to disclose what they know about the UFO reality has catapulted the subject into the mainstream media.The stigma attached to this topic has gone. It is now taken seriously in official circles, but the disclosure process is much more complex and wide-ranging than is currently portrayed. It ... Read more

    $9.59 USD

  • The Palgrave Handbook of Male Psychology and Mental Health

    Series series Behavioral Science and Psychology (R0)
    This Handbook represents the first concerted effort to understand male mental health in a way that facilitates a positive step forward in both theory and treatment. An alarming number of men experience serious mental health issues, as demonstrated by high rates of suicide and violent offending. Despite these problems, the study of male psychology has either been overlooked, or viewed as a problem ... Read more

    $242.99 USD

  • Audiobook

    Hey, Whipple, Squeeze This

    The Classic Guide to Creating Great Ads

    Narrated by Scott R. Pollak ...

    Unabridged

    13 hours 43 min

    The classic guide to creating great advertising now covers all media: Digital, social, and traditional.Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You'll learn how to ... Read more

    $34.99 USD

  • Audiobook

    Hey Whipple, Squeeze This

    The Classic Guide to Creating Great Advertising, 6th Edition

    by Luke Sullivan ...
    Narrated by Brian Arens ...

    Unabridged

    11 hours

    The new edition of the book readers call the bible for advertisingThe sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity―while critical―is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s ... Read more

    $34.99 USD

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  • Clinical Psychology

    A Very Short Introduction

    Series series Very Short Introductions
    Clinical psychology makes a significant contribution to mental health care across the world. The essence of the discipline is the creative application of the knowledge base of psychology to the unique, personal experiences of individuals who are facing difficulties or changes in their lives. Rather than addressing such experiences as primarily a medical, political or legal problem, clinical ... Read more

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  • The New Psychology of Health

    Unlocking the Social Cure

    British Psychology Society Textbook of the Year 2020Why do people who are more socially connected live longer and have better health than those who are socially isolated?Why are social ties at least as good for your health as not smoking, having a good diet, and taking regular exercise?Why is treatment more effective when there is an alliance between therapist and client?Until now, researchers and ... Read more

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  • Personal Recovery and Mental Illness

    A Guide for Mental Health Professionals

    by Mike Slade ...
    Series series Values-Based Practice
    Recovery is a concept which has emerged from the experiences of people with mental illness. It involves a shift away from traditional clinical preoccupations such as managing risk and avoiding relapse, towards new priorities of supporting the person in working towards their own goals and taking responsibility for their own life. This book sets an agenda for mental health services internationally, ... Read more

    $98.39 USD

  • Psychology for the IB Diploma Second edition

    Series series For the IB Diploma
    Exam board: International BaccalaureateLevel: IB DiplomaSubject: PsychologyFirst teaching: September 2017First exams: Summer 2019Everything you need to navigate the IB Diploma Psychology course; ensure full coverage of the syllabus with a comprehensive guide to all the concepts, theories and research into approaches to understanding behaviour, presented with a cr... ... Read more

    $27.99 USD

  • Recovery of People with Mental Illness

    Philosophical and Related Perspectives

    Edited by Abraham Rudnick ...
    Series series International Perspectives in Philosophy & Psychiatry
    It is only in the past 20 years that the concept of 'recovery' from mental health has been more widely considered and researched. Before then, it was generally considered that 'stability' was the best that anyone suffering from a mental disorder could hope for. But now it is recognised that, throughout their mental illness, many patients develop new beliefs, feelings, values, attitudes, and ways ... Read more

    Was $76.99 USD Now $62.99 USD

  • Child, Adolescent and Family Development

    The third edition of Child, Adolescent and Family Development provides a comprehensive, readable study of human development from conception to adulthood. It explores the foundations of modern developmental thought, incorporating the latest in international research set within a cultural and historical context. Richly illustrated and enhanced by a range of practical teaching resources, this clear ... Read more

    $126.29 USD