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Winning in China

8 Stories of Success and Failure in the World's Largest Economy

by Lele Sang, Karl Ulrich ...

If Amazon can't win in China, can anyone?When Amazon CEO Jeff Bezos visited China in 2007, he expected that one day soon China would be a double-digit percentage of Amazon's sales. Yet, by 2019, Amazon, the most powerful and successful ecommerce company in the world, had quit China.In Winning in China: 8 Stories of Success and Failure in the World's Largest Economy, Wharton experts Lele Sang and ... Read more

$15.89 USD

If Amazon can't win in China, can anyone?When Amazon CEO Jeff Bezos visited China in 2007, he expected that one day soon China would be a double-digit percentage of Amazon's sales. Yet, by 2019, Amazon, the most powerful and successful ecommerce company in the world, had quit China.In Winning in China: 8 Stories of Success and Failure in the World's Largest Economy, Wharton experts Lele Sang and
... Read more

Alibaba

The House That Jack Ma Built

by Duncan Clark ...

"The story of Alibaba's rise—along with Jack Ma's—offers a fascinating window onto China's staggering transformation." — The Wall Street JournalIn just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company's $25 billion IPO in 2014 was the world's ... Read more

$12.99 USD or Free with Kobo Plus

Also available as: Audiobook

"The story of Alibaba's rise—along with Jack Ma's—offers a fascinating window onto China's staggering transformation." — The Wall Street JournalIn just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company's $25 billion IPO in 2014 was the world's
... Read more

Also available as: Audiobook
Behind the Cloud

The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

by Marc Benioff, Carlye Adler ...

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com ... Read more

$17.00 USD

Also available as: Audiobook

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com
... Read more

Also available as: Audiobook
Blitzscaling

The Lightning-Fast Path to Building Massively Valuable Companies

by Reid Hoffman, Chris Yeh ...

**Foreword by Bill GatesLinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.**What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and ... Read more

$13.99 USD

Also available as: Audiobook

**Foreword by Bill GatesLinkedIn cofounder, legendary investor, and host of the award-winning Masters of Scale podcast reveals the secret to starting and scaling massively valuable companies.**What entrepreneur or founder doesn’t aspire to build the next Amazon, Facebook, or Airbnb? Yet those who actually manage to do so are exceedingly rare. So what separates the startups that get disrupted and
... Read more

Also available as: Audiobook
Matchmakers

The New Economics of Multisided Platforms

by David S. Evans, Richard Schmalensee ...

A different kind of matchmaker.Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites ... Read more

$25.19 USD or Free with Kobo Plus

A different kind of matchmaker.Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites
... Read more
Driving Digital Strategy

A Guide to Reimagining Your Business

by Sunil Gupta ...

A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point ... Read more

$23.09 USD or Free with Kobo Plus

Also available as: Audiobook

A roadmap and best practices that allow firms to leverage existing assets and pinpoint areas where new capabilities must be developed.Useful, clear-eyed framework: Gupta has an HBS- and real-world-tested framework to help readers know where to begin.Freshly told stories that illustrate real business dilemmas: Gupta uses stories of well-known companies told with a new twist to bring home his point
... Read more

Also available as: Audiobook
The Business of Platforms

Strategy in the Age of Digital Competition, Innovation, and Power

by Michael A. Cusumano, Annabelle Gawer, David B. Yoffie ...

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.Managers and entrepreneurs in the digital era must learn to master digital competition and live in two worlds—the conventional economy and the platform economy. Platforms that operate for business ... Read more

$13.99 USD

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.Managers and entrepreneurs in the digital era must learn to master digital competition and live in two worlds—the conventional economy and the platform economy. Platforms that operate for business
... Read more
Sony vs Samsung

The Inside Story of the Electronics Giants' Battle For Global Supremacy

by Sea-Jin Chang ...

"Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief, Chang shows that success (or failure) does not simply arise from different strategies. Rather, it emerges from major decisions that are deeply rooted in the ... Read more

$16.00 USD

"Sony vs. Samsung is business history at its best! It explores the divergent fortunes of these two electronics giants in the last decade and identifies the true reasons behind Sony's decline and Samsung's rise. Contrary to popular belief, Chang shows that success (or failure) does not simply arise from different strategies. Rather, it emerges from major decisions that are deeply rooted in the
... Read more
The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design

by Jaeyong Song, Kyungmook Lee ...

An insider's account of the management principles driving one of the world's most innovative companiesTwenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express.Based on ten years of research inside Samsung and ... Read more

$27.39 USD

An insider's account of the management principles driving one of the world's most innovative companiesTwenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express.Based on ten years of research inside Samsung and
... Read more
Crm in Action

Maximizing Value Through Market Segmentation, Product Differentiation & Customer Retention

by Dr. Ken K. Wong ...

Written in Dr. Wongs vivid and interesting style, and furnished with real-life examples from Canada, this book helps marketers to generate greater customer value by making good use of market segmentation, product differentiation, and customer retention strategies.Advance Praise for CRM in ActionThis book helped me a lot in figuring out how to attract the right customers who can see real value in ... Read more

$8.69 USD

Written in Dr. Wongs vivid and interesting style, and furnished with real-life examples from Canada, this book helps marketers to generate greater customer value by making good use of market segmentation, product differentiation, and customer retention strategies.Advance Praise for CRM in ActionThis book helped me a lot in figuring out how to attract the right customers who can see real value in
... Read more
42 Rules for Sourcing and Manufacturing in China (2nd Edition)

A Practical Handbook for Doing Business in China, Special Economic Zones, Factory Tours and Manufacturing Quality.

by Rosemary Coates ...

Series series 42 Rules
Doing business in China is tougher than you think. Not only is the culture vastly different, but Chinas experience in manufacturing is still developing. It will be a few years before the majority of manufacturers are up to world standards. In the meantime, quality, contract laws, schedules and logistics must be closely monitored. As a result, the things Westerners must do to be successful are far ... Read more

$11.59 USD

Doing business in China is tougher than you think. Not only is the culture vastly different, but Chinas experience in manufacturing is still developing. It will be a few years before the majority of manufacturers are up to world standards. In the meantime, quality, contract laws, schedules and logistics must be closely monitored. As a result, the things Westerners must do to be successful are far
... Read more
The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World

by Beverly Macy, Teri Thompson ...

Today's Hottest Trends for On-the-Spot Marketing!"A must read for media and marketers.”—Alan Cohen, CEO, OMD USA"What do fish tacos, data storage, and disaster relief all have in common? Each has harnessed the power of marketing that amplifies via the real-time social web. These and many other case studies are part of this engaging new book that details strategies for marketers to understand, ... Read more

$20.09 USD

Today's Hottest Trends for On-the-Spot Marketing!"A must read for media and marketers.”—Alan Cohen, CEO, OMD USA"What do fish tacos, data storage, and disaster relief all have in common? Each has harnessed the power of marketing that amplifies via the real-time social web. These and many other case studies are part of this engaging new book that details strategies for marketers to understand,
... Read more

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“lele sang”

Winning in China

People who read this also enjoyed

Alibaba

Behind the Cloud

Blitzscaling

Matchmakers

Driving Digital Strategy

The Business of Platforms

Sony vs Samsung

The Samsung Way: Transformational Management Strategies from the World Leader in Innovation and Design

Crm in Action

42 Rules for Sourcing and Manufacturing in China (2nd Edition)

The Power of Real-Time Social Media Marketing: How to Attract and Retain Customers and Grow the Bottom Line in the Globally Connected World

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