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India's Road to Transformation

Why Leadership Matters

by Jagdish N. Sheth, Gyanendra Singh ...

Series series Self-Learning Management Series
India's Road to Transformation: Why Leadership Matters describes the critical role of political leadership in India which began post-independence until this present age.Documenting Prime Minister Narendra Modi's pragmatic leadership to transform India into a superpower!Since India's independence from Britain in 1947, it has been governed by 14 prime ministers, some of whom contributed immensely to ... Read more

$32.39 USD or Free with Kobo Plus

India's Road to Transformation: Why Leadership Matters describes the critical role of political leadership in India which began post-independence until this present age.Documenting Prime Minister Narendra Modi's pragmatic leadership to transform India into a superpower!Since India's independence from Britain in 1947, it has been governed by 14 prime ministers, some of whom contributed immensely to
... Read more
Firms of Endearment

How World-Class Companies Profit from Passion and Purpose

by Jagdish N. Sheth, Rajendra S. Sisodia, David B. Wolfe ...

Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage.These are the ... Read more

$34.59 USD

Today’s best companies get it. From Costco® to Commerce Bank, Wegmans to Whole Foods®: they’re becoming the ultimate value creators. They’re generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s “politically correct”: because it’s the only path to long-term competitive advantage.These are the
... Read more
Clients for Life

How Great Professionals Develop Breakthrough Relationships

by Andrew Sobel, Jagdish Sheth ...

Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to developing lasting client relationships.Millions of people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in ... Read more

$14.99 USD

Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for—the first in-depth, guide to developing lasting client relationships.Millions of people in this country earn their livings by serving clients, and their numbers are growing every day. Unfortunately, far too few develop the skills and strategies needed to rise to the top in
... Read more
Firms of Endearment

How World-Class Companies Profit from Passion and Purpose

by Rajendra Sisodia, David Wolfe, Jagdish Sheth ...

Today’s best companies get it. From retail to finance and industries in between, the organizations who recognize that doing good is good business are becoming the ultimate value creators. They’re changing their culture and generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s simply politically ... Read more

$43.19 USD

Today’s best companies get it. From retail to finance and industries in between, the organizations who recognize that doing good is good business are becoming the ultimate value creators. They’re changing their culture and generating every form of value that matters: emotional, experiential, social, and financial. And they’re doing it for all their stakeholders. Not because it’s simply politically
... Read more
Handbook of Vocational Education and Training

Foundations for Transforming the Nation

by Jagdish N. Sheth, Samik Shome ...

Vocational education and training (VET) are major stepping stones in the development journey of any nation. A carefully structured and implemented VET system ensures skill development and equips the existing and prospective workforce with the necessary technical proficiency, thereby reducing unemployment and increasing productivity.This handbook is designed to provide the readers with a ... Read more

$77.99 USD

Vocational education and training (VET) are major stepping stones in the development journey of any nation. A carefully structured and implemented VET system ensures skill development and equips the existing and prospective workforce with the necessary technical proficiency, thereby reducing unemployment and increasing productivity.This handbook is designed to provide the readers with a
... Read more
Digital Consumer Behavior

by Jagdish N. Sheth, Varsha Jain ...

This textbook explores the core concepts and contemporary themes of consumer behavior relating to the digital environment.Illustrated through lively short examples and longer case studies from around the world, the book explores how technology influences consumers’ cognitive, affective, and behavioral aspects and how the consumer makes decisions in this context. Highly comprehensive, topics ... Read more

$72.99 USD

This textbook explores the core concepts and contemporary themes of consumer behavior relating to the digital environment.Illustrated through lively short examples and longer case studies from around the world, the book explores how technology influences consumers’ cognitive, affective, and behavioral aspects and how the consumer makes decisions in this context. Highly comprehensive, topics
... Read more
AI Marketing Essentials

Concepts and Practice for the Digital Age

by Jagdish N. Sheth, Varsha Jain ...

AI Marketing Essentials: Concepts and Practice for the Digital Age explores the dynamic intersection of AI technology and marketing, providing theoretical frameworks for understanding its fast-growing potential in the development and implementation of successful marketing strategies.By guiding the reader through the principles, tools, and techniques of AI in marketing, this comprehensive textbook ... Read more

$60.99 USD

AI Marketing Essentials: Concepts and Practice for the Digital Age explores the dynamic intersection of AI technology and marketing, providing theoretical frameworks for understanding its fast-growing potential in the development and implementation of successful marketing strategies.By guiding the reader through the principles, tools, and techniques of AI in marketing, this comprehensive textbook
... Read more
Innovate or Perish

Why Disruption of Higher Education is Inevitable

by Jagdish N. Sheth, Suresh K. Sharma ...

Series series Education (R0)
We live in a golden age of technological innovation and commercialization, which has enhanced value creation and prosperity, significantly transforming our daily lives from physical to digital. While universities have played a critical role in this transformation, they now see enormous challenges in sustaining the discoveries, inventions, and innovations brought on by rapid technology obsolescence ... Read more

$28.49 USD

We live in a golden age of technological innovation and commercialization, which has enhanced value creation and prosperity, significantly transforming our daily lives from physical to digital. While universities have played a critical role in this transformation, they now see enormous challenges in sustaining the discoveries, inventions, and innovations brought on by rapid technology obsolescence
... Read more
The 4 A's of Marketing

Creating Value for Customer, Company and Society

by Jagdish Sheth, Rajendra Sisodia ...

The authors present a powerful and tested approach that helps managers see a business’s every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability, Accessibility and Awareness. Taken together, these attributes are called the "4A’s." The 4A framework derives from a customer-value perspective based on the ... Read more

$91.99 USD

The authors present a powerful and tested approach that helps managers see a business’s every action through the eyes of its customers. This approach is organized around the values that matter most to customers: Acceptability, Affordability, Accessibility and Awareness. Taken together, these attributes are called the "4A’s." The 4A framework derives from a customer-value perspective based on the
... Read more
The Missing Curriculum

Navigating The Realities of Modern Medicine

by Omar M. Lattouf, Jagdish Sheth ...

Series Book 1 - The Missing Curriculum
The Missing Curriculum™: Navigating the Realities of Modern Medicine explores the critical lessons physicians are rarely taught during formal medical training but must navigate throughout their professional lives. While medical education excels at teaching anatomy, physiology, diagnosis, and procedural skill, it often leaves physicians underprepared for the realities that shape professional ... Read more

$12.39 USD

The Missing Curriculum™: Navigating the Realities of Modern Medicine explores the critical lessons physicians are rarely taught during formal medical training but must navigate throughout their professional lives. While medical education excels at teaching anatomy, physiology, diagnosis, and procedural skill, it often leaves physicians underprepared for the realities that shape professional
... Read more
The Global Rule of Three

Competing with Conscious Strategy

by Jagdish Sheth, Can Uslay, Raj Sisodia ...

Series series Business and Management (R0)
**Finalist for the 2022 Leonard L. Berry Marketing Book Award from the American Marketing Association, which recognizes the top marketing books annually**In our increasingly digital, mobile, and global world, the existing theories of business and economics have lost much of their appeal with the phenomenal rise of Chindia, the reality of Brexit, the turmoil caused by the Covid-19 pandemic, and the ... Read more

$28.49 USD

**Finalist for the 2022 Leonard L. Berry Marketing Book Award from the American Marketing Association, which recognizes the top marketing books annually**In our increasingly digital, mobile, and global world, the existing theories of business and economics have lost much of their appeal with the phenomenal rise of Chindia, the reality of Brexit, the turmoil caused by the Covid-19 pandemic, and the
... Read more
The Rule of Three

Surviving and Thriving in Competitive Markets

by Jagdish Sheth, Rajendra Sisodia ...

Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples:McDonald's, Burger King, and Wendy'sGeneral Mills, Kellogg, and PostNike, Adidas, and ReebokBank of America, Chase Manhattan, and Banc OneAmerican, United, and DeltaMerck, Johnson & Johnson, and Bristol-Myers SquibbBased on ... Read more

$14.99 USD

Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples:McDonald's, Burger King, and Wendy'sGeneral Mills, Kellogg, and PostNike, Adidas, and ReebokBank of America, Chase Manhattan, and Banc OneAmerican, United, and DeltaMerck, Johnson & Johnson, and Bristol-Myers SquibbBased on
... Read more

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India's Road to Transformation

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Firms of Endearment

Handbook of Vocational Education and Training

Digital Consumer Behavior

AI Marketing Essentials

Innovate or Perish

The 4 A's of Marketing

The Missing Curriculum

The Global Rule of Three

The Rule of Three

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Top Series in United States

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