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“jim jansen”

Showing 1 - 12 of 12 results for “jim jansen”
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  • Understanding Sponsored Search

    Core Elements of Keyword Advertising

    by Jim Jansen ...
    This book addresses the underlying foundational elements, both theoretical and methodological, of sponsored search. As such, the contents are less affected by the ever-changing implementation aspects of technology. Rather than focusing on the how, this book examines what causes the how. Why do certain keywords work, while others do not? Why does that ad work well, when others that are similar do ... Read more

    $54.99 USD

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  • Doing Data Science

    Straight Talk from the Frontline

    by Cathy O'Neil, Rachel Schutt ...
    Now that people are aware that data can make the difference in an election or a business model, data science as an occupation is gaining ground. But how can you get started working in a wide-ranging, interdisciplinary field that’s so clouded in hype? This insightful book, based on Columbia University’s Introduction to Data Science class, tells you what you need to know.In many of these chapter ... Read more

    $28.09 USD

  • An Introduction to Quantitative Finance

    by Stephen Blyth ...
    The worlds of Wall Street and The City have always held a certain allure, but in recent years have left an indelible mark on the wider public consciousness and there has been a need to become more financially literate. The quantitative nature of complex financial transactions makes them a fascinating subject area for mathematicians of all types, whether for general interest or because of the ... Read more

    $41.39 USD

  • A Modern Approach to Regression with R

    by Simon Sheather ...
    Series series Mathematics and Statistics (R0)
    This book focuses on tools and techniques for building regression models using real-world data and assessing their validity. A key theme throughout the book is that it makes sense to base inferences or conclusions only on valid models. Plots are shown to be an important tool for both building regression models and assessing their validity. We shall see that deciding what to plot and how each plot ... Read more

    $71.99 USD

  • Computation and Modelling in Insurance and Finance

    by Erik Bølviken ...
    Series series International Series on Actuarial Science
    Focusing on what actuaries need in practice, this introductory account provides readers with essential tools for handling complex problems and explains how simulation models can be created, used and re-used (with modifications) in related situations. The book begins by outlining the basic tools of modelling and simulation, including a discussion of the Monte Carlo method and its use. Part II deals ... Read more

    $141.89 USD

  • RapidMiner

    Data Mining Use Cases and Business Analytics Applications

    Edited by Markus Hofmann, Ralf Klinkenberg ...
    Series series Chapman & Hall/CRC Data Mining and Knowledge Discovery Series
    Powerful, Flexible Tools for a Data-Driven WorldAs the data deluge continues in today's world, the need to master data mining, predictive analytics, and business analytics has never been greater. These techniques and tools provide unprecedented insights into data, enabling better decision making and forecasting, and ultimately the solution of incre ... Read more

    $125.99 USD

  • Python for Probability, Statistics, and Machine Learning

    by José Unpingco ...
    Series series Engineering (R0)
    This book, fully updated for Python version 3.6+, covers the key ideas that link probability, statistics, and machine learning illustrated using Python modules in these areas. All the figures and numerical results are reproducible using the Python codes provided. The author develops key intuitions in machine learning by working meaningful examples using multiple analytical methods and Python codes ... Read more

    $107.99 USD

  • R and Data Mining

    Examples and Case Studies

    by Yanchang Zhao ...
    R and Data Mining introduces researchers, post-graduate students, and analysts to data mining using R, a free software environment for statistical computing and graphics. The book provides practical methods for using R in applications from academia to industry to extract knowledge from vast amounts of data. Readers will find this book a valuable guide to the use of R in tasks such as ... Read more

    $71.09 USD

  • Mathematics for Econometrics

    by Phoebus J. Dhrymes ...
    Series series Mathematics and Statistics (R0)
    This book deals with a number of mathematical topics that are of great importance in the study of classical econometrics. There is a lengthy chapter on matrix algebra, which takes the reader from the most elementary aspects to the partitioned inverses, characteristic roots and vectors, symmetric, and orthogonal and positive (semi) definite matrices. The book also covers pseudo-inverses, solutions ... Read more

    $125.09 USD

  • Applied Time Series Econometrics

    Edited by Helmut Lütkepohl, Markus Krätzig ...
    Series series Themes in Modern Econometrics
    Time series econometrics is a rapidly evolving field. Particularly, the cointegration revolution has had a substantial impact on applied analysis. Hence, no textbook has managed to cover the full range of methods in current use and explain how to proceed in applied domains. This gap in the literature motivates the present volume. The methods are sketched out, reminding the reader of the ideas ... Read more

    $51.69 USD

  • The Essentials of Data Science: Knowledge Discovery Using R

    by Graham J. Williams ...
    Series series Chapman & Hall/CRC The R Series
    The Essentials of Data Science: Knowledge Discovery Using R presents the concepts of data science through a hands-on approach using free and open source software. It systematically drives an accessible journey through data analysis and machine learning to discover and share knowledge from data.Building on over thirty years’ experience in teaching and practising data science, the author encourages ... Read more

    $225.00 USD

  • Econophysics Approaches to Large-Scale Business Data and Financial Crisis

    Proceedings of Tokyo Tech-Hitotsubashi Interdisciplinary Conference + APFA7

    Edited by Tsutomu Watanabe, Hideki Takayasu, Misako Takayasu ...
    Series series Springer Nature Proceedings excluding Computer Science
    In recent years, as part of the increasing “informationization” of industry and the economy, enterprises have been accumulating vast amounts of detailed data such as high-frequency transaction data in nancial markets and point-of-sale information onindividualitems in theretail sector. Similarly,vast amountsof data arenow ava- able on business networks based on inter rm transactions and ... Read more

    $143.09 USD