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“heidi m neck”

Showing 1 - 5 of 5 results for “heidi m neck”
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  • Introduction to Business

    by Heidi M. Neck, Christopher P. Neck, Emma L. Murray ...
    Introduction to Business ignites student engagement and prepares students for their professional journeys, regardless of their career aspirations. Best-selling authors Heidi M. Neck, Christopher P. Neck, and Emma L. Murray inspire students to see themselves in the world of business and to develop the mindset and skillset they need to succeed. A diverse set of impactful examples and cases, from ... Read more

    $116.99 USD

  • Introduction to Business

    For a Sustainable and Entrepreneurial Future

    by Heidi M. Neck, Christopher P. Neck, Emma L. Murray ...
    Introduction to Business: For a Sustainable and Entrepreneurial Future engages and prepares students for their professional journeys, regardless of their career aspirations. Best-selling authors Heidi M. Neck, Christopher P. Neck, and Emma L. Murray encourage readers to see themselves in the world of business and develop the mindset and skill set they need to succeed. The updated Second Edition ... Read more

    $116.99 USD

  • Entrepreneurship

    The Practice and Mindset

    by Heidi M. Neck, Christopher P. Neck, Emma L. Murray ...
    Recipient of a 2021 Textbook Excellence Award from the Textbook & Academic Authors Association (TAA)Entrepreneurship: The Practice and Mindset emphasizes practice and learning through action, helping students adopt an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, the updated Third ... Read more

    $116.99 USD

  • The IDEATE Method

    Identifying High-Potential Entrepreneurial Ideas

    by Daniel A. Cohen, Gregory Arthur Pool, Heidi M. Neck ...
    Generating new ideas that create substantial value is at the very core of entrepreneurship. The IDEATE Method is an ideation method empirically proven to help students identify problems, develop creative solutions, and select the most innovate entrepreneurial idea. Authors Daniel Cohen, Gregory Pool, and Heidi Neck emphasize the importance of deliberate practice and repetition as they guide ... Read more

    $52.19 USD

  • Teaching Entrepreneurship

    A Practice-Based Approach

    by Heidi M. Neck, Patricia G. Greene, Candida G. Brush ...
    'Of course, entrepreneurship can be taught, and this books shows how. Using scholarly research as the foundation, the authors have crafted a set of practices to foster entrepreneurial thinking that should be incorporated in all courses across the entire curriculum.'- Tina Seelig, Stanford University, US'Practice makes perfect and Babson professors Neck, Greene and Brush lead the way for global ... Read more

    $39.59 USD