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Stick This!

Using Promotional Stickers to Build Identity, Create Word-Of-Mouth and Grow Sales

by Jeff Nicholson ...

Because people are becoming less influenced by traditional advertising that interrupts them, marketing is shifting to a more permission and connection based model. There is nothing more effective and influential than word of mouth marketing and endorsements from trusted sources. Studies show that 90% of word of mouth marketing is taking place off-line. So, what are the best tools to help ... Read more

$3.99 USD or Free with Kobo Plus

Because people are becoming less influenced by traditional advertising that interrupts them, marketing is shifting to a more permission and connection based model. There is nothing more effective and influential than word of mouth marketing and endorsements from trusted sources. Studies show that 90% of word of mouth marketing is taking place off-line. So, what are the best tools to help
... Read more

Yes!

50 Scientifically Proven Ways to Be Persuasive

by Noah J. Goldstein, Ph.D., Steve J. Martin, Robert Cialdini, Ph.D. ...

Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life.Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a ... Read more

$12.99 USD

Learn how small changes can make a big difference in your powers of persuasion with this New York Times bestselling introduction to fifty scientifically proven techniques for increasing your persuasive powers in business and life.Every day we face the challenge of persuading others to do what we want. But what makes people say yes to our requests? Persuasion is not only an art, it is also a
... Read more
Social Media Strategies

How To Break The Rules & Think Different To Create A Powerful Social Media Platform

by Phil Bowyer ...

Social Media Strategies is not like other social media books. If you are looking for a book to tell you to go get a blog, or create a Facebook Page, this isn't it. It's about breaking a few rules, thinking differently, and creating a social media platform that will work for you.This book will show you everything you need, with exercises at the end of each section, which when put together, will ... Read more

$0.99 USD

Social Media Strategies is not like other social media books. If you are looking for a book to tell you to go get a blog, or create a Facebook Page, this isn't it. It's about breaking a few rules, thinking differently, and creating a social media platform that will work for you.This book will show you everything you need, with exercises at the end of each section, which when put together, will
... Read more
Fashion Brands

Branding Style from Armani to Zara

by Mark Tungate ...

Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of ... Read more

$28.99 USD

Once a luxury that only the elite could afford, fashion is now accessible to all. High street brands such as Zara, Topshop and H&M have put fashion within the reach of anyone, whilst massive media attention has turned designers such as Tom Ford, Alexander McQueen and Stella McCartney into brands in their own right. Fashion Brands takes you 'behind the seams', so to speak, exposing how the use of
... Read more
Commonsense Direct and Digital Marketing

by Drayton Bird ...

Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style.The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed ... Read more

$41.39 USD

Drayton Bird's Commonsense Direct and Digital Marketing needs no introduction to marketers and direct marketers. It is not only seen as the authority on direct marketing execution, but is also widely appreciated for its engaging, no-nonsense style.The latest edition takes the book into new territory - the field of digital marketing. It gives the marketer the tools, techniques and structure needed
... Read more
Video Marketing Mayhem

by SoftTech ...

Learn How To Crush It With Online Video!If you are just starting to dabble in online video marketing, this is a very wise business decision. If you still are not sure if this is the right decision, check out these five reasons why you should be using online video marketing and what you stand to gain by making this decision.*** Your customers are spending their time watching videos*** Your ... Read more

$0.99 USD

Learn How To Crush It With Online Video!If you are just starting to dabble in online video marketing, this is a very wise business decision. If you still are not sure if this is the right decision, check out these five reasons why you should be using online video marketing and what you stand to gain by making this decision.*** Your customers are spending their time watching videos*** Your
... Read more
Why Is Your Name Upside Down?

Stories From a Life in Advertising

by David Oakley ...

Don't do things that people will remember. Do things that people will never forget. Like eating a fishing worm to make a point. Why is Your Name Upside Down? is a collection of hilariously entertaining stories from award-winning creative director David Oakley's adventures in advertising. For over 25 years, David has been creating provocative brand stories and experiences that people want to share. ... Read more

$4.99 USD or Free with Kobo Plus

Don't do things that people will remember. Do things that people will never forget. Like eating a fishing worm to make a point. Why is Your Name Upside Down? is a collection of hilariously entertaining stories from award-winning creative director David Oakley's adventures in advertising. For over 25 years, David has been creating provocative brand stories and experiences that people want to share.
... Read more
Exploiting ClickBank For Fast Profits

by SoftTech ...

Learn the Secrets of Selling and Publishing on ClickBank!Selling Other People's Information Products is a Significant Way to Make A Lot of Money Online Fast ...HOWEVER ...SELLING YOUR OWN INFORMATION PRODUCT ON CLICKBANK IS A WAY TO MAKE EVEN MORE MONEY!Finally a how-to-manual exists that teaches you how to exploit Clickbank and it's money-making potential from every single angle!Learn how to ... Read more

$0.99 USD or Free with Kobo Plus

Learn the Secrets of Selling and Publishing on ClickBank!Selling Other People's Information Products is a Significant Way to Make A Lot of Money Online Fast ...HOWEVER ...SELLING YOUR OWN INFORMATION PRODUCT ON CLICKBANK IS A WAY TO MAKE EVEN MORE MONEY!Finally a how-to-manual exists that teaches you how to exploit Clickbank and it's money-making potential from every single angle!Learn how to
... Read more
Generation M

Young Muslims Changing the World

by Shelina Janmohamed ...

What does it mean to be young and Muslim today? There is a segment of the world's 1.6 billion Muslims that is more influential than any other, and will shape not just the future of Muslims, but also the world around them: meet 'Generation M'.From fashion magazines to social networking, the 'Mipsterz' to the 'Haloodies', halal internet dating to Muslim boy bands, Generation M are making their mark. ... Read more

$22.19 USD

What does it mean to be young and Muslim today? There is a segment of the world's 1.6 billion Muslims that is more influential than any other, and will shape not just the future of Muslims, but also the world around them: meet 'Generation M'.From fashion magazines to social networking, the 'Mipsterz' to the 'Haloodies', halal internet dating to Muslim boy bands, Generation M are making their mark.
... Read more
Free Report - 6 Quick Tips To Get The Most Out Of Your Promotional Merchandise At A Trade Show

by David Sell ...

B2B (business-to-business) or B2C (business-to-consumer), if you exhibit at trade shows, this report will help you get the best return from your (inevitable) investment in branded merchandise. ... Read more

Free

B2B (business-to-business) or B2C (business-to-consumer), if you exhibit at trade shows, this report will help you get the best return from your (inevitable) investment in branded merchandise.
... Read more
Global Advertising, Attitudes, and Audiences

by Tony Wilson ...

Series series Routledge Advances in Management and Business Studies
Global Advertising, Attitudes and Audiences is a post-Mcdonaldization view of marketing power, consumer pleasure, and audience protest. The psychological process wherein consumers actively make sense of advertising and branding and integrate them with living is fundamentally important in thinking about their responses to product sold on screen. This wide-ranging book draws on forty years of media ... Read more

$77.99 USD

Global Advertising, Attitudes and Audiences is a post-Mcdonaldization view of marketing power, consumer pleasure, and audience protest. The psychological process wherein consumers actively make sense of advertising and branding and integrate them with living is fundamentally important in thinking about their responses to product sold on screen. This wide-ranging book draws on forty years of media
... Read more
The Untold Story Behind Advertising

Origins of American Marketing Revealed

by Dr. Robert C. Worstell, Albert D. Lasker ...

Series series Masters of Marketing Secrets
Albert Davis Lasker began as a newspaper reporter when still a teenager but soon got interested in advertising.He started first as an office clerk and later became a salesman. He then asked to be given responsibility for a money-losing account so that he could try his hand at copywriting.By the age of 20, he had bought Lord & Thomas advertising agency and remained its chief executive for more than ... Read more

$3.99 USD

Albert Davis Lasker began as a newspaper reporter when still a teenager but soon got interested in advertising.He started first as an office clerk and later became a salesman. He then asked to be given responsibility for a money-losing account so that he could try his hand at copywriting.By the age of 20, he had bought Lord & Thomas advertising agency and remained its chief executive for more than
... Read more

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Stick This!

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Yes!

Social Media Strategies

Fashion Brands

Commonsense Direct and Digital Marketing

Video Marketing Mayhem

Why Is Your Name Upside Down?

Exploiting ClickBank For Fast Profits

Generation M

Free Report - 6 Quick Tips To Get The Most Out Of Your Promotional Merchandise At A Trade Show

Global Advertising, Attitudes, and Audiences

The Untold Story Behind Advertising

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