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“ellen gunning”

Showing 1 - 12 of 12 results for “ellen gunning”
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  • Public Relations

    A Practical Approach

    by Ellen Gunning ...
    Presents & positions the strategic roles and functions of Public Relations within general Marketing and Business objectivesIllustrates new examples, case studies, quotations, and current trends from established practices in IrelandIntroduces all specialist areas of PR such as sponsorship, corporate image, crisis management, financial PR, etc. concluding with a future industry analysis for each ... Read more

    $20.99 USD or Free with Kobo Plus

  • Ten Red-Hot Tips to Promote your Business

    by Ellen Gunning ...
    'If I was down to my last dollar, I'd spend it on public relations.' – Bill GatesPR techniques can be used by businesses of all sizes. In Ten Red-Hot Tips well-known PR guru Ellen Gunning reveals the top ten most important types of PR for small to medium-sized businesses. Ellen cuts through the jargon to provide the reader with techniques to create the 'angles' that will interest the media. Ten ... Read more

    $5.39 USD or Free with Kobo Plus

  • Public Relations

    A Practical Approach

    by Ellen Gunning ...
    Now in its third edition, this core textbook provides students with a highly engaging and accessible introduction to the world of PR, covering diverse topics such as event planning, press releases, crisis management, ethics, managing your own PR agency and how to use social media effectively. The author draws on over 25 years of hands-on experience as a PR practitioner and lecturer to provide ... Read more

    $46.99 USD

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  • Start Me Up! Over 100 great business ideas for the budding entrepreneur

    by Sonia Williams ...
    Every year thousands of people dream of starting their own business, but many struggle to come up with a viable idea. This book is the answer! Exploring over 100 innovative yet achievable business ideas, START ME UP! is all you need to start your career as an entrepreneur. With the flexibility provided by the Internet and other technological advances, many of the ideas are also perfect for the ... Read more

    $6.79 USD

  • Event Planning

    by Laurence Carter ...
    Event Planning is an exciting option for individuals looking for a new and different career. There is an increasing demand for trained Event Managers, to work in a wide variety of organizations, and as freelance entrepreneurs. Their task is to take on the responsibility for planning and organizing events.Yes it is hard work, but it can also be quite enjoyable, especially when you see the results ... Read more

    $3.99 USD

  • The Guide to Event Management

    A Guide to Setting Up, Planning and Managing an Event Successfully

    by Rus Slater ...
    This book aims to guide you through all the elements you need to consider to make an event go well, avoiding the firefighting, crisis management and squabbling that can erupt if you fail to plan. It will take you through the whole process from setting and agreeing the intention of the event, through clarifying who can make what decisions, through all the different facets of making sure that the ... Read more

    $2.99 USD or Free with Kobo Plus

  • 101 Ways to Market Your Business

    by Andrew Griffiths ...
    TAKE THE HARD WORK OUT OF MARKETING YOUR BUSINESSAchieve dramatic improvements in your business without investing a lot of time and money. These 101 practical marketing suggestions will show you how you can realise the full potential of your business. Each strategy is based on proven marketing techniques used by successful businesses around the world.GET RESULTS FASTThese innovative ideas are ... Read more

    $10.19 USD or Free with Kobo Plus

  • How To Start a Business without Any Money

    by Rachel Bridge ...
    Do you dream of starting your own business but don’t have any money? What if you could set up a venture with nothing but a good business idea and the determination to make it work?It’s an appealing idea, particularly in the current economic climate where no one has cash to spare and austerity rules the day. In fact, studies show that more people start businesses during recessions than at any other ... Read more

    $19.09 USD

    Also available as: Audiobook

    Also available as: Audiobook

  • How to Make Money From Travel Writing

    by Sarah Woods ...
    In this book, award-winning travel writer Sarah Woods answers the question she is asked several hundred times each year: 'how do I become a freelance travel writer?' She offers practical advice on turning the dream into reality - from getting started to making a decent living. Sarah shares her tips on contacts, hard work, and the best way to attract a healthy dose of luck. In this book she: - De ... Read more

    $3.99 USD

  • The Million Dollar Blog

    by Natasha Courtenay-Smith ...
    In a world where everyone wants to blog and blog posts are ubiquitous, how do you stand out? How do you blog your way from nobody to somebody?How do you make money blogging, how do you start your own blogging business, and how do you, as a business owner, use content to build your brand and drive your success?What do the world's most successful bloggers know that you don't know (yet)?No matter who ... Read more

    $2.99 USD

  • The PR Masterclass

    How to develop a public relations strategy that works!

    by Alex Singleton ...
    The PR Masterclass is written by former newspaper, magazine and digital journalist Alex Singleton, who is now a prominent PR trainer and consultant. It reveals the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity – one that delivers the greatest results. Through the book, you get to discover how to ... Read more

    $17.00 USD

  • Fashion Marketing Communications

    by Gaynor Lea-Greenwood ...
    Fashion is all about image. Consequently, fashion marketing communications – encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis management etc. – have become increasingly important in the fashion business.This textbook for students of fashion design, fashion marketing, ... Read more

    $28.00 USD