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Propaganda (Deluxe Edition)

Includes Bonus Book: Crystallizing Public Opinion

by Edward Bernays ...

“Modern propaganda is a consistent, enduring effort to create or shape events to influence the relations of the public to an enterprise, idea or group.” —Edward BernaysFirst published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear.Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the ... Read more

$11.99 USD

Also available as: Audiobook

“Modern propaganda is a consistent, enduring effort to create or shape events to influence the relations of the public to an enterprise, idea or group.” —Edward BernaysFirst published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear.Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the
... Read more

Also available as: Audiobook
Propaganda

by Edward Bernays ...

Bernays argues that propaganda, when ethically applied, is an essential tool for organizing society and ensuring its smooth functioning. He explains how a small group of people, whom he calls the “invisible government,” wield power over the masses by controlling the flow of information and shaping public perception. Through case studies and historical examples, Bernays demonstrates how propaganda ... Read more

$0.99 USD or Free with Kobo Plus

Also available as: Audiobooks

Bernays argues that propaganda, when ethically applied, is an essential tool for organizing society and ensuring its smooth functioning. He explains how a small group of people, whom he calls the “invisible government,” wield power over the masses by controlling the flow of information and shaping public perception. Through case studies and historical examples, Bernays demonstrates how propaganda
... Read more

Also available as: Audiobooks
Propaganda

by Edward Bernays ...

“Bernays’ honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.”—Noam Chomsky“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an ... Read more

$11.99 USD

Also available as: Audiobooks

“Bernays’ honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.”—Noam Chomsky“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an
... Read more

Also available as: Audiobooks
Crystallizing Public Opinion

Enriched edition. How Media, Psychology, and Strategic Communication Shape—and Manipulate—Mass Opinion

by Edward L. Bernays ...

In "Crystallizing Public Opinion," Edward L. Bernays delves into the multifaceted processes of public relations and mass communication, elucidating how public opinion is shaped and manipulated. Written in the early 20th century, the book is both a foundational text on the burgeoning field of public relations and a prescient examination of the power of media in modern society. Bernays employs a ... Read more

$0.99 USD or Free with Kobo Plus

In "Crystallizing Public Opinion," Edward L. Bernays delves into the multifaceted processes of public relations and mass communication, elucidating how public opinion is shaped and manipulated. Written in the early 20th century, the book is both a foundational text on the burgeoning field of public relations and a prescient examination of the power of media in modern society. Bernays employs a
... Read more
Crystallizing Public Opinion

by Edward L. Bernays, GP Editors ...

A revolutionary work on public relations and marketing by the provocative thinker who was dubbed the father of public relations.Few books have had the same subdued impact as 'Crystallizing Public Opinion' by Edward L. Bernays. It is a ground-breaking and, as history has demonstrated, influential manual on the most important concepts of mass persuasion that was first published in 1923. This famous ... Read more

$0.99 USD

Also available as: Audiobook

A revolutionary work on public relations and marketing by the provocative thinker who was dubbed the father of public relations.Few books have had the same subdued impact as 'Crystallizing Public Opinion' by Edward L. Bernays. It is a ground-breaking and, as history has demonstrated, influential manual on the most important concepts of mass persuasion that was first published in 1923. This famous
... Read more

Also available as: Audiobook
Propaganda (Original Classic 1928 Edition)

The Definitive and Complete Masterwork on Public Relations

by Edward Bernays ...

Today, when information and disinformation are so widely disseminated—and to such confusing ends—Bernays’ shrewd, skillful, but ethical approach to managing mass opinion contains many lessons that need to be revisited and put to wider use.First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear.Even the most casual reading reveals ... Read more

$8.99 USD

Also available as: Audiobook

Today, when information and disinformation are so widely disseminated—and to such confusing ends—Bernays’ shrewd, skillful, but ethical approach to managing mass opinion contains many lessons that need to be revisited and put to wider use.First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear.Even the most casual reading reveals
... Read more

Also available as: Audiobook
Crystallizing Public Opinion (Original Classic Edition)

by Edward Bernays ...

A seminal work on how public opinion is created and shaped, Edward Bernays' 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.With his view that the public behaves like herds of animals, Bernays outlines how to control the masses in whatever way the influencer chooses. With a glimpse into ... Read more

$4.99 USD or Free with Kobo Plus

A seminal work on how public opinion is created and shaped, Edward Bernays' 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.With his view that the public behaves like herds of animals, Bernays outlines how to control the masses in whatever way the influencer chooses. With a glimpse into
... Read more
Propaganda

by Edward Bernays, GP Editors ...

A newly revised and edited edition of Edward Bernays' 1928 masterpiece, ‘Propaganda’. The book explores how a select few use tried-and-true techniques of manipulation and control to take over the minds of millions of people worldwide.A key component of democratic society is the deliberate and skillful manipulation of the collective beliefs and structured behaviors of the populace. The real ... Read more

$0.99 USD

Also available as: Audiobooks

A newly revised and edited edition of Edward Bernays' 1928 masterpiece, ‘Propaganda’. The book explores how a select few use tried-and-true techniques of manipulation and control to take over the minds of millions of people worldwide.A key component of democratic society is the deliberate and skillful manipulation of the collective beliefs and structured behaviors of the populace. The real
... Read more

Also available as: Audiobooks
Crystallizing Public Opinion

Complete and Original Edition

by Edward Bernays ...

The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped, ... Read more

$8.99 USD

Also available as: Audiobook

The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped,
... Read more

Also available as: Audiobook
Audiobook

Propaganda

by Edward Bernays ...

Narrated by Jonathan Quinn ...

Unabridged

3 hours 34 min

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891 - 1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to ... Read more

$11.99 USD or Free with Kobo Plus

Also available as: eBooks

A seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891 - 1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed "engineering of consent". During World War I, he was an integral part of the US Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to
... Read more

Also available as: eBooks
Propaganda

by Edward Bernays ...

A recently edited and revamped reproduction of a 1928 classic, Propaganda, by Edward Bernays. The book discusses how a few chosen people control the minds of millions of people all over the world, using tried-and-true methods of manipulation and control. ... Read more

$9.99 USD or Free with Kobo Plus

Also available as: Audiobooks

A recently edited and revamped reproduction of a 1928 classic, Propaganda, by Edward Bernays. The book discusses how a few chosen people control the minds of millions of people all over the world, using tried-and-true methods of manipulation and control.
... Read more

Also available as: Audiobooks
Biography of an Idea

The Founding Principles of Public Relations

by Edward L. Bernays ...

The father of public relations looks back on a landmark life spent shaping trends, preferences, and general opinionA twentieth-century marketing visionary, Edward L. Bernays brilliantly combined mastery of the social sciences with a keen understanding of human psychology to become one of his generation's most influential social architects. In Biography of an Idea, Bernays traces the formative ... Read more

$12.99 USD or Free with Kobo Plus

The father of public relations looks back on a landmark life spent shaping trends, preferences, and general opinionA twentieth-century marketing visionary, Edward L. Bernays brilliantly combined mastery of the social sciences with a keen understanding of human psychology to become one of his generation's most influential social architects. In Biography of an Idea, Bernays traces the formative
... Read more

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Propaganda (Deluxe Edition)

Propaganda

Propaganda

Crystallizing Public Opinion

Crystallizing Public Opinion

Propaganda (Original Classic 1928 Edition)

Crystallizing Public Opinion (Original Classic Edition)

Propaganda

Crystallizing Public Opinion

Propaganda

Propaganda

Biography of an Idea

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