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Product Planning Essentials

by Kenneth B. Kahn ...

Concise yet comprehensive, Product Planning Essentials addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Special topics include public policy, ... Read more

$100.79 USD

Concise yet comprehensive, Product Planning Essentials addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Special topics include public policy,
... Read more
Innovation and New Product Planning

by Kenneth B. Kahn, Mayoor Mohan ...

This practical book introduces readers to the essential business aspects of innovation and new product planning. The product planning process is discussed across two broad themes: product development and product management. Importantly, the book emphasizes the 21st-century strategic and creative mindset necessary to drive business innovation activities in a concise, yet comprehensive manner.The ... Read more

Was $70.99 USD Now $62.99 USD

This practical book introduces readers to the essential business aspects of innovation and new product planning. The product planning process is discussed across two broad themes: product development and product management. Importantly, the book emphasizes the 21st-century strategic and creative mindset necessary to drive business innovation activities in a concise, yet comprehensive manner.The
... Read more
New Product Forecasting

An Applied Approach

by Kenneth B. Kahn ...

Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industry cases and examples. Part I covers the basic foundations and processes of new product forecasting, and links forecasting to the broader processes of ... Read more

$91.99 USD

Concise and jargon free, this is a one-step primer on the tools and techniques of forecasting new product development. Equally useful for students and professionals, the book is generously illustrated, and features numerous current real-world industry cases and examples. Part I covers the basic foundations and processes of new product forecasting, and links forecasting to the broader processes of
... Read more
Product Planning Essentials

by Kenneth Kahn ...

Concise yet comprehensive, Product Planning Essentials, Second Edition, addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Instructors, ... Read more

$91.99 USD

Concise yet comprehensive, Product Planning Essentials, Second Edition, addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Instructors,
... Read more

Fundamentals of Project Management

by Joseph Heagney ...

With sales of more than 160,000 copies, Fundamentals of Project Management has helped generations of project managers navigate the ins and outs of every aspect of this complex discipline. Using a simple step-by-step approach, the book is the perfect introduction to project management tools, techniques, and concepts. Readers will learn how to: • Develop a mission statement, vision, goals, and ... Read more

$6.49 USD

With sales of more than 160,000 copies, Fundamentals of Project Management has helped generations of project managers navigate the ins and outs of every aspect of this complex discipline. Using a simple step-by-step approach, the book is the perfect introduction to project management tools, techniques, and concepts. Readers will learn how to: • Develop a mission statement, vision, goals, and
... Read more
The McGraw-Hill 36-Hour Course: Operations Management

by Linda Brennan ...

Series series McGraw-Hill 36-Hour Courses
Take a crash course in boosting operational efficiency!Whether a business manufactures trucks, delivers packages, or sells coffee, it lives and breathes on its operations. Without exception. Ensuring smooth, efficient processes is a challenging task--but the rewards are immense. The McGraw-Hill 36-Hour Course: Operations Management puts you on the fast track to bolstering and managing the ... Read more

$17.29 USD

Take a crash course in boosting operational efficiency!Whether a business manufactures trucks, delivers packages, or sells coffee, it lives and breathes on its operations. Without exception. Ensuring smooth, efficient processes is a challenging task--but the rewards are immense. The McGraw-Hill 36-Hour Course: Operations Management puts you on the fast track to bolstering and managing the
... Read more
Project Planning, Scheduling, and Control: The Ultimate Hands-On Guide to Bringing Projects in On Time and On Budget , Fifth Edition

The Ultimate Hands-On Guide to Bringing Projects in On Time and On Budget

by James P. Lewis ...

All you need to execute a project perfectlyA new edition of the classic project management book is here, revised and updated with even more guidelines and real-world examples. This expanded fifth edition provides an applications-oriented understanding of the issues you must confront and important tips for passing the Project Management Professional exam.The standard guidebook in the Project ... Read more

$48.59 USD

All you need to execute a project perfectlyA new edition of the classic project management book is here, revised and updated with even more guidelines and real-world examples. This expanded fifth edition provides an applications-oriented understanding of the issues you must confront and important tips for passing the Project Management Professional exam.The standard guidebook in the Project
... Read more
Operations Rules

Delivering Customer Value through Flexible Operations

by David Simchi-Levi ...

An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing ... Read more

$18.99 USD

An expert offers a set of rules that will help managers achieve dramatic improvements in operations performance.In recent years, management gurus have urged businesses to adopt such strategies as just-in-time, lean manufacturing, offshoring, and frequent deliveries to retail outlets. But today, these much-touted strategies may be risky. Global financial turmoil, rising labor costs in developing
... Read more
Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

by Harry Macdivitt, Mike Wilkinson ...

A Groundbreaking Pricing Model for the New Business LandscapeWhy would any customer choose Brand X over Brand Y, regardless of price? In a word: Value.When customers feel they are getting good value from your product or service, they are more than happy to pay more—which is good news for you and your business. Even in today’s global market—with its aggressive competitors, low-cost commodities, ... Read more

$35.99 USD

A Groundbreaking Pricing Model for the New Business LandscapeWhy would any customer choose Brand X over Brand Y, regardless of price? In a word: Value.When customers feel they are getting good value from your product or service, they are more than happy to pay more—which is good news for you and your business. Even in today’s global market—with its aggressive competitors, low-cost commodities,
... Read more
Juran's Quality Handbook 7E (PB)

by Joseph A. Defeo ...

The cornerstone text onquality management and performance excellence – thoroughly revised to reflectthe latest challenges and developmentsThe “body of knowledge” for the science ofquality management and performance excellence for more than half-a-century, Juran’s Quality Handbook has been completely updated to meetthe ever-changing needs of today’s business and quality professionals. Underthe ... Read more

$99.69 USD

The cornerstone text onquality management and performance excellence – thoroughly revised to reflectthe latest challenges and developmentsThe “body of knowledge” for the science ofquality management and performance excellence for more than half-a-century, Juran’s Quality Handbook has been completely updated to meetthe ever-changing needs of today’s business and quality professionals. Underthe
... Read more
The Handbook for Quality Management, Second Edition : A Complete Guide to Operational Excellence

A Complete Guide to Operational Excellence

by Thomas Pyzdek, Paul Keller ...

The definitive guide to organizational excellence--completely updated Fully revised for the latest American Society for Quality (ASQ) Certified Manager of Quality/Organizational Excellence (CMQ/QE) Body of Knowledge, The Handbook for Quality Management: A Complete Guide to Operational Excellence, Second Edition offers in-depth guidance on effectively applying the principles of quality management ... Read more

$64.79 USD

The definitive guide to organizational excellence--completely updated Fully revised for the latest American Society for Quality (ASQ) Certified Manager of Quality/Organizational Excellence (CMQ/QE) Body of Knowledge, The Handbook for Quality Management: A Complete Guide to Operational Excellence, Second Edition offers in-depth guidance on effectively applying the principles of quality management
... Read more
Project Management the Agile Way

Making it Work in the Enterprise

by John C. Goodpasture ...

Project Management the Agile Way was written for experienced project managers, architects and systems analysts who are comfortable in traditional methods of project management but now need to learn about agile methods for software projects and understand how to make agile work effectively in the enterprise. The methodologies included under the agile umbrella go by many names, such as Scrum, XP, ... Read more

$40.49 USD

Project Management the Agile Way was written for experienced project managers, architects and systems analysts who are comfortable in traditional methods of project management but now need to learn about agile methods for software projects and understand how to make agile work effectively in the enterprise. The methodologies included under the agile umbrella go by many names, such as Scrum, XP,
... Read more

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Product Planning Essentials

Innovation and New Product Planning

New Product Forecasting

Product Planning Essentials

People who read these also enjoyed

Fundamentals of Project Management

The McGraw-Hill 36-Hour Course: Operations Management

Project Planning, Scheduling, and Control: The Ultimate Hands-On Guide to Bringing Projects in On Time and On Budget , Fifth Edition

Operations Rules

Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value

Juran's Quality Handbook 7E (PB)

The Handbook for Quality Management, Second Edition : A Complete Guide to Operational Excellence

Project Management the Agile Way

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“kenneth b kahn”

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