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  • Managing Joint Innovation

    How to balance trust and control in strategic alliances

    by F. Bidault ...
    Series series Business and Management (R0)
    'Open Innovation' is good up to a certain point, past a certain level, however, it becomes extremely dangerous. It is crucial therefore that a companies 'sweet spot', the optimum point where open innovation is beneficial, is found before it becomes hazardous. Using strong research Francis Bidault guides the reader through this innovation journey. ... Read more

    $35.99 USD

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    Innovative Perspectives on Strategy

    by Julie Verity ...
    Series series Business and Management (R0)
    The business challenges of organizations are increasingly complex; strategists need a rich choice of approaches in order to respond. Too few strategy models challenge the dominate paradigm of rational analysis, choice maximisation and planned implementation. This rich collection from an eclectic group of strategists provides alternatives. ... Read more

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  • Managing Requirements Knowledge

    Series series Computer Science (R0)
    Requirements engineering is one of the most complex and at the same time most crucial aspects of software engineering. It typically involves different stakeholders with different backgrounds. Constant changes in both the problem and the solution domain make the work of the stakeholders extremely dynamic. New problems are discovered, additional information is needed, alternative solutions are ... Read more

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  • Education Tools for Entrepreneurship

    Creating an Action-Learning Environment through Educational Learning Tools

    Series series Business and Management (R0)
    This book examines education in entrepreneurship through an action-learning environment that uses educational innovation tools. It explores various education tools, technology tools and pedagogical methods being implemented into university curriculums around the world.Entrepreneurship in society is rapidly gaining popularity as entrepreneurial activities aimed to create social value are ... Read more

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  • Re-Making Communication at Work

    by J. Sostrin ...
    Series series Business and Management (R0)
    Almost 400 years ago philosophers John Locke and David Hume implicitly defined communication as a tool for the transmission of pure ideas, stating that the ideas themselves are what matter, not the way in which they are expressed and exchanged. Now known as the transmission model, this form of communication is still the foundation for academic courses in communication theory and practice, and is ... Read more

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  • Investing in Information

    The Information Management Body of Knowledge

    by Andy Bytheway ...
    Series series Computer Science (R0)
    This book gathers together, in a new way, established and contemporary thinking about how to get the best out of information technology and information systems investments. Working managers who are beset by the complexities of information management in the age of Big Data and the Social Web, and students who are trying to make sense of information management in a chaotic world that is more and ... Read more

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  • The Contrary Forces of Innovation

    An Ethnography of Innovation in the Food Industry

    by T. Hoholm ...
    Series series Business and Management (R0)
    The complexity and tensions of industrial innovation processes are fleshed out through the analysis of an intriguing case study from the food industry. Drawing together insights from multiple disciplines, this book shows the controversial nature of innovation processes. ... Read more

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  • Innovation and the Multinational Firm

    Perspectives on Foreign Subsidiaries and Host Locations

    by A. Perri ...
    Series series Business and Management (R0)
    In the changing geography of innovation, multinational corporations play a key role as creators of knowledge. Innovation and the Multinational Firm investigates how innovation is managed within these firms by focusing particularly on subsidiaries and host-locations. ... Read more

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  • Innovative Research Methodologies in Management

    Volume I: Philosophy, Measurement and Modelling

    Edited by Luiz Moutinho, Mladen Sokele ...
    A seminal collection of research methodology themes, this two-volume work provides a set of key scholarly developments related to robustness, allowing scholars to advance their knowledge of research methods used outside of their own immediate fields. With a focus on emerging methodologies within management, key areas of importance are dissected with chapters covering statistical modelling, new ... Read more

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  • Managing Agricultural Enterprises

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    Edited by Paweł Bryła ...
    Exploring the competitiveness and profitability of the agricultural sector in Central Europe, this book argues that the successful management of agricultural enterprises is inconceivable without the knowledge and application of modern forms of management and technology. Organised in an analytical framework and offering comprehensive empirical data, this book focusses on the countries of Poland, ... Read more

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  • Tribal Marketing, Tribal Branding

    An expert guide to the brand co-creation process

    Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing to, tribal groups and brand communities. ... Read more

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  • Competing through ICT Capability

    Innovation in Image Communication

    by M. Kodama ...
    Series series Business and Management (R0)
    Proposes that video communications tools are a form of infrastructure that enhance the creation of new knowledge which transcends space and time in business activities. Illustrates that the dynamic relationship of four elements of ICT capability promote the formation of business networks and the development of knowledge communities. ... Read more

    $89.09 USD