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Little Dinky's Big Adventure

by Heidi Schultz ...

Illustrated by Amy Hudson ...

A SPUNKY, BABY HUMMINGBIRD learns that there's more world beyond his tiny nest. To play in that outside world, though, he has to learn to fly, which isn't as easy as it looks. However, with a dose of determination, along with some help from his momma, Dinky's dream of flying becomes a reality. Follow the journey, including real photos, of little Dinky's big adventure. ... Read more

$4.99 USD

A SPUNKY, BABY HUMMINGBIRD learns that there's more world beyond his tiny nest. To play in that outside world, though, he has to learn to fly, which isn't as easy as it looks. However, with a dose of determination, along with some help from his momma, Dinky's dream of flying becomes a reality. Follow the journey, including real photos, of little Dinky's big adventure.
... Read more
The Twelve Dreams of Christmas

by Heidi Schultz ...

Illustrated by Amy Hudson, Cathy Branson ...

Christmas Eve stirs the heart of little Sarah for one important thing...presents. This year, however, she discovers that Christmas holds more treasures than gifts, stockings and treats. Through an adventure of dreams, Sarah comes face to face with the true meaning of Christmas and begins Christmas morning with a new request for her first gift.Heidi Schultz with illustrators Amy Hudson and Cathy ... Read more

$4.99 USD

Christmas Eve stirs the heart of little Sarah for one important thing...presents. This year, however, she discovers that Christmas holds more treasures than gifts, stockings and treats. Through an adventure of dreams, Sarah comes face to face with the true meaning of Christmas and begins Christmas morning with a new request for her first gift.Heidi Schultz with illustrators Amy Hudson and Cathy
... Read more
IMC, The Next Generation

Five Steps for Delivering Value and Measuring Returns Using Marketing Communication

by Heidi Schultz, Don E. Schultz ...

Strategies for binding customers to an organization--by determining the information they want and giving it to themIn 1993, Don Schultz showed marketers how to coordinate their organizations' entire communications programs with the seminalIntegrated Marketing Communications. InIMC--The Next Generation, Schultz offers a refined and updated approach to the IMC model, one that goes beyond the ... Read more

$44.69 USD

Strategies for binding customers to an organization--by determining the information they want and giving it to themIn 1993, Don Schultz showed marketers how to coordinate their organizations' entire communications programs with the seminalIntegrated Marketing Communications. InIMC--The Next Generation, Schultz offers a refined and updated approach to the IMC model, one that goes beyond the
... Read more

The Balanced Scorecard

Translating Strategy into Action

by Robert S. Kaplan, David P. Norton ...

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective ... Read more

$32.39 USD or Free with Kobo Plus

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective
... Read more
The Execution Premium

Linking Strategy to Operations for Competitive Advantage

by Robert S. Kaplan, David P. Norton ...

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert ... Read more

$32.39 USD or Free with Kobo Plus

Also available as: Audiobook

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize just a fraction of the financial performance promised in their strategic plans.It doesn't have to be that way, maintain Robert
... Read more

Also available as: Audiobook
The HR Scorecard

Linking People, Strategy, and Performance

by David Ulrich, Brian E. Becker, Mark A. Huselid ...

Three experts in Human Resources introduce a measurement system that convincingly showcases how HR impacts business performance.Drawing from the authors' ongoing study of nearly 3,000 firms, this book describes a seven-step process for embedding HR systems within the firm's overall strategy—what the authors describe as an HR Scorecard—and measuring its activities in terms that line managers and ... Read more

$28.79 USD or Free with Kobo Plus

Three experts in Human Resources introduce a measurement system that convincingly showcases how HR impacts business performance.Drawing from the authors' ongoing study of nearly 3,000 firms, this book describes a seven-step process for embedding HR systems within the firm's overall strategy—what the authors describe as an HR Scorecard—and measuring its activities in terms that line managers and
... Read more
Key Account Management and Planning

The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset

by Noel Capon ...

The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues. Here, in one powerful volume, key account management expert Noel Capon ... Read more

$13.99 USD

The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or "strategic" accounts have now become a company's most important asset, in some cases supplying in excess of 80 percent of a firm's revenues. Here, in one powerful volume, key account management expert Noel Capon
... Read more
Alignment

Using the Balanced Scorecard to Create Corporate Synergies

by Robert S. Kaplan, David P. Norton ...

Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book ... Read more

$32.99 USD or Free with Kobo Plus

Most organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance.Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book
... Read more
Beyond Performance Management

Why, When, and How to Use 40 Tools and Best Practices for Superior Business Performance

by Jeremy Hope, Steve Player ...

There’s a bewildering array of management tools out there. And they all promise to help you excel at the toughest parts of your job: defining your organization’s strategic direction, managing customers and costs, and boosting workforce performance.But just 30 percent of these tools deliver as intended. Why? As Jeremy Hope and Steve Player reveal in Beyond Performance Management, while many tools ... Read more

$21.99 USD or Free with Kobo Plus

Also available as: Audiobook

There’s a bewildering array of management tools out there. And they all promise to help you excel at the toughest parts of your job: defining your organization’s strategic direction, managing customers and costs, and boosting workforce performance.But just 30 percent of these tools deliver as intended. Why? As Jeremy Hope and Steve Player reveal in Beyond Performance Management, while many tools
... Read more

Also available as: Audiobook
If You Build It Will They Come?

Three Steps to Test and Validate Any Market Opportunity

by Rob Adams ...

Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend ... Read more

$15.00 USD

Also available as: Audiobook

Know if you'll hit your targets before pulling the trigger on any marketing planMore than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend
... Read more

Also available as: Audiobook
The Creative Business Guide to Running a Graphic Design Business (Updated Edition)

by Cameron S. Foote ...

The go-to guide for graphic designers who want to run their own shop and improve their bottom line.First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in ... Read more

$23.99 USD

The go-to guide for graphic designers who want to run their own shop and improve their bottom line.First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in
... Read more
Best Practices in Planning and Performance Management

Radically Rethinking Management for a Volatile World

by David A. J. Axson ...

A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully ... Read more

$39.00 USD

A practical framework for effectively managing performance in today's complex, competitive and risky global marketsThe Third Edition provides a complete framework for building best practice management processes for today's complex and uncertain world. Fully updated to reflect the events of the global economic crisis, this book provides further practical examples of companies that are successfully
... Read more

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“heidi schultz”

Little Dinky's Big Adventure

The Twelve Dreams of Christmas

IMC, The Next Generation

People who read these also enjoyed

The Balanced Scorecard

The Execution Premium

The HR Scorecard

Key Account Management and Planning

Alignment

Beyond Performance Management

If You Build It Will They Come?

The Creative Business Guide to Running a Graphic Design Business (Updated Edition)

Best Practices in Planning and Performance Management

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