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Marketing

Traditional, Digital and Integrated

by Luke Ike ...

This book provides a complete package of the fundamentals of marketing that is one of a kind in the market. The book delivers a one-stop package that will enable the reader to gain total access to knowledge and understanding of all marketing principles (traditional, digital, and integrated marketing). It is critical for delivering the best marketing practices and performances in todays very ... Read more

$4.99 USD

This book provides a complete package of the fundamentals of marketing that is one of a kind in the market. The book delivers a one-stop package that will enable the reader to gain total access to knowledge and understanding of all marketing principles (traditional, digital, and integrated marketing). It is critical for delivering the best marketing practices and performances in todays very
... Read more
Risk Management & Captive Insurance

by Luke Ike ...

This book renders help for self-help. It provides a valuable contribution to the promotion of captives as a new insurance phenomenon in the area of risk management. It does so by helping to identify potentials of captive as a strategic instrument for risk management. The result is aimed at providing a good information base for individuals who are already involved with captive insurance and those ... Read more

$4.99 USD

This book renders help for self-help. It provides a valuable contribution to the promotion of captives as a new insurance phenomenon in the area of risk management. It does so by helping to identify potentials of captive as a strategic instrument for risk management. The result is aimed at providing a good information base for individuals who are already involved with captive insurance and those
... Read more
Business Strategy

by Luke Ike ...

This book produces a comprehensive introduction to business strategy. The purpose is to help managers and students who aim to be managers develop their awareness and understanding of business strategy. ... Read more

$4.99 USD

This book produces a comprehensive introduction to business strategy. The purpose is to help managers and students who aim to be managers develop their awareness and understanding of business strategy.
... Read more
Strategic Management

Concepts & Practices

by Luke Ike ...

This book produces a clear and concise introduction to principles and concepts of strategic management as required by practicing managers and those in colleges and universities who are aspiring to become strategic managers. ... Read more

$4.99 USD

This book produces a clear and concise introduction to principles and concepts of strategic management as required by practicing managers and those in colleges and universities who are aspiring to become strategic managers.
... Read more
Management

Principles & Techniques

by Luke Ike ...

This book produces a clear and concise introduction to principles and techniques of management, as required by practicing managers and those in colleges and universities who are aspiring to be managers. ... Read more

$4.99 USD

This book produces a clear and concise introduction to principles and techniques of management, as required by practicing managers and those in colleges and universities who are aspiring to be managers.
... Read more
Entrepreneurship

Initiating and Developing a New Venture

by Luke Ike ...

The aim of this book is to provide the much-needed insight and knowledge into entrepreneurshipinitiation and development of a new venture. The book is valuable to practicing entrepreneurs, university and college students who will become entrepreneurs of the future, and individuals interested in entrepreneurship. ... Read more

$4.99 USD

The aim of this book is to provide the much-needed insight and knowledge into entrepreneurshipinitiation and development of a new venture. The book is valuable to practicing entrepreneurs, university and college students who will become entrepreneurs of the future, and individuals interested in entrepreneurship.
... Read more
Small Business Management in Developing Countries

by Luke Ike ...

This book aims at making a contribution to the promotion of small businesses in developing countries. It does so by helping to identify management problems encountered by small businesses in developing countries, with reference to policy environment, institutional framework, and UNIDO technical assistance. The result is aimed at providing a good information base on how small business management ... Read more

$4.99 USD

This book aims at making a contribution to the promotion of small businesses in developing countries. It does so by helping to identify management problems encountered by small businesses in developing countries, with reference to policy environment, institutional framework, and UNIDO technical assistance. The result is aimed at providing a good information base on how small business management
... Read more
International Management

Principles & Practices

by Luke Ike ...

This book produces a clear and concise introduction to principles and concepts of international management as required by practicing managers and those in colleges and universities who are aspiring to become managers in international organizations. ... Read more

$4.99 USD

This book produces a clear and concise introduction to principles and concepts of international management as required by practicing managers and those in colleges and universities who are aspiring to become managers in international organizations.
... Read more
Small Business

Start-Up and Management

by Luke Ike ...

This book is about small business start-ups and management. The book provides those fundamental principles needed for identifying and developing business ideas before and during the process of business start-ups and management respectively. These are principles needed to translate business ideas into profitable and sustainable small business enterprise. ... Read more

$4.99 USD

This book is about small business start-ups and management. The book provides those fundamental principles needed for identifying and developing business ideas before and during the process of business start-ups and management respectively. These are principles needed to translate business ideas into profitable and sustainable small business enterprise.
... Read more
International Business

Environments & Operations

by Luke Ike ...

This book is about international businessinternational firms, their business activities across borders, the environment in which they operate, and management. The book produces a clear and concise introduction to international business, setting a global standard for studying and understanding of international business as required by practicing managers and those in colleges and universities who ... Read more

$4.99 USD

This book is about international businessinternational firms, their business activities across borders, the environment in which they operate, and management. The book produces a clear and concise introduction to international business, setting a global standard for studying and understanding of international business as required by practicing managers and those in colleges and universities who
... Read more

Brand Pretorius - In the Driving Seat

Lessons in Leadership

by Brand Pretorius ...

Brand Pretorius knows what it means to be a leader: he was at the head of Toyota South Africa during its heyday, and took over as chief executive at the McCarthy Group. He knows that leadership means making hard and unpopular decisions with an eye on the long term. He writes about his four decades in business and the lessons he learnt. He illustrates his lessons on leadership with tales from his ... Read more

$12.49 USD

Brand Pretorius knows what it means to be a leader: he was at the head of Toyota South Africa during its heyday, and took over as chief executive at the McCarthy Group. He knows that leadership means making hard and unpopular decisions with an eye on the long term. He writes about his four decades in business and the lessons he learnt. He illustrates his lessons on leadership with tales from his
... Read more
Financial Times Guide to Strategy, The

How To Create, Pursue And Deliver A Winning Strategy

by Richard Koch ...

Series series Financial Times Series
Richard Koch is the author of 15 highly acclaimed books, including the best-selling 80/20 trilogy --- The 80/20 Principle (over 700,000 copies sold), The 80/20 Individual, and most recently Living the 80/20 Way. As well as lecturing and broadcasting, he is an extremely successful entrepreneur and investor. His ventures have included Filofax, Belgo, Plymouth Gin, Capstone, and Betfair, the world’s ... Read more

$20.99 USD

Richard Koch is the author of 15 highly acclaimed books, including the best-selling 80/20 trilogy --- The 80/20 Principle (over 700,000 copies sold), The 80/20 Individual, and most recently Living the 80/20 Way. As well as lecturing and broadcasting, he is an extremely successful entrepreneur and investor. His ventures have included Filofax, Belgo, Plymouth Gin, Capstone, and Betfair, the world’s
... Read more

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Marketing

Risk Management & Captive Insurance

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Management

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Small Business Management in Developing Countries

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