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“florian mayer”

Showing 1 - 12 of 14 results for “florian mayer”
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  • Marketing, future scenario planning Karlsberg brewery

    by Florian Mayer ...
    Examination Thesis from the year 2003 in the subject Business economics - Offline Marketing and Online Marketing, grade: 78, University of Leeds (Trinity and All Saints College), course: Adnaced Marketing, language: English, abstract: At the heart of the traditional approach to business strategy lies the assumption that by applying a set of analytical tools, executives can predict the future of ... Read more

    $19.66 USD

  • In what sense might we be living through 'posthistorical' times?

    by Florian Mayer ...
    Essay from the year 2003 in the subject Cultural Studies - Basics and Definitions, grade: 80, University of Leeds (Trinity & All Saints College), course: Cultural Analysis, language: English, abstract: At the beginning of the new century the perception that we are living at a time of deep change, in practise as well as in thought, is widespread. In recent years the social and human sciences ... Read more

    $14.75 USD

  • The death of the brand? Challenges facing international brands in the 21st century - an analysis with examples and recommendations

    by Florian Mayer ...
    Diploma Thesis from the year 2003 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 75, University of Leeds (Trinity & All Saints College), course: Media Dissertation, language: English, abstract: For better or for worse, we live in what has been called a brandscape - a branded world - today. We are at a time in history when brands go beyond being ... Read more

    $20.02 USD

  • In what way has the globalisation of advertising affected national and local cultures and identities?

    by Florian Mayer ...
    Essay from the year 2003 in the subject Cultural Studies - Basics and Definitions, grade: 82, University of Leeds (Trinity and All Saints College), course: National and Global Culture, language: English, abstract: It has been argued that individual and national identities are becoming increasingly fragmented under conditions of globalisation, that with accelerated global flows of commodities, ... Read more

    $17.71 USD

  • Critically evaluate the view that the Internet facilitates not local cultures but cultural domination by transnational corporations

    by Florian Mayer ...
    Research Paper (undergraduate) from the year 2003 in the subject Communications - Media and Politics, Politic Communications, grade: 84, University of Leeds (Communication and Cultural Studies), course: Advanced Cultural Production and Policy, language: English, abstract: The early internet, whose invention some authors compare to the revolution the exploitation of the power of steam brought about ... Read more

    $20.02 USD

  • Based on historical evidence and contemporary events consider whether the future of broadcasting in Germany will better be served by the State or by the market

    by Florian Mayer ...
    Seminar paper from the year 2001 in the subject Communications - Movies and Television, grade: 1 (A), University of Leeds (Communication and Cultural Studies department), language: English, abstract: At the beginning of the new century, with the ever greater interconnectedness of people through communication technology and the shift from material resources to information as indicator of the wealth ... Read more

    $6.42 USD

  • The Disney theme parks: home to the mouse, hyperreality and consumerism

    by Florian Mayer ...
    Seminar paper from the year 2002 in the subject Sociology - Media, Art, Music, grade: 1 (A), University of Leeds (Culural Studies department), course: Media Theory, language: English, abstract: In many parts of our world today people dream a dream of magic and illusion, prosperity and happiness, which is essentially an American dream, exported by the wizards of branding, by companies like McDonald ... Read more

    $14.75 USD

  • Critically examine the factors that have contributed to nationalism and xenophobia in Germany after reunification

    by Florian Mayer ...
    Essay from the year 2003 in the subject Cultural Studies - European Studies, grade: 86, University of Leeds (Trinity & All Saints College), course: National and Global Culture, language: English, abstract: For at least the last two-and-a-half decades, critical theory in the humanities and social sciences has been concerned, amongst other things, with exploring the myths and fictions of nationalist ... Read more

    $14.75 USD

  • Effective interpersonal communications in a multi-cultural work environment

    by Florian Mayer ...
    Seminar paper from the year 2003 in the subject Leadership and Human Resources - Miscellaneous, grade: 80 - very good, University of Leeds (Leeds Business School), course: Interpersonal Communications, language: English, abstract: As the world is more and more becoming a ‘global village’, meaning that goods, people and ideas move more easily and frequently between places, it has become of great ... Read more

    $16.86 USD

  • Origins, commodification, and significance of Berlin's Love Parade

    by Florian Mayer ...
    Seminar paper from the year 2002 in the subject Cultural Studies - European Studies, grade: 1 (A), University of Leeds (Cultural Studies department), course: Carnival, language: English, abstract: Carnival, as an ideal type identified by Cohen, ′is a season of festive popular events that are characterized by revelry, playfulness, and overindulgence in eating, drinking and sex, culminating in one ... Read more

    $14.75 USD

  • Examination of the cultural effects of globalisation

    by Florian Mayer ...
    Essay from the year 2001 in the subject Cultural Studies - Basics and Definitions, grade: 1 (A), University of Leeds (Department for Communication and Cultural Studies), course: Communication & Cultural Studies, language: English, abstract: After, what has been a `very long, uneven and complicated process and is currently called globalisation′, world capitalism and the underlying system of ... Read more

    $6.63 USD

  • To what extent can it be argued that cultural globalisation has led to a homogenisation of national and local cultures?

    by Florian Mayer ...
    Essay from the year 2003 in the subject Cultural Studies - Basics and Definitions, grade: 81/100, University of Leeds (Trinity and All Saints College), course: Advanced Cultural Analysis, language: English, abstract: By a general sense, ′globalisation′ has been referred to the emergence of a ′global cultural system′. It suggests that ′global culture′ is brought about by a variety of social and ... Read more

    $15.49 USD