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  • Understanding Public Opinion Polls

    Polls are conducted every day all around the world for almost everything (especially during elections). But not every poll is a good one. A lot depends on the type of questions asked, how they are asked and whether the sample used is truly representative. And these are not the only aspects of a poll that should be checked. So how does one separate the chaff from the wheat?That’s where** ... Read more

    $94.99 USD

  • Handbook of Web Surveys

    Series Book 567 - Wiley Handbooks in Survey Methodology
    BEST PRACTICES TO CREATE AND IMPLEMENTHIGHLY EFFECTIVE WEB SURVEYSExclusively combining design and sampling issues, Handbook of Web Surveys presents a theoretical yet practical approach to creating and conducting web surveys. From the history of web surveys to various modes of data collection to tips for detecting error, this book thoroughly introduces readers to the this cutting-edge technique ... Read more

    $158.00 USD

  • Handbook of Nonresponse in Household Surveys

    Series Book 568 - Wiley Handbooks in Survey Methodology
    A comprehensive, one-stop guide to identifying, reducing, and managing nonresponse in household surveysNonresponse and its impact on the sample selection mechanism of a survey is a common problem that often arises while collecting survey data. Handbook of Nonresponse in Household Surveys is a complete guide to handling the nonresponse problem, outlining statistical methods and techniques for ... Read more

    $168.00 USD

  • Handbook of Web Surveys

    Series series Wiley Handbooks in Survey Methodology
    HANDBOOK OF WEB SURVEYSThe updated, must-have guide for creating and implementing web surveysRevised and thoroughly updated, the second edition of Handbook of Web Surveys offers a practical and comprehensive guide for creating and conducting effective web surveys. The authors noted experts on the topic, include a review the Blaise system (which has been around for 30 years) and provide information ... Read more

    $140.00 USD

  • Online Panel Research

    A Data Quality Perspective

    Series series Wiley Series in Survey Methodology
    Provides new insights into the accuracy and value of online panels for completing surveysOver the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels. Yet despite their widespread use, remarkably little is known about the quality of the resulting data.This edited volume is one of the first attempts to ... Read more

    $81.00 USD

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  • Doing Surveys Online

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    Vera Toepoel’s practical, how-to guide to doing surveys online takes you through the entire process of using surveys, from systematically recruiting respondents, to designing the internet survey, to processing the survey data and writing it up.This book helps students and researchers in identifying possible strategies to make the best use of online surveys, providing pro’s and con’s, and do’s and ... Read more

    $70.19 USD

  • Survey Methodology

    Series Book 561 - Wiley Series in Survey Methodology
    Praise for the First Edition:"The book makes a valuable contribution by synthesizing current research and identifying areas for future investigation for each aspect of the survey process."—Journal of the American Statistical Association"Overall, the high quality of the text material is matched by the quality of writing . . ."—Public Opinion Quarterly". . . it should find an audience everywhere ... Read more

    $83.00 USD

  • Surveys In Social Research

    Series series Social Research Today
    David de Vaus' classic text Surveys in Social Research provides clear advice on how to plan, conduct and analyse social surveys. It emphasises the links between theory and research, the logic and interpretation of statistics and the practices of social research. This sixth edition has been completely revised and updated, and contains new examples, data and extensive lists of web resources.As well ... Read more

    $85.99 USD

  • Criterion-referenced Test Development

    Technical and Legal Guidelines for Corporate Training

    Criterion-Referenced Test Development is designed specifically for training professionals who need to better understand how to develop criterion-referenced tests (CRTs). This important resource offers step-by-step guidance for how to make and defend Level 2 testing decisions, how to write test questions and performance scales that match jobs, and how to show that those certified as ?masters? are ... Read more

    $41.00 USD

  • A First Course in Statistical Programming with R

    This is the only introduction you'll need to start programming in R, the open-source language that is free to download, and lets you adapt the source code for your own requirements. Co-written by one of the R Core Development Team, and by an established R author, this book comes with real R code that complies with the standards of the language. Unlike other introductory books on the ground ... Read more

    $46.79 USD

  • The Chicago Guide to Writing About Numbers

    Series series Chicago Guides to Writing, Editing, and Publishing
    For students, scientists, journalists and others, a comprehensive guide to communicating data clearly and effectively.Acclaimed by scientists, journalists, faculty, and students, The Chicago Guide to Writing about Numbers has helped thousands communicate data clearly and effectively. It offers a much-needed bridge between good quantitative analysis and clear expository writing, using ... Read more

    $3.99 USD or Free with Kobo Plus

  • A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation

    Public relations has evolved from a supporting role into a strategic driver of organizational success. Today’s PR professionals are expected not just to communicate—but to prove impact.This fully updated third edition equips you with the tools to do exactly that.Blending theory with real-world application, this book delivers a practical, best-practices approach to public relations research, ... Read more

    $10.79 USD