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Showing 1 - 12 of 12 results for “kyle murray”
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  • Automata

    The Power of AI Integrated with Advanced Robotics

    by Ibrahim J. Gedeon, Kyle Murray ...
    Automata examines how AI and advanced robotics are rapidly surpassing human abilities in fields once thought uniquely ours – from playing chess to discovering new antibiotics to fraud detection. The question is no longer if machines will replace workers, but how we can stay relevant in a world shaped by intelligent automation. This book explores the profound transformation ahead, drawing on real ... Read more

    $25.99 USD

  • The Retail Value Proposition

    Crafting Unique Experiences at Compelling Prices

    by Kyle Murray ...
    How do leading retailers create value for their customers? They craft unique experiences at compelling prices. This book introduces a new and effective way to manage those experiences based on three critical factors – environment, selection, and engagement (ESE) – that separate successful retailers from those that fail and are forgotten.The ESE framework is derived from the academic literature on ... Read more

    $44.09 USD

  • The American Retail Value Proposition

    Crafting Unique Experiences at Compelling Prices

    by Kyle Murray ...
    The American economy is profoundly dependent on the success of its retailers and the strength of its consumer spending. Yet, how do leading retailers create value for their customers?To a large extent this has been accomplished by streamlining operations and a decades-long focus on cost cutting and price competitiveness. Today, retailers realize that they need to discover new ways to differentiate ... Read more

    $33.99 USD

  • Audiobook

    Detective Dylan and the Case of the Missing Mail

    A Youth Sleuths Chapter Book Series

    by MJ Murray ...
    Narrated by Kyle Murray ...
    Series Audiobook 1 - Youth Sleuths

    Unabridged

    31 min

    Dylan’s summer just got more exciting. Can he catch the mail thief before they strike again?Join 8-year-old Dylan, his talkative little sister, and his adorable dog as they kick off a summer they’ll never forget. Armed with his detective kit, Dylan is ready to solve any crimes in the neighborhood. All he needs is a case to get started. Luckily for Dylan, his neighbor has realized that her mail is ... Read more

    $2.99 USD or Free with Kobo Plus

  • Audiobook

    Detective Dylan and the Hunt for Hunt Plate

    by MJ Murray ...
    Narrated by Kyle Murray ...
    Series Audiobook 2 - A Youth Sleuths Chapter Book Series

    Unabridged

    42 min

    Dylan and Emily are back in book #2 of this series. This time, someone stole the bases from the baseball field. Can they track down the culprit in time for practice?Dylan and his little sister, Emily, don’t go anywhere without Dylan’s detective kit. Their trusty dog, Theodore, is always by their sides, ready to lend a helping paw. One sunny Saturday, the trio heads to the ball field for some ... Read more

    $3.49 USD or Free with Kobo Plus

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  • Understanding Michael Porter

    The Essential Guide to Competition and Strategy

    by Joan Magretta ...
    Competitive advantage. The value chain. Five forces. Industry structure. Differentiation. Relative cost. If you want to understand how companies achieve and sustain competitive success, Michael Porter’s frameworks are the foundation. But while everyone in business may know Porter’s name, many managers misunderstand and misuse his concepts.Understanding Michael Porter sets the record straight, ... Read more

    $25.99 USD or Free with Kobo Plus

    Also available as: Audiobook

    Also available as: Audiobook

  • The Ultimate Question 2.0 (Revised and Expanded Edition)

    How Net Promoter Companies Thrive in a Customer-Driven World

    by Fred Reichheld ...
    In the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: Would you recommend us to a friend?” By asking customers this question, you identify detractors, who sully your firm’s reputation and readily switch to competitors, and promoters, who generate good profits and true, sustainable growth.You also generate a ... Read more

    $25.99 USD or Free with Kobo Plus

  • Kotler On Marketing

    How To Create, Win, and Dominate Markets

    by Philip Kotler ...
    Philip Kotler's name is synonymous with marketing. His textbooks have sold more than 3 million copies in 20 languages and are read as the marketing gospel in 58 countries. Now Kotler on Marketing offers his long-awaited, essential guide to marketing for managers, freshly written based on his phenomenally successful worldwide lectures on marketing for the new millennium.Through Kotler's profound ... Read more

    $13.99 USD

  • Never Get a "Real" Job

    How to Dump Your Boss, Build a Business and Not Go Broke

    by Scott Gerber ...
    Young serial entrepreneur Scott Gerber is not the product of a wealthy family or storied entrepreneurial heritage. Nor is he the outcome of a traditional business school education or a corporate executive turned entrepreneur. Rather, he is a hard-working, self-taught 26-year-old hustler, rainmaker, and bootstrapper who has survived and thrived despite never having held the proverbial "real” job.In ... Read more

    $16.00 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • Strategic Planning For Dummies

    by Erica Olsen ...
    If you’re starting a new business or planning your business’s future, there are plenty of things you should take into account. Strategic Planning For Dummies covers everything you need to know to develop a plan for building and maintaining a competitive advantage — no matter what business you’re in.Written by Erica Olsen, founder and President of a business development firm that helps ... Read more

    $14.99 USD

  • The New Rules of Retail

    Competing in the World's Toughest Marketplace

    by Robin Lewis, Michael Dart ...
    The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. ... Read more

    $12.99 USD

  • Brand Portfolio Strategy

    Creating Relevance, Differentiation, Energy, Leverage, and Clarity

    by David A. Aaker ...
    In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and clarity. Building on case studies of world-class brands such as Dell, Disney, Microsoft, Sony, Dove, ... Read more

    $13.99 USD