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Top Series in United States

Showing 1 - 12 of 12 results for “ewen michael”
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  • Micro-Clusters and Networks

    by Ewen Michael ...
    Series series Routledge Advances in Tourism
    This book introduces a new approach to the analysis and management of growth in small tourism markets for regional and rural locations. It recognizes from the outset that the vast bulk of the tourism industry’s product is delivered by small business enterprises and that many of these are located outside of metropolitan areas. Its central premise is that a myriad of small-scale clusters can provide ... Read more

    $73.99 USD

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  • Guide to Front Office Operation

    by Alex Buenafe ...
    Guide to Front Office Operation is a primer on the lodging and hotel business. The manual gives the user an overview of the front office or reception in a lodging operation with a look into the world of hotels. It explains the guest cycle and how it affects the hotel operation at every stage of the cycle. The guide includes outlines of basic and standard procedures as practised in hotels worldwide ... Read more

    $9.99 USD or Free with Kobo Plus

  • Leadership and Entrepreneurship in the Hospitality Industry

    by Chris Sheppardson, Heather Gibson ...
    Many aspire to be leaders and entrepreneurs where they too could set the tone of business. This is particularly true in the hospitality industry where entrepreneurship is a dominant force, yet few people understand what it demands to be a leader in the sector. Much has been written over the years about leadership and entrepreneurship; this insightful and widely researched new book is unique ... Read more

    $45.99 USD

  • Events Management

    Principles and Practice

    by Razaq Raj, Paul Walters, Tahir Rashid ...
    Events Management provides an introductory overview of the fundamentals in managing events from conception to delivery, highlighting both the theoretical and operational aspects, to prepare students for a career in events management and hospitality.Now in its Third Edition, the authors have included new chapters on Crowd Control and Crowd Dynamic; Expos, Conferences and Conventions; Brand Co ... Read more

    $102.59 USD

  • Industrial Heritage Tourism

    by Dr. Philip Feifan Xie ...
    Series Book 43 - Tourism and Cultural Change
    This book examines the complex interplay between industrial heritage and tourism. It serves to stimulate meaningful dialogue about the socioeconomic values of industrial sites and the use of tourism for the growth of the creative economy, and to better understand how the collective social memory and local identity connected to these sites have been shaped by different social groups over time. The ... Read more

    $23.79 USD

  • Lifestyle Market Segmentation

    by Art Weinstein, Dennis J Cahill ...
    The latest marketing guide from expert Dennis Cahillthat teaches how to effectively use lifestyle segmentation for marketing strategiesLifestyle Market Segmentation gives author and marketing expert Dennis Cahill the chance to put his nearly 30 years of marketing and teaching experience to practical useto clearly explain the process of market segmentation and its applications. This text goes ... Read more

    $70.99 USD

  • Cool Hotels

    India, Maldives, Sri Lanka

    by Kim Inglis ...
    With over 500 beautiful photographs, Cool Hotels showcases the best hotels in India, the Maldives and Sri Lanka.Be it a rustic retreat or a five-star, super-deluxe resort that can hold its own globally, all are at the cutting-edge of the new wave of hotel design and management. Each property has been hand-picked according to a set of criteria that includes a strong design aesthetic, architectural ... Read more

    $8.69 USD

  • Entrepreneurship & Small Business Management in the Hospitality Industry

    by Darren Lee-Ross, Conrad Lashley ...
    Small businesses are the backbone of the tourism and hospitality industry and, depending on which statistics one uses, represent somewhere between 75 to 95 percent of all firms globally in this sector. The number of entrepreneurs has dramatically and uniformly increased globally over the last ten years.Divided into four sections, Entrepreneurship and Small Business Management in the Hospitality ... Read more

    $89.99 USD

  • Nature's Spectacle

    The World's First National Parks and Protected Places

    by John Sheail ...
    National parks have always been an emotive and iconic symbol, ever since the first parks of the modern era were created in the mid-nineteenth century. This book, based on original research, delves deeply into their character and significance, and the larger context in which they developed.The book celebrates the deserved attractiveness of the parks as wilderness or 'spectacle' to millions of ... Read more

    $77.99 USD

  • The New Chinese Traveler

    Business Opportunities from the Chinese Travel Revolution

    by G. Bowerman ...
    Series series Business and Management (R0)
    This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers. ... Read more

    $23.79 USD

  • Tourism Destination Development

    Turns and Tactics

    Edited by Arvid Viken, Brynhild Granås ...
    Series series New Directions in Tourism Analysis
    Although blurred and heavily contested, the concept of ’tourist destination’ still deserves careful attention. Despite its unstable characteristics, ’destination’ is a central and meaningful term in play among all parties in the field of tourism, including tourists, tourism operators, and politicians, as well as students and tourism scholars. This anthology draws on different approaches and ... Read more

    $72.99 USD

  • Tourism and Memories of Home

    Migrants, Displaced People, Exiles and Diasporic Communities

    Edited by Sabine Marschall ...
    Series Book 50 - Tourism and Cultural Change
    This book investigates ‘home’ and ‘homeland’ as destinations of touristic journeys and adds to recent scholarly interest in the intersection between tourism and migration. It covers the temporary visits and journeys in search of home and homelands by migrants, displaced people, exiles and diasporic communities in a wide range of different geographical and historical contexts. Personal and ... Read more

    $23.99 USD