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Aha Moments in Brand Management

Commonsense Insights to a Stronger, Healthier Brand

by Larry Checco ...

CEOs, executive directors, board members, politicians, religious leaders, and others continue to make the same mindless mistakes. When people consciously make bad decisions, its even more disturbing. These individuals hurt the organizations theyre supposed to lead. They are also hurting clients, customers, and followers of their respective groups. In this guidebook on reputation management, author ... Read more

$3.99 USD

CEOs, executive directors, board members, politicians, religious leaders, and others continue to make the same mindless mistakes. When people consciously make bad decisions, its even more disturbing. These individuals hurt the organizations theyre supposed to lead. They are also hurting clients, customers, and followers of their respective groups. In this guidebook on reputation management, author
... Read more

How Will You Measure Your Life?

by James Allworth, Karen Dillon, Clayton M. Christensen ...

From the world’s leading thinker on innovation and New York Times bestselling author of The Innovator’s Dilemma, Clayton M. Christensen, comes an unconventional book of inspiration and wisdom, offering a powerful business philosophy for life. Christensen’s The Innovator’s Dilemma, notably the only business book that Apple’s Steve Jobs said "deeply influenced" him, is widely recognized as one of ... Read more

$20.99 USD

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From the world’s leading thinker on innovation and New York Times bestselling author of The Innovator’s Dilemma, Clayton M. Christensen, comes an unconventional book of inspiration and wisdom, offering a powerful business philosophy for life. Christensen’s The Innovator’s Dilemma, notably the only business book that Apple’s Steve Jobs said "deeply influenced" him, is widely recognized as one of
... Read more

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Who

The A Method for Hiring

by Geoff Smart, Randy Street ...

In this instant New York Times Bestseller, Geoff Smart and Randy Street provide a simple, practical, and effective solution to what The Economist calls “the single biggest problem in business today”: unsuccessful hiring. The average hiring mistake costs a company $1.5 million or more a year and countless wasted hours. This statistic becomes even more startling when you consider that the typical ... Read more

$14.99 USD

Also available as: Audiobook

In this instant New York Times Bestseller, Geoff Smart and Randy Street provide a simple, practical, and effective solution to what The Economist calls “the single biggest problem in business today”: unsuccessful hiring. The average hiring mistake costs a company $1.5 million or more a year and countless wasted hours. This statistic becomes even more startling when you consider that the typical
... Read more

Also available as: Audiobook
Execution

The Discipline of Getting Things Done

by Larry Bossidy, Ram Charan, Charles Burck ...

#1 NEW YORK TIMES BESTSELLER • More than two million copies in print! The premier resource for how to deliver results in an uncertain world, whether you’re running an entire company or in your first management job.“A must-read for anyone who cares about business.”—The New York TimesWhen Execution was first published, it changed the way we did our jobs by focusing on the critical importance of “the ... Read more

$14.99 USD

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#1 NEW YORK TIMES BESTSELLER • More than two million copies in print! The premier resource for how to deliver results in an uncertain world, whether you’re running an entire company or in your first management job.“A must-read for anyone who cares about business.”—The New York TimesWhen Execution was first published, it changed the way we did our jobs by focusing on the critical importance of “the
... Read more

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Negotiation (The Brian Tracy Success Library)

by Brian Tracy ...

Few things have as broad an effect on your life and career as the ability to negotiate well.?The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Those who don't negotiate well risk falling victim to ... Read more

$8.99 USD

Few things have as broad an effect on your life and career as the ability to negotiate well.?The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Those who don't negotiate well risk falling victim to
... Read more
Double Your Profits

In Six Months or Less

by Bob Fifer ...

"An excellent primer for anyone struggling to keep profits ahead of costs. . . . Double Your Profits' 'take no prisoners' approach is refreshing." - William Byham, bestselling coauthor of Zapp!One of the nation's foremost management consultants shares seventy-eight proven ways to cut costs dramatically, send sales through the roof, and double profits in just six months.This timeless profit ... Read more

$9.99 USD

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"An excellent primer for anyone struggling to keep profits ahead of costs. . . . Double Your Profits' 'take no prisoners' approach is refreshing." - William Byham, bestselling coauthor of Zapp!One of the nation's foremost management consultants shares seventy-eight proven ways to cut costs dramatically, send sales through the roof, and double profits in just six months.This timeless profit
... Read more

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The Real-Life MBA

Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career

by Jack Welch, Suzy Welch ...

The business titans and #1 New York Times and Wall Street Journal bestselling authors of Winning return with a modern, essential guide for everyone in business today—and tomorrow—that explores the most pressing challenges related to creating winning strategies, leading and managing others, and building a thriving career.In the decade since their blockbuster international bestseller Winning was ... Read more

$20.99 USD

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The business titans and #1 New York Times and Wall Street Journal bestselling authors of Winning return with a modern, essential guide for everyone in business today—and tomorrow—that explores the most pressing challenges related to creating winning strategies, leading and managing others, and building a thriving career.In the decade since their blockbuster international bestseller Winning was
... Read more

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Harvard Business Review on Succeeding as an Entrepreneur

by Harvard Business Review ...

Series series Harvard Business Review Paperback Series
If you need the best practices and ideas for launching new ventures-but don’t have time to find them-this book is for you. Here are nine inspiring and useful perspectives, all in one place.This collection of HBR articles will help you: Zero in on your most promising prospects Set a clear direction for your start-up Test and revise your assumptions along the way Tackle risks that could sabotage ... Read more

$15.99 USD or Free with Kobo Plus

If you need the best practices and ideas for launching new ventures-but don’t have time to find them-this book is for you. Here are nine inspiring and useful perspectives, all in one place.This collection of HBR articles will help you: Zero in on your most promising prospects Set a clear direction for your start-up Test and revise your assumptions along the way Tackle risks that could sabotage
... Read more
Earn What You're Really Worth

Maximize Your Income at Any Time in Any Market

by Brian Tracy ...

Whether you’re searching for your first job or looking for a career change, this essential guidebook is here to set you up for success and land you the job and income you deserve.One of the most important assets you have is your earning ability: your ability to do something that other people will pay you for. This asset can be valuable and increase each year, or it can be stagnant and flat.Your ... Read more

$14.99 USD

Also available as: Audiobook

Whether you’re searching for your first job or looking for a career change, this essential guidebook is here to set you up for success and land you the job and income you deserve.One of the most important assets you have is your earning ability: your ability to do something that other people will pay you for. This asset can be valuable and increase each year, or it can be stagnant and flat.Your
... Read more

Also available as: Audiobook
Winning on Purpose

The Unbeatable Strategy of Loving Customers

by Fred Reichheld, Darci Darnell, Maureen Burns ...

Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star.Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like ... Read more

$21.99 USD or Free with Kobo Plus

Also available as: Audiobook

Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star.Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like
... Read more

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Now . . . Build a Great Business!

7 Ways to Maximize Your Profits in Any Market

by Mark "Sauce Stache" Thompson, Brian Tracy, Marshall Goldsmith ...

Don't be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound and yours can be one of them.Bestselling business authority Mark Thompson and international success expert Brian Tracy join forces to show you how great leadership, great people, and great products are the key to building a phenomenally successful ... Read more

$11.59 USD or Free with Kobo Plus

Also available as: Audiobook

Don't be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound and yours can be one of them.Bestselling business authority Mark Thompson and international success expert Brian Tracy join forces to show you how great leadership, great people, and great products are the key to building a phenomenally successful
... Read more

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Love Your Job

The New Rules for Career Happiness

by Kerry E. Hannon ...

AWARDS: Independent Publisher Book Award 2015 (Silver) and National Mature Media Award 2015 (Bronze)Step-by-step tips for revitalizing your careerYes, it is possible to have a job you love, and it doesn't require starting from scratch. Love Your Job is a guide to making work fulfilling and fun — again, or even for the first time. Why count down the hours of the day or the days to retirement when ... Read more

$12.00 USD

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AWARDS: Independent Publisher Book Award 2015 (Silver) and National Mature Media Award 2015 (Bronze)Step-by-step tips for revitalizing your careerYes, it is possible to have a job you love, and it doesn't require starting from scratch. Love Your Job is a guide to making work fulfilling and fun — again, or even for the first time. Why count down the hours of the day or the days to retirement when
... Read more

Also available as: Audiobook

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Aha Moments in Brand Management

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How Will You Measure Your Life?

Who

Execution

Negotiation (The Brian Tracy Success Library)

Double Your Profits

The Real-Life MBA

Harvard Business Review on Succeeding as an Entrepreneur

Earn What You're Really Worth

Winning on Purpose

Now . . . Build a Great Business!

Love Your Job

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