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Showing 1 - 12 of 12 results for “john goldring”
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  • Exploratory and Descriptive Statistics

    by Julie Scott Jones, John Goldring ...
    Series series The SAGE Quantitative Research Kit
    Nervous about statistics?This guide offers you a clear, straight to the point break down of exploratory and descriptive statistics and its potential. Anchored by lots of examples and exercises to enhance your learning, this book will give you the know-how and confidence needed to succeed on your quantitative research journey. ... Read more

    $56.69 USD

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  • Doing Surveys Online

    by Vera Toepoel ...
    Vera Toepoel’s practical, how-to guide to doing surveys online takes you through the entire process of using surveys, from systematically recruiting respondents, to designing the internet survey, to processing the survey data and writing it up.This book helps students and researchers in identifying possible strategies to make the best use of online surveys, providing pro’s and con’s, and do’s and ... Read more

    $70.19 USD

  • Researching Hospitality and Tourism

    by Bob Brotherton ...
    "Takes readers systematically through the entire research process from the formulation of the aim to the presentation of the dissertation... a key subject-specific resource in our fields."- Dr Peter Lugosi, Oxford Brookes University"Currently the leading book of its kind... students and other novice researchers will find it accessible and user-friendly. Highly recommended."- Professor Roy C. Wood, ... Read more

    $78.29 USD

  • Surveys In Social Research

    by David De Vaus, David De Vaus ...
    Series series Social Research Today
    David de Vaus' classic text Surveys in Social Research provides clear advice on how to plan, conduct and analyse social surveys. It emphasises the links between theory and research, the logic and interpretation of statistics and the practices of social research. This sixth edition has been completely revised and updated, and contains new examples, data and extensive lists of web resources.As well ... Read more

    $81.99 USD

  • Marketing Research with IBM® SPSS Statistics

    A Practical Guide

    by Karine Charry, Kristof Coussement, Nathalie Demoulin, Nico Heuvinck ...
    Marketing researchers, companies and business schools need to be able to use statistical procedures correctly and accurately interpret the outputs, yet generally these people are scared off by the statistics behind the different analyses procedures, thus they often rely on external sources to come up with profound answers to the proposed research questions. In an accessible and step by step ... Read more

    $65.99 USD

  • Analysing Data

    A Time-Saving Guide

    by Helen Kara ...
    When you've collected all your data, what do you do next? Whether it's qualitative or quantitative, this e-book explains how to prepare, code, and analyse your data. The book offers clear guidance to help you turn a morass of raw data into cogent findings. ... Read more

    $5.99 USD

  • SPSS for Applied Sciences

    Basic Statistical Testing

    by Cole Davis ...
    This book offers a quick and basic guide to using SPSS and provides a general approach to solving problems using statistical tests. It is both comprehensive in terms of the tests covered and the applied settings it refers to, and yet is short and easy to understand. Whether you are a beginner or an intermediate level test user, this book will help you to analyse different types of data in applied ... Read more

    $21.59 USD

  • Social Research

    An Introduction

    by Matthew David, Carole Sutton ...
    The perfect book for any student taking a research methods course for the first time!The new edition of David and Sutton′s text provides those new to social research with a comprehensive introduction to the theory, logic and practical methods of qualitative, quantitative and mixed methods research. Covering all aspects of research design, data collection, data analysis and writing up, Social ... Read more

    $100.79 USD

  • Financial Analysis and Risk Management

    Data Governance, Analytics and Life Cycle Management

    Edited by Victoria Lemieux ...
    Series series Economics and Finance (R0)
    The Global Financial Crisis and the Eurozone crisis that has followed have drawn attention to weaknesses in financial records, information and data. These weaknesses have led to operational risks in financial institutions, flawed bankruptcy and foreclosure proceedings following the Crisis, and inadequacies in financial supervisors’ access to records and information for the purposes of a prudential ... Read more

    $89.09 USD

  • Best-Worst Scaling

    Theory, Methods and Applications

    by Jordan J. Louviere, Terry N. Flynn, A. A. J. Marley ...
    Best-worst scaling (BWS) is an extension of the method of paired comparison to multiple choices that asks participants to choose both the most and the least attractive options or features from a set of choices. It is an increasingly popular way for academics and practitioners in social science, business, and other disciplines to study and model choice. This book provides an authoritative and ... Read more

    $73.79 USD

  • International Handbook of Survey Methodology

    Edited by Edith D. de Leeuw, Joop Hox, Don Dillman ...
    Series series European Association of Methodology Series
    Taking into account both traditional and emerging modes, this comprehensive new Handbook covers all major methodological and statistical issues in designing and analyzing surveys. With contributions from the world's leading survey methodologists and statisticians, this invaluable new resource provides guidance on collecting survey data and creating meaningful results. Featuring examples from a ... Read more

    $89.99 USD

  • Doing Survey Research

    A Guide to Quantitative Methods

    by Peter M. Nardi ...
    Each day we are faced with continuing claims made by media pundits, politicians, teachers, and friends, often quoting research. Consider also the numerous comments and posts on Internet blogs, Twitter, and Facebook that illustrate the confusion between opinion and factual data. How do we learn to interpret the research we hear about and read, to distinguish opinions from scientific facts, and to ... Read more

    $102.99 USD