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Showing 1 - 8 of 8 results for “jeetesh kumar”
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  • Sustainable Destination Branding and Marketing

    Strategies for Tourism Development

    by Azizul Hassan, Andy Heyes, Sanjay Nadkarni, José Alabau-Montoya, María-Eugenia Ruiz-Molina, Elson Mankhomwa, James Malitoni Chilembwe, Victor Ronald Mweiwa0, Ilke Basarangil1, Azilah Kasim2, Lim Cha Ling3, Gül Erkol Bayram4, Hugues Seraphin5, Professor Maximiliano Korstanje6, Moustafa A. Mekawy7, Perunjodi Naidoo8, Prabha Ramseook Munhurrun9, Vishnee Sowamber0, Hulisi Binbasioglu1, Ugur AKDU2, Serap AKDU3, Anshul Garg4, Krishnan Umachandran5, Hengky Sumisto Halim6, Yaiza López-Sánchez7, Ali Dalgic8, Derya Toksöz9, Sevda Sahilli Birdir0, Kemal Birdir1, Nese Aydin2, Kevser Çinar3, Daniel Weiss4, Ericka Amorim5, Priyakrushna Mohanty6, Hemachandran Rajamanicam7, Dr Jeetesh Kumar8 ...
    Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information ... Read more

    $132.89 USD

  • Theory and Practice in Hospitality and Tourism Research

    An ASEAN Context

    Edited by Jeetesh Kumar, Rupam Konar, Devi Kausar, Daryl Ace V. Cornell ...
    Series Book 15 - Bridging Tourism Theory and Practice
    Theory and Practice in Hospitality and Tourism Research: An ASEAN Context bridges theory and practice through empirical and conceptual studies, presenting a curated collection of empirical and conceptual studies, that examine diverse facets of hospitality and tourism development across ASEAN destinations.The Association of Southeast Asian Nations (ASEAN) stands as a pivotal intergovernmental ... Read more

    $101.69 USD

  • The AI Metaverse Revolution

    Transforming Multi-Business Scenarios (Volume 2)

    Edited by Jeetesh Kumar, Dr Manpreet Arora ...
    The AI Metaverse Revolution: Transforming Multi-Business Scenarios (Volume 2) explores the profound convergence of Artificial Intelligence (AI) and the Metaverse, and its transformative effects on business decision-making and strategy. As these technologies evolve, they offer businesses unprecedented tools for operating more efficiently, engaging customers in innovative ways, and responding to ... Read more

    $90.19 USD

  • The AI Metaverse Revolution

    Transforming Multi-Business Scenarios (Volume 1)

    Edited by Jeetesh Kumar, Dr Manpreet Arora ...
    The AI Metaverse Revolution: Transforming Multi-Business Scenarios (Volume 1) explores the profound convergence of Artificial Intelligence (AI) and the Metaverse, and its transformative effects on business decision-making and strategy. As these technologies evolve, they offer businesses unprecedented tools for operating more efficiently, engaging customers in innovative ways, and responding to ... Read more

    $90.19 USD

  • Technological Innovation and AI for Sustainable Development in Events and Festivals

    by Janitha Kularajasingam, Jugindar Singh Kartar Singh, Anila Thomas, Ruchi Garg, Ravi Kant Modi, Mohammad Badruddoza, Fahmida Kaiser, Sanjeev Kumar, Thanam Subramaniam, Kritika Pancholi, Dr. Parag Shukla, Farhad Nazir, Maros Finka, Tiurida Lily Anita, Ali Faik, John Ericson A. Policarpio, Maria Arlene T. Disimulacion, Shreeansh Mishra, Vaibhav Bhatt, Dr Pramendra Singh, Nazirullah, Irfan Nawaz, Muhammad Imran Ahsan, Sabeeha Rehman, Rahat Ullah, Asif Mahmood, Fizza Asif, Kamran Jamshed, Syed Haider Ali Shah, Manpreet Arora, Monika Chandel, Dendy Rosman, Nurul Sukma Lestari, Farah Levyta, Suryanarayana Alamuri, Praveena Nair Sivasankaran, Rupam Konar, Md. Tariqul Islam, Lazey Doma Bhutia, Partho Pratim Seal, Supina Supina, Eman Zameer Rahman, Ch’ng Chor Ban, Wendell L. Galapate, Vandana Lakhotia Ladha, Arya Ladha, Evrim Çeltek, Divya Jyoti Thakur, Gopali Dayal, Pooja Verma, Shallu Sehgal, Prathibhani Bandusena, Prageeth Hewage, D.A.C Silva, Aluvala Ravi, Ramesh Kumar Miryala, Shilpa Sharma ...
    Series series Festival and Event Tourism and Hospitality Series
    From sustainable event planning to the influence of VR, AI, and mobile applications on tourist behaviour, this book explores the dynamic landscape where innovation meets tradition. It studies the intersection of green technologies, sustainable infrastructure, and the delicate balance between cutting-edge tools and the intrinsic emotional aspects of human engagement. Aligned with the United Nations ... Read more

    $93.59 USD

  • Gastronomic Tourism

    Discovering the World through Culinary Journeys

    by Abdelkader Ababneh, Prasanth Udayakumar, Krishna Kumar, Shankha Pratim Bhattacharya, Pulak Mishra, Dr Ravish Mathew, Dr Sampada Kumar Swain, Shwetasaibal Samanta Sahoo, Manoja Padyala, Cristina Barzallo-Neira, Bárbara Inês Silva, Diana Pereira de Sousa, Luís Granja Miranda, Bruno Barbosa de Sousa, Amnaj Khaokhrueamuang, Lee Jolliffe, Piyaporn Chueamchaitrakun, Professor Juan Ignacio Pulido-Fernández, Partho Pratim Seal, Saurabh Bharti, Biswajit Das, Ananya Mitra, Sonia Ferrari, Fabiola Pulieri, Reil G. Cruz, Dr Gina Alcoriza, Dr Patita Paban Mohanty, Dr N. Jayashree, Dr M.G Byrappa, Dr Sharangouda J. Patil, Madura Thivanka Pathirana ...
    Series series Festival and Event Tourism and Hospitality Series
    Gastronomy is a fundamental aspect of culture and the food and cuisine of any region can provide rich insights into the local lifestyle and traditions. Gastronomic tourism therefore involves visiting food producers, restaurants, food festivals or other establishments where visitors can dine and experience the typical products of a region. It is an enjoyable way for tourists to discover the ... Read more

    $93.59 USD

  • Resilient and Sustainable Destinations After Disaster

    Challenges and Strategies

    Edited by Jeetesh Kumar, Gül Erkol Bayram, Anukrati Sharma ...
    Series series Tourism Security-Safety and Post Conflict Destinations
    Global tourism has faced unprecedented challenges in previous years: the COVID-19 pandemic, environmental change and disaster, and financial difficulties have all contributed to rapid industry wide changes. Resilient and Sustainable Destinations After Disaster presents a multitude of perspectives into the predicaments faced by global destinations during and various crises, examining emerging ... Read more

    $94.29 USD

  • Festival and Event Tourism

    Building Resilience and Promoting Sustainability

    Edited by Dr Anukrati Sharma, Dr Jeetesh Kumar, Professor Bakhodir Turaev, Priyakrushna Mohanty ...
    Festivals and events vary from small, neighbourhood celebrations through to mega gatherings, and both can be attractive to tourists. They come with their own unique challenges and opportunities however, which means destinations must carefully consider their responsibility to local people, and host them in a sustainable manner. Divided into four sections, this book covers the sustainability, ... Read more

    $102.29 USD