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  • Eating Grass

    The Making of the Pakistani Bomb

    by Feroz Khan ...
    The history of Pakistan's nuclear program is the history of Pakistan. Fascinated with the new nuclear science, the young nation's leaders launched a nuclear energy program in 1956 and consciously interwove nuclear developments into the broader narrative of Pakistani nationalism. Then, impelled first by the 1965 and 1971 India-Pakistan Wars, and more urgently by India's first nuclear weapon test in ... Read more

    $26.29 USD

  • Roots of a Restless Love

    by Feroz Khan ...
    "Roots of a Restless Love" takes readers on an unforgettable journey through the complex landscape of modern relationships. This captivating story explores the raw emotions, passionate connections, and profound transformations that define our search for love in today's world.When two souls with complicated pasts collide, they must navigate the delicate balance between vulnerability and self ... Read more

    $2.99 USD or Free with Kobo Plus

  • Dynamics of Marketing of Star Hotels, Products, & Services

    by DR FEROZ KHAN ...
    The Dynamics of Marketing of Star Hotels is a Scholarly work in the field of Tourism Administration in general and Hotel Marketing in particular. This research work is based on products services and marketing strategies in the field of Five Star Hotels. This Valuable Book contains Seven Chapters along with microscopic study of field work in the area of Hotel Management and Marketing of products of ... Read more

    $3.99 USD

  • Quality by Design for Biopharmaceutical Drug Product Development

    Series series Biomedical and Life Sciences (R0)
    This volume explores the application of Quality by Design (QbD) to biopharmaceutical drug product development. Twenty-eight comprehensive chapters cover dosage forms, liquid and lyophilized drug products. The introductory chapters of this book define key elements of QbD and examine how these elements are integrated into drug product development. These chapters also discuss lessons learned from the ... Read more

    $224.09 USD

  • Digital Analytics for Marketing

    Series series Mastering Business Analytics
    This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective.Demonstrating how to integrate large amounts of data from ... Read more

    $73.99 USD

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    Convert Leads, Increase Customer Retention, and Close More Recurring Revenue With Email

    “A great no-BS resource where you are guaranteed to pick up useful tips and approaches, whether you’re an email pro or just starting out.” – Andrus Purde, Founder & CEO, Outfunnel- -No matter how great your product is, it’s very likely that 40–60% of free trials never see your product a second time. This means that you stand to lose up to 60% of your hard-earned signups. Do you just let them go ... Read more

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  • UX Simplified: Models & Methodologies

    by Samir Dash ...
    "UX Simplified: Models & Methodologies" covers basic models and methodologies that are revolved around User Experience (UX). The discussed topics include User Experience, Information Architecture, User Interface, Usability models, User Centered Design (UCD), User Centered Software Design (UCSD), different Software Lifecycles (SDLC) and how usability models fit into SDLC models.The following topics ... Read more

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  • 350 Questions and Answers of Prince2 Foundation Certification Exam

    by Ozan Dikerler ...
    Questions are in the odd pages and answers are in even pages. So, don't worry, you will not see the answer under the question, you have to flip the page initially to see the answer.All question answers were checked very carefully by expert reviewers.Graphics are very beautiful and perfectly formated. Looks like a web page.Read all questions + and answers carefully. This will help you to pass the ... Read more

    $6.99 USD

  • Paper Prototyping

    The Fast and Easy Way to Design and Refine User Interfaces

    Series series Interactive Technologies
    Do you spend a lot of time during the design process wondering what users really need? Do you hate those endless meetings where you argue how the interface should work? Have you ever developed something that later had to be completely redesigned? Paper Prototyping can help. Written by a usability engineer with a long and successful paper prototyping history, this book is a practical, how-to guide ... Read more

    $46.79 USD

  • Professional Scrum Development with Azure DevOps

    Master proven processes for improving development with Scrum and Azure DevOpsThis guide can help any development team plan, track, and manage work far more effectively, by combining today's leading agile framework (Scrum) and Microsoft's ALM/DevOps toolset (Azure DevOps). Renowned Scrum expert Richard Hundhausen thoroughly covers team formation, backlogs, Sprints, test plans, collaboration, flow, ... Read more

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  • Display Advertising

    An Hour a Day

    A complete guide to developing, implementing, monitoring, and optimizing an online display ad campaignThe display business is online advertising's fastest growing field. Google and others are starting to provide easy tools to enable small- and medium-sized businesses to take advantage of this opportunity. This guide provides marketers, consultants, and small-business owners with the knowledge and ... Read more

    $19.99 USD

  • Content Strategy

    Connecting the dots between business, brand, and benefits

    If you've been asked to get funding for a content strategy initiative and need to build a compelling business case, if you've been approached by your staff to implement a content strategy and want to know the business benefits, or if you've been asked to sponsor a content strategy project and don't know what one is, this book is for you. Rahel Anne Bailie and Noz Urbina come from distinctly ... Read more

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