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Improving the Evaluation of Scholarly Work

The Application of Service Theory

Edited by Evert Gummesson, Montserrat Díaz-Méndez, Michael Saren ...

Series series Education (R0)
This book aims to stimulate debate in the growing and highly controversial area of measuring scholarly work. The authors examine key aspects of this topic through the lens of the latest theoretical developments in service science and associated fields. It includes chapters explaining the theoretical developments and methodological aspects of measuring the quality of academic teaching and research, ... Read more

$143.09 USD

This book aims to stimulate debate in the growing and highly controversial area of measuring scholarly work. The authors examine key aspects of this topic through the lens of the latest theoretical developments in service science and associated fields. It includes chapters explaining the theoretical developments and methodological aspects of measuring the quality of academic teaching and research,
... Read more
Case Theory in Business and Management

Reinventing Case Study Research

by Evert Gummesson ...

′This meticulous book submits research and the research process to deep scrutiny. It debunks the unhelpful dichotomy between quantitative and qualitative research and highlights the great value of multi-method and interactive research, approaches that have greatly deepened our thinking.′– Professor Adrian Payne, University of New South Wales, Australia / Professor Pennie Frow, University of ... Read more

$67.49 USD

′This meticulous book submits research and the research process to deep scrutiny. It debunks the unhelpful dichotomy between quantitative and qualitative research and highlights the great value of multi-method and interactive research, approaches that have greatly deepened our thinking.′– Professor Adrian Payne, University of New South Wales, Australia / Professor Pennie Frow, University of
... Read more
Total Relationship Marketing

by Evert Gummesson ...

This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted – and debated – parts of marketing but are currently undergoing dramatic change.A major contribution to marketing thought internationally, this seminal title presents a powerful in-depth analysis of relational approaches to marketing ... Read more

$76.99 USD

This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted – and debated – parts of marketing but are currently undergoing dramatic change.A major contribution to marketing thought internationally, this seminal title presents a powerful in-depth analysis of relational approaches to marketing
... Read more

Teaching and Digital Technologies

Big Issues and Critical Questions

Edited by Michael Henderson, Geoff Romeo ...

Teaching and Digital Technologies: Big Issues and Critical Questions helps both pre-service and in-service teachers to critically question and evaluate the reasons for using digital technology in the classroom. Unlike other resources that show how to use specific technologies – and quickly become outdated, this text empowers the reader to understand why they should (or should not) use digital ... Read more

$91.09 USD

Teaching and Digital Technologies: Big Issues and Critical Questions helps both pre-service and in-service teachers to critically question and evaluate the reasons for using digital technology in the classroom. Unlike other resources that show how to use specific technologies – and quickly become outdated, this text empowers the reader to understand why they should (or should not) use digital
... Read more
Creating Significant Learning Experiences

An Integrated Approach to Designing College Courses

by L. Dee Fink ...

“Dee Fink challenges our conventional assumptions and practices and offers an insightful approach to expanding our learning goals, making higher education more meaningful. This is a gem of a book that every college teacher should read.”—Ken Bain, author, What the Best College Students DoSince the original publication of L. Dee Fink’s Creating Significant Learning Experiences, higher education has ... Read more

$37.00 USD

“Dee Fink challenges our conventional assumptions and practices and offers an insightful approach to expanding our learning goals, making higher education more meaningful. This is a gem of a book that every college teacher should read.”—Ken Bain, author, What the Best College Students DoSince the original publication of L. Dee Fink’s Creating Significant Learning Experiences, higher education has
... Read more
The End of Lawyers?: Rethinking the nature of legal services

Rethinking the nature of legal services

by Richard Susskind OBE ...

This widely acclaimed legal bestseller has provoked a tidal wave of debate within the legal profession, being hailed as an inspiration by some and as heresy by others. Susskind lays down a challenge to all lawyers, and indeed all those in a professional service environment. He urges them to ask themselves, with their hands on their hearts, what elements of their current workload could be ... Read more

$23.79 USD

This widely acclaimed legal bestseller has provoked a tidal wave of debate within the legal profession, being hailed as an inspiration by some and as heresy by others. Susskind lays down a challenge to all lawyers, and indeed all those in a professional service environment. He urges them to ask themselves, with their hands on their hearts, what elements of their current workload could be
... Read more
How To Get A Phd: A Handbook For Students And Their Supervisors

by Estelle Phillips, Derek.S. Pugh, Colin Johnson ...

How to Get a PhD is the market leading, classic book for PhD students and their supervisors. ... Read more

$38.99 USD

How to Get a PhD is the market leading, classic book for PhD students and their supervisors.
... Read more
Handbook of Organizational Learning and Knowledge Management

Edited by Mark Easterby-Smith, Marjorie A. Lyles ...

The fully revised and updated version of this successful Handbook is welcomed by management scholars world-wide. By bringing together the latest approaches from the leading experts in organizational learning & knowledge management the volume provides a unique and valuable overview of current thinking about how organizations accumulate 'knowledge' and learn from experience.Key areas of update in ... Read more

$59.00 USD

The fully revised and updated version of this successful Handbook is welcomed by management scholars world-wide. By bringing together the latest approaches from the leading experts in organizational learning & knowledge management the volume provides a unique and valuable overview of current thinking about how organizations accumulate 'knowledge' and learn from experience.Key areas of update in
... Read more
Employee Engagement in Theory and Practice

Edited by Catherine Truss, Kerstin Alfes, Rick Delbridge, Amanda Shantz, Emma Soane ...

In recent years there has been a weight of evidence suggesting that engagement has a significantly positive impact on productivity, performance and organisational advocacy, as well as individual wellbeing, and a significantly negative impact on intent to quit and absenteeism from the work place.This comprehensive new book is unique as it brings together, for the first time, psychological and ... Read more

$99.99 USD

In recent years there has been a weight of evidence suggesting that engagement has a significantly positive impact on productivity, performance and organisational advocacy, as well as individual wellbeing, and a significantly negative impact on intent to quit and absenteeism from the work place.This comprehensive new book is unique as it brings together, for the first time, psychological and
... Read more
Marketing Strategy and Competitive Positioning

by Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd, Nick Lee ...

For undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplaceMarketing Strategy and Competitive Positioning, 7th Edition, by Hooley, Nicoulaud, Rudd and Lee provides a deep understanding of the process of developing and ... Read more

$41.99 USD

For undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplaceMarketing Strategy and Competitive Positioning, 7th Edition, by Hooley, Nicoulaud, Rudd and Lee provides a deep understanding of the process of developing and
... Read more
Managing Schools Towards High Performance

Edited by A.J. Visscher ...

Series series Contexts of Learning
This text aims to connect school organization theory with the school effectiveness knowledge base. Each chapter presents a comprehensive overview of the knowledge base on the central theme and addresses the question of what is known about the subject as a school effectiveness-enhancing condition. ... Read more

$40.99 USD

This text aims to connect school organization theory with the school effectiveness knowledge base. Each chapter presents a comprehensive overview of the knowledge base on the central theme and addresses the question of what is known about the subject as a school effectiveness-enhancing condition.
... Read more
Fashion Marketing

by Tony Hines, Margaret Bruce ...

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury ... Read more

$265.00 USD

A collection of international contributions from renowned academics and practitioners from the US, UK, China, the second edition of Fashion Marketing has been completely updated, revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. Key themes and areas covered include globalization, fast fashion, luxury
... Read more

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Improving the Evaluation of Scholarly Work

Case Theory in Business and Management

Total Relationship Marketing

People who read these also enjoyed

Teaching and Digital Technologies

Creating Significant Learning Experiences

The End of Lawyers?: Rethinking the nature of legal services

How To Get A Phd: A Handbook For Students And Their Supervisors

Handbook of Organizational Learning and Knowledge Management

Employee Engagement in Theory and Practice

Marketing Strategy and Competitive Positioning

Managing Schools Towards High Performance

Fashion Marketing

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Your Shopping Cart is empty

Available:

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Top Series in United States

Education (R0)

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