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Showing 1 - 12 of 12 results for “ilan alon”
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  • The Internationalization of US Franchising Systems

    by Ilan Alon ...
    Series series Transnational Business and Corporate Culture
    This book reviews both the environmental and organizational factors of international franchising, but focuses on the latter because environmental factors can not adequately explain why some franchisers within a particular industry internationalize. This study finds that organizational factors such as the size, age, growth rate, pricing strategies and the geographical dispersion of the firm, ... Read more

    $51.99 USD

  • Global Marketing

    Strategy, Practice, and Cases

    by Ilan Alon, Eugene Jaffe, Christiane Prange, Donata Vianelli ...
    Global Marketing, 3rd edition, provides students with a truly international treatment of the key principles that every marketing manager should grasp. International markets present different challenges that require a marketer to think strategically and apply tools and techniques creatively in order to respond decisively within a fiercely competitive environment. Alon et al. provide students with ... Read more

    $102.99 USD

  • Chinese International Investments

    by Ilan Alon, Marc Fetscherin ...
    Series series Business and Management (R0)
    This book provides authoritative academic and professional insights into the strategies of Chinese Foreign Direct Investments in Europe, Asia, Africa and the Americas. Distinguished authors from across the world will make a contribution to the growing literature on OFDI (outward foreign direct investment) from China. ... Read more

    $49.99 USD

  • Innovation in Business Education in Emerging Markets

    by Ilan Alon, Victoria Jones ...
    Series series Business and Management (R0)
    Emerging market economies account for eighty percent of the world's population and some 75% of its trade growth in the foreseeable future, following US Department of Commerce data. This volume provides insights for success in rapidly growing education markets that can be used by educators, administrators, policy makers and planners. ... Read more

    $89.99 USD

  • Business and Management Education in Transitioning and Developing Countries

    A Handbook

    by John R McIntyre, Ilan Alon ...
    Business education is a critical ingredient in establishing a viable middle class of managers in transitioning and developing economies. Compiled in association with the Center for International Business Education and Research, this comprehensive examination of business and management education, pedagogical models, and curricula innovations in institutions around the world is the first such work ... Read more

    $73.99 USD

  • China's Belt and Road Initiative

    Changing the Rules of Globalization

    Edited by Wenxian Zhang, Ilan Alon, Christoph Lattemann ...
    Series series Business and Management (R0)
    Since the introduction of the One Belt, One Road initiative (OBOR), first proposed in late 2013, international scholars have begun to study this new policy and its implications in the global age. While OBOR provides new opportunities for China in terms of regional cooperation and global development, many also raise concerns about China’s intentions of using economic means to achieve strategic and ... Read more

    $188.99 USD

  • Huawei Goes Global

    Volume II: Regional, Geopolitical Perspectives and Crisis Management

    Edited by Wenxian Zhang, Ilan Alon, Christoph Lattemann ...
    Series series Business and Management (R0)
    Huawei Goes Global provides a much-needed, comprehensive, and scholarly examination of the business environment and the striving global operations of China’s technology giant. With theoretical research, case studies, data analysis, and empirical studies, this two-volume work tells a fascinating story of internationalization in an emerging economy. As one of the most powerful Chinese companies in ... Read more

    $116.99 USD

  • Huawei Goes Global

    Volume I: Made in China for the World

    Edited by Wenxian Zhang, Ilan Alon, Christoph Lattemann ...
    Series series Business and Management (R0)
    Huawei Goes Global provides a much-needed, comprehensive, and scholarly examination of the business environment and the striving global operations of China’s technology giant. With theoretical research, case studies, data analysis, and empirical studies, this two-volume work tells a fascinating story of internationalization in an emerging economy. As one of the most powerful Chinese companies in ... Read more

    $134.99 USD

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  • China's Gilded Age

    The Paradox of Economic Boom and Vast Corruption

    by Yuen Yuen Ang ...
    Why has China grown so fast for so long despite vast corruption? In China's Gilded Age, Yuen Yuen Ang maintains that all corruption is harmful, but not all types of corruption hurt growth. Ang unbundles corruption into four varieties: petty theft, grand theft, speed money, and access money. While the first three types impede growth, access money - elite exchanges of power and profit - cuts both ... Read more

    $28.99 USD

  • Enterprise Risk Management

    Today's Leading Research and Best Practices for Tomorrow's Executives

    Edited by Betty Simkins, John R. S. Fraser ...
    Series Book 3 - Robert W. Kolb Series
    Essential insights on the various aspects of enterprise risk managementIf you want to understand enterprise risk management from some of the leading academics and practitioners of this exciting new methodology, Enterprise Risk Management is the book for you. Through in-depth insights into what practitioners of this evolving business practice are actually doing as well as anticipating what needs to ... Read more

    $60.00 USD

  • The New China Playbook

    Beyond Socialism and Capitalism

    by Keyu Jin ...
    **“Keyu Jin is a brilliant thinker.” —Tony Blair, former prime minster of the United KingdomA myth-dispelling, comprehensive guide to the Chinese economy and its path to ascendancy.**China's economy has been booming for decades now. A formidable and emerging power on the world stage, the China that most Americans picture is only a rough sketch, based on American news coverage, policy, and ways of ... Read more

    $14.99 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • The Third Revolution

    Xi Jinping and the New Chinese State

    by Elizabeth C. Economy ...
    In The Third Revolution, eminent China scholar Elizabeth C. Economy provides an incisive look at the transformative changes underway in China today. Chinese leader Xi Jinping has unleashed a powerful set of political and economic reforms: the centralization of power under Xi, himself, the expansion of the Communist Party's role in Chinese political, social, and economic life, and the construction ... Read more

    $15.99 USD

    Also available as: Audiobook

    Also available as: Audiobook