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joel makower

Showing 1 - 12 of 12 results for “joel makower
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  • Sustainability Storytelling

    Communicate Trust, Brand Value and Better Business

    by Mike Hower ...
    Develop a sustainability communication strategy that applies clear principles, builds credibility and delivers messages that move both business and sustainability goals forward.Sustainability Storytelling is a practical guide for mid to senior-career communication, marketing and sustainability professionals who want to develop compelling, credible, compliant and impactful sustainability narratives ... Read more

    $37.79 USD

  • Beyond The Bottom Line

    Putting Social Responsibility To Work For Your Business And The World

    by Joel Makower ...
    This is the first book to distill the best of the forward-looking ideas of socially responsible policies emerging from the corporate world. By following the suggestions detailed here, individuals can institute similar programs in their own companies—because it's the right choice to make, and the smart one.Something new is happening in the business world. Determined to stay competitive in an era of ... Read more

    $15.99 USD

  • Strategies for the Green Economy: Opportunities and Challenges in the New World of Business

    Businesses are entering the green marketplace at breakneck speed to keep pace with customer and societal demands to reduce their environmental impacts. But greening one's business is no small feat. While clear opportunities abound in this new economy, business leaders pursuing a green strategy are finding few roadmaps and established rules and plenty of hidden twists and turns.So, how does a ... Read more

    $19.49 USD

  • The New Grand Strategy

    Restoring America's Prosperity, Security, and Sustainability in the 21st Century

    The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America's greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues at home, tapping into a trillion-dollar market demand ... Read more

    $2.99 USD

  • Audiobook

    The New Grand Strategy

    Restoring America's Prosperity, Security, and Sustainability in the 21st Century

    Unabridged

    10 hours 13 min

    This program is read by an AI-based synthesized voice.The New Grand Strategy tells the story of a plan, born within the Pentagon, to recapture America’s greatness at home and abroad by elevating sustainability as our new strategic imperative. It aligns our enduring national interests of prosperity and security with a new framework that addresses pressing economic, social, and environmental issues ... Read more

    $26.99 USD

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  • Net Positive

    How Courageous Companies Thrive by Giving More Than They Take

    A Financial Times Best Business Book of the YearNamed one of 10 Best New Management Books for 2022 by Thinkers50"An advocate of sustainable capitalism explains how it's done" — The Economist"Polman's new book with the sustainable business expert Andrew Winston…argues that it's profitable to do business with the goal of making the world better." — The New York Times... ... Read more

    $21.99 USD or Free with Kobo Plus

  • Good Company

    Business Success in the Worthiness Era

    We're losing patience with bad companies. We're fed up with the greed of Goldman Sachs, sickened by BP's pollution, tired of tainted food, tightfisted employers, and phony "corporate social responsibility." And Laurie Bassi and her co-authors have news: the "bad boy" days are over. We're at the dawn of the Worthiness Era, when doing the right thing is no longer optional--it's the key to success. ... Read more

    $20.19 USD or Free with Kobo Plus

  • Marketing 3.0

    From Products to Customers to the Human Spirit

    Understand the next level of marketingThe new model for marketing-Marketing 3.0-treats customers not as mere consumers but as the complex, multi-dimensional human beings that they are. Customers, in turn, are choosing companies and products that satisfy deeper needs for participation, creativity, community, and idealism.In Marketing 3.0, world-leading marketing guru Philip Kotler explains why the ... Read more

    $17.00 USD

  • Bargaining for Advantage

    Negotiation Strategies for Reasonable People

    A fully revised and updated edition of the quintessential guide to learning to negotiate effectively in every part of your life"A must read for everyone seeking to master negotiation. This newly updated classic just got even better."—Robert Cialdini, bestselling author of Influence and Pre-SuasionAs director of the world-renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell ... Read more

    $6.99 USD

  • HBR's 10 Must Reads 2025

    The Definitive Management Ideas of the Year from Harvard Business Review (with bonus article "Use Strategic Thinking to Create the Life You Want" by Rainer Strack, Susanne Dyrchs, and Allison Bailey)

    Series series HBR's 10 Must Reads
    A year's worth of management wisdom, all in one place.We've reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up to date on the most cutting-edge, influential thinking driving business today. With authors from Ginni Rometty to Robert I. Sutton and company examples from Maersk to Nvidia, this volume brings the most current and important ... Read more

    $17.29 USD or Free with Kobo Plus

  • Reimagining Capitalism in a World on Fire

    A renowned Harvard professor debunks prevailing orthodoxy with a new intellectual foundation and a practical pathway forward for a system that has lost its moral and ethical foundation.Free market capitalism is one of humanity's greatest inventions and the greatest source of prosperity the world has ever seen. But this success has been costly. Capitalism is on the verge of destroying the planet ... Read more

    $15.99 USD

  • The New Geography of Jobs

    "A timely and smart discussion of how different cities and regions have made a changing economy work for them—and how policymakers can learn from that." —Barack ObamaWe're used to thinking of the United States in opposing terms: red versus blue, haves versus have-nots. But today there are three Americas. At one extreme are the brain hubs—cities like San Francisco, Boston, and Durham—with workers ... Read more

    $14.39 USD or Free with Kobo Plus