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“kenneth roman”

Showing 1 - 12 of 12 results for “kenneth roman”
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  • Writing That Works, 3rd Edition

    How to Communicate Effectively in Business

    The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political ... Read more

    $7.99 USD

  • The King of Madison Avenue

    David Ogilvy and the Making of Modern Advertising

    by Kenneth Roman ...
    From the former CEO of Ogilvy & Mather, the first biography of advertising maverick David OgilvyFamous for his colorful personality and formidable intellect, David Ogilvy left an indelible mark on the advertising world, transforming it into a dynamic industry full of passionate, creative individuals. This first-ever biography traces Ogilvy's remarkable life, from his short-lived college education ... Read more

    $2.99 USD

  • Audiobook

    Writing That Works

    How to Communicate Effectively In Business

    Narrated by Joel Richards ...

    Unabridged

    5 hours 3 min

    The classic guide that helps you communicate your thoughts clearly, concisely, and effectively. Essential for every professional, from entry-level to the executive suite, Writing That Works, 3rd Edition includes advice on all aspects of professional writing and business communication—including business memos, letters, reports, speeches and resumes, and e-mail—and offers insights into political ... Read more

    $24.99 USD

  • Privileged and Confidential

    The Secret History of the President's Intelligence Advisory Board

    The history of one of the most secretive segments of America's intelligence community.Above the politics and ideological battles of Washington, DC, is a committee that meets behind locked doors and leaves its paper trail in classified files. The President's Intelligence Advisory Board (PIAB) is one of the most secretive and potentially influential segments of the US intelligence community. ... Read more

    $2.99 USD or Free with Kobo Plus

  • Audiobook

    The Rural Magazine and Literary Evening Fire-Side Vol 1 No 1 (UNABRIDGED)

    optional

    Unabridged

    2 hours 35 min

    This is the first issue of a monthly agricultural magazine for the year 1820. From the introduction: "A leading object of the Rural Magazine will be to furnish correct views of the science of Agriculture, and the various improvements which are daily made or suggested in it. For this purpose the best and most recent European works on the subject will be consulted, and selections made from the ... Read more

    $4.99 USD

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  • The Chemical Age

    How Chemists Fought Famine and Disease, Killed Millions, and Changed Our Relationship with the Earth

    This sweeping history reveals how the use of chemicals has saved lives, destroyed species, and radically changed our planet: "Remarkable . . . highly recommended." — ChoiceIn The Chemical Age, ecologist Frank A. von Hippel explores humanity's long and uneasy coexistence with pests, and how the battles to exterminate them have shaped our modern world. He also tells the captivating story of the ... Read more

    $20.89 USD or Free with Kobo Plus

  • The Misinformation Age

    How False Beliefs Spread

    "Empowering and thoroughly researched, this book offers useful contemporary analysis and possible solutions to one of the greatest threats to democracy." — Kirkus ReviewsEditors' choice, The New York Times Book ReviewRecommended reading, Scientific AmericanWhy should we care about having true beliefs? And why do demonstrably false beliefs persist and spread despite bad, even fatal, consequenc... ... Read more

    $12.99 USD or Free with Kobo Plus

  • The Mongol Conquests

    The Military Operations of Genghis Khan and Sübe'etei

    "A scholarly, detailed history of how the Mongols created the greatest landlocked empire in history" ( Midwest Book Review).The Mongols created the greatest landlocked empire known to history. It was an empire created and sustained by means of conquest. Initially an insignificant tribal leader, Genghis Khan gradually increased his power, overcoming one rival after another. After he had subjugated ... Read more

    $14.39 USD or Free with Kobo Plus

  • The Drone Memos

    Targeted Killing, Secrecy and the Law

    by Jameel Jaffer ...
    "A trenchant summation" and analysis of the legal rationales behind the US drone policy of targeted killing of suspected terrorists, including US citizens ( Publishers Weekly, starred review).In the long response to 9/11, the US government initiated a deeply controversial policy of "targeted killing"—the extrajudicial execution of suspected terrorists and militants, typically via drones. A ... Read more

    $12.99 USD or Free with Kobo Plus

  • The Origins of Everything in 100 Pages (More or Less)

    Series series More or Less
    Covering 13.8 billion years in some 100 pages, a concise, wryly intelligent history of everything, from the Big Bang to the advent of human civilization.With wonder, wit, and flair—and in record time and space—geophysicist David Bercovici explains how everything came to be everywhere, from the creation of stars and galaxies to the formation of Earth's atmosphere and oceans, to the origin of life ... Read more

    $11.59 USD or Free with Kobo Plus

  • The CIA & American Democracy

    This edition of the "brief, yet subtle and penetrating account" of the CIA includes a new prologue covering the agency's more recent history ( Christian Science Monitor).Now in its third edition, Rhodri Jeffreys-Jones's comprehensive history of the Central Intelligence Agency is widely acclaimed for its thorough and even-handed analysis. A renowned U.S. intelligence expert, Jeffreys-Jones ... Read more

    $12.39 USD or Free with Kobo Plus

  • The Adweek Copywriting Handbook

    The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

    Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success. ... Read more

    $17.00 USD