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Showing 1 - 12 of 19 results for “gavin ambrose”
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  • Packaging the Brand

    The Relationship Between Packaging Design and Brand Identity

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Required Reading Range
    While many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer.It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: ... Read more

    $38.49 USD

  • The Visual Dictionary of Graphic Design

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Visual Dictionaries
    The Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines.Over 250 terms are explained and contextualized, with concise definitions accompanied by illustrations and examples taken from historical and contemporary graphic design.The dictionary covers traditional practice and process terms as well as modern ... Read more

    $20.29 USD

  • The Production Manual

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Required Reading Range
    From the basics such as working with typography through using images and working with color, exploring different pre-press techniques and the processes involved in bringing a product to press and with a resulting pleasing end product, the authors present everything that the reader needs to know in a straightforward and visually strong way. This new edition completely updates the information on the ... Read more

    $43.69 USD

  • The Fundamentals of Creative Design

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Fundamentals
    The Fundamentals of Creative Design (second edition) is an update to the popular first edition of the same name, in which Gavin Ambrose and Paul Harris introduce students to the various aspects of the graphic design. This volume provides a fresh introduction to the key elements of the discipline and looks at the following topics: design thinking, format, layout, grids, typography, colour, image ... Read more

    $29.99 USD

  • Basics Graphic Design 02: Design Research

    Investigation for successful creative solutions

    by Gavin Ambrose, Mr Neil Leonard ...
    Series series Basics Graphic Design
    Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, ... Read more

    $29.19 USD

  • Basics Design: Print and Finish

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Basics Design
    The Basics Design series is designed to provide graphic arts students with a theoretical and practical exploration of fundamental topics, including layout, format, typography, colour and image. Packed with examples from students and professionals and fully illustrated with clear diagrams and inspiring imagery, they offer an essential exploration of the subject.The second edition of the sixth book ... Read more

    $28.19 USD

  • Basics Graphic Design 01: Approach and Language

    by Gavin Ambrose, Mr Nigel Aono-Billson ...
    Series series Basics Graphic Design
    Students are provided with the knowledge that will enable them to respond to a course and prepare for a career in graphic design. The book begins with an overview of various approaches to graphic design, as well as its inherent language. It goes on to look at methods for generating and developing ideas, research methods, and understanding what is meant by the design brief. The book draws on ... Read more

    $28.39 USD

  • Grids for Graphic Designers

    by Gavin Ambrose, Mr Paul Harris ...
    Series series Basics Design
    Fully updated, the third edition of Grids for Graphic Designers explores this important tool which is part of every designer's practice- whether it involves digital or print-based media. With over 200 illustrations plus six new interviews with design practitioners such as Second Story, Brody Associates and Peter Dawson, the student is introduced to the creative use of grids in contemporary ... Read more

    $29.19 USD

  • The Visual Dictionary of Pre-press and Production

    by Mr Paul Harris, Gavin Ambrose ...
    Series series Visual Dictionaries
    The Visual Dictionary of Pre-press & Production is a concise and comprehensive introduction to the world of print and production. Containing textual and visual defintitions for over 250 pre-press and production terms, this book is an invaluable reference tool for all students and practitioners of graphic design, typography, illustration and visual communication subjects. From practical terms such ... Read more

    $17.99 USD

  • The Fundamentals of Typography

    by Gavin Ambrose, Mr Paul Harris, Sallyanne Theodosiou ...
    Series series Fundamentals
    Demonstrating the power and variety of typography from hand-drawn to kinetic, this fully updated new edition of The Fundamentals of Typography covers the principles of using type across a range of media.Starting with a comprehensive introduction to the history of typography, the authors provide detailed explanations and inspirational examples of type usage from leading practitioners from around ... Read more

    $33.99 USD

  • Design Thinking for Visual Communication

    by Gavin Ambrose ...
    Series series Basics Design
    How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more.Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished ... Read more

    $29.19 USD

  • The Fundamentals of Graphic Design

    by Gavin Ambrose, Mr Paul Harris, Nigel Ball ...
    Series series Fundamentals
    Introducing students to the field of graphic design through inspirational examples and clear, practical advice, The Fundamentals of Graphic Design has been fully updated to reflect the changes in today's technologies and graphic design practice. With a new section expanding the coverage of digital design tools and new material on social media, apps plus more on design for the Web, the book gives ... Read more

    $32.39 USD